Young Hollywood Reduces Operational Costs with Brightcove’s Context Aware Encoding
April 10 2018 - 9:00AM
Business Wire
Context Aware Encoding utilizes machine
learning to deliver exceptional viewer experience and reduce
bandwidth and storage costs by up to 50 percent for Brightcove
customers
Brightcove (NASDAQ: BCOV), the leading provider of cloud
services for video, announced today that Young Hollywood has
implemented its Context Aware Encoding, enabling the company to
deliver an exceptional end-user experience to its audience while
making more efficient use of bandwidth and saving on storage and
video operations.
During the company’s first few weeks of use, Young Hollywood,
saw a 20 percent savings in storage and a 17 percent savings in
bandwidth, while its OTT channel, Young Hollywood TV, realized a 23
percent savings in storage and a 35 percent saving in
bandwidth.
As one of the leading producers and distributors of
celebrity-driven digital media, Young Hollywood has solidified
itself as the go-to entertainment source among millennial and
Generation Z audiences. Since Young Hollywood’s debut in 2007, its
entire digital video ecosystem has been supported by Brightcove
technology. With its massive distribution network and extensive
viewership, delivering top-quality content in the most efficient
way possible is Young Hollywood’s top priority. The company enabled
Context Aware Encoding to accelerate internal cost savings while
improving playback quality.
“Based on historical viewing patterns of content across Young
Hollywood and Young Hollywood TV, these innovations at the platform
level are allowing us to forecast a much more efficient use of
bandwidth that won’t compromise the end user viewing experience,”
R.J. Williams, CEO, Young Hollywood, said. “Brightcove is a trusted
partner that continuously helps us to distribute our content to our
audiences across the globe in a cost effective manner without
compromising on experience. We are excited about the new
technologies coming out of Brightcove, and are thrilled we are in
the position to be among the first to implement them and see real
results.”
“It is exciting to see customers benefit from Context Aware
Encoding and seeing results so quickly. It validates one of the
fundamental objectives we articulated in our Media Manifesto -
Context Aware Encoding helps reduce the operational costs of
running a video business,” Anil Jain, executive vice president and
general manager, Media Business Unit, Brightcove, said. “We’re
proud of this patent pending technology that helps deliver a high
quality video experience while reducing bandwidth and storage
costs.”
Context Aware Encoding is a patent-pending technology that uses
machine learning to optimize encoding settings on a per-video and
delivery context basis. The technology is proven to reduce storage
and bandwidth costs associated with video delivery without
compromising visual quality. The results above are specific to
Young Hollywood, however customers can see up to 50 percent savings
on storage and bandwidth costs using Context Aware Encoding, which
is now available to all Brightcove customers.
About Brightcove
Brightcove Inc. (NASDAQ:BCOV) is the leading global provider of
powerful cloud solutions for delivering and monetizing video across
connected devices. The company offers a full suite of products and
services that reduce the cost and complexity associated with
publishing, distributing, measuring and monetizing video across
devices. Brightcove has thousands of customers in over 70 countries
that rely on the company’s cloud solutions to successfully publish
high-quality video experiences to audiences everywhere. To learn
more, visit www.brightcove.com.
About Young Hollywood
Founded by R.J. Williams in 2007, Young Hollywood is the Leading
Celebrity and Lifestyle Network for Millennials. Young Hollywood is
available on digital, social, television and mobile in over 160
countries and in over 120 million homes. In addition to financing,
producing and distributing over 500 hours of original programming
annually, the company’s activities include owning and operating
several leading entertainment digital platforms, a 24/7 OTT Network
and licensing the Young Hollywood trademark globally for a range of
consumer products and services. For more information,
visit www.yhworldwide.com.
This press release may include forward-looking statements
regarding anticipated objectives, growth and/or expected product
and service developments or enhancements. Such forward-looking
statements may be identified by the use of the following words
(among others): "believes," "expects," "may," "will," "plan,"
"should" or "anticipates," or comparable words and their negatives.
These forward-looking statements are not guarantees but are subject
to risks and uncertainties that could cause actual results to
differ materially from the expectations contained in these
statements. For a discussion of such risks and uncertainties, see
"Risk Factors" in the Company's filings with the Securities and
Exchange Commission, including its most recent annual report on
Form 10-K. Brightcove assumes no obligation to update any
forward-looking statements contained in this press release in the
event of changing circumstances or otherwise, and such statements
are current only as of the date they are made.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20180410005153/en/
BrightcoveMeredith Duhaime, 617-299-8702press@brightcove.com
Brightcove (NASDAQ:BCOV)
Historical Stock Chart
From May 2024 to Jun 2024
Brightcove (NASDAQ:BCOV)
Historical Stock Chart
From Jun 2023 to Jun 2024