Brightcove Introduces Jump Start for Apple TV® to Accelerate New Video Apps on Fourth-Generation Apple TV®
September 09 2015 - 5:46PM
Business Wire
Jump Start for Apple TV® extends Brightcove’s
deep expertise and capabilities in creating compelling video
experiences across the Apple ecosystem
Brightcove Inc. (NASDAQ: BCOV), the leading provider of cloud
services for video, today announced Brightcove Jump Start for Apple
TV®, a new service offering to enable publishers to quickly launch
video apps on the fourth-generation Apple TV®. For a limited time,
starting at $10,000 USD, the new Jump Start offering builds on
Brightcove’s existing expertise and history of delivering and
monetizing a range of beautiful video experiences on the Apple TV®
platform and across the Apple® ecosystem.
Jump starting content on the fourth-generation Apple
TV®The new Brightcove Jump Start for Apple TV® offers
publishers a solution to quickly build and go-to-market with a rich
consumer video experience on Apple TV®. Jump Start connects the
industry-leading Video Cloud platform with the new Apple TV® and
features:
- Creation of a living room video
experience optimized for Apple TV® and customized to the content
owner’s brand.
- Access to Brightcove’s world-class
consulting team to advise on Apple TV® and Brightcove technology
strategy, best practices, and design, drawn from expertise in
powering marketing-leading Apple TV® experiences.
- Video experience powered by Video
Cloud's industry-leading video services for content management,
high-performance playback, and analytics.
Deep Apple TV® platform experienceBrightcove
provides deep expertise creating compelling video experiences on
Apple TV® and offers publishers, broadcasters, and content owners
multiple paths to bring their content to Apple TV® to support a
range of different business models. In addition to the Jump Start
service, Brightcove’s existing Apple TV® capabilities include:
- DRM protection of premium
content - Brightcove is one of only six companies approved by
Apple to deliver content using their FairPlay® Streaming (FPS)
digital rights management (DRM) format. Brightcove also enables
delivery of non-DRM or “clear” content to Apple TV® through Video
Cloud, the company’s flagship online video platform service, and
through Once, the company’s industry-leading server-side ad
insertion service.
- TV-like ad-supported user
experience - Brightcove enables content owners to monetize
premium content through server-side insertion of pre-roll,
mid-roll, or post-roll ads via Brightcove Once. By stitching ads
into video content in the cloud, Brightcove delivers seamless, high
performance playback of ad-supported content to end users.
- AirPlay® support for
video - For media publishers who do not have Apple® approved
apps on the Apple TV®, Brightcove enables them to use Apple
AirPlay® to wirelessly stream content from their iOS device to the
Apple TV®. Brightcove Video Cloud transcodes content for playback
on iOS devices that may be streamed over AirPlay® to enable the
mobile-to-Apple TV® experience. For content owners already on Apple
TV®, AirPlay® support allows them to maximize the Apple® device
ecosystem.
- Powerful iOS SDK - Deployed by
leading publishers around the world, the Brightcove iOS SDK enables
developers to quickly create video experiences on iOS devices. With
the release of the new Apple TV® and tvOS (based on iOS),
Brightcove will update the Brightcove iOS SDK as the new hardware
and operating system becomes available for development.
- Modular online video services -
Brightcove enables delivery to Apple TV® with Video Cloud, the
industry’s leading cloud service for video ingest, publishing,
playback, content management, and analytics, Brightcove Once,
server-side ad insertion product, and Zencoder, the industry’s
leading cloud-transcoding service. Through Brightcove’s modular
approach, customers have the flexibility to choose one - or all -
of Brightcove’s video services to support their existing
infrastructure and workflow.
Pricing and Availability for Brightcove Jump Start for Apple
TV®For a limited time, Jump Start packages will start at just
$10,000 USD. The Jump Start package is designed to help customers
rapidly launch video apps on Apple TV®. To reserve a Jump Start
package, contact your Brightcove account manager or click for more
information. Availability and timing of service is subject to
availability of products and services from Apple.
Supporting quotes:“Wow, Apple has done it again - we are
incredibly excited about the new Apple TV and the ability for our
customers to create beautiful experiences for their audiences on
this platform. The introduction of a fourth-generation Apple TV has
the potential to be a watershed event for the Media industry and
opens a significant opportunity for publishers to reach new
audiences, monetize content, and extend their brands across one of
the most successful device ecosystems in history. We are eager to
help our customers be amongst the first to take advantage of this
new platform. We are equally excited about our customers’ ability
to create video enhanced apps for ecommerce, travel, hospitality -
or for virtually anything you can imagine - on Apple TV.” - David
Mendels, CEO, Brightcove
Supporting resources:
- Brightcove for Media
- Brightcove Video Cloud
- Brightcove Once
- FairPlay Streaming
- Brightcove Jump Start for Apple TV
Brightcove on social media:
- Twitter
- Facebook
- LinkedIn
- Brightcove Blog
About BrightcoveBrightcove Inc. (NASDAQ:BCOV) is the
leading global provider of powerful cloud solutions for delivering
and monetizing video across connected devices. The company offers a
full suite of products and services that reduce the cost and
complexity associated with publishing, distributing, measuring and
monetizing video across devices. Brightcove has more than 5,000
customers in over 70 countries that rely on the company’s cloud
solutions to successfully publish high-quality video experiences to
audiences everywhere. To learn more, visit www.brightcove.com.
This press release may include forward-looking statements
regarding anticipated objectives, growth and/or expected product
and service developments or enhancements. Such forward-looking
statements may be identified by the use of the following words
(among others): "believes," "expects," "may," "will," "plan,"
"should" or "anticipates," or comparable words and their negatives.
These forward-looking statements are not guarantees but are subject
to risks and uncertainties that could cause actual results to
differ materially from the expectations contained in these
statements. For a discussion of such risks and uncertainties, see
"Risk Factors" in the Company's filings with the Securities and
Exchange Commission, including its most recent annual report on
Form 10-K. Brightcove assumes no obligation to update any
forward-looking statements contained in this press release in the
event of changing circumstances or otherwise, and such statements
are current only as of the date they are made.
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version on businesswire.com: http://www.businesswire.com/news/home/20150909006744/en/
North America:Waggener Edstrom for BrightcoveVanessa Royle,
415-547-7059vroyle@waggeneredstrom.comorEurope:Waggener Edstrom for
BrightcoveLaura Gillen, +44 20 7632
3912lgillen@waggeneredstrom.com
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