ChannelAdvisor to Present Marketplace Strategies for Brands Selling on Amazon
November 29 2016 - 8:05AM
Business Wire
New Brand Strategy Series focuses on
advertising tips, selling strategies and reporting best practices
for branded manufacturers
ChannelAdvisor Corporation (NYSE: ECOM), a leading provider of
cloud-based e-commerce solutions that enable retailers and branded
manufacturers to increase global sales, today announced that it is
hosting a webinar to help brands build and grow marketplace
presence on Amazon. Thursday, December 1 at 2 p.m. EST,
ChannelAdvisor kicks off its new Brand Strategy Series with the
first webinar “Amazon 101: Owning Your Brand Strategy.” This
webinar will address Amazon ad types, strategies for owning your
brand on Amazon, tips for Sponsored Products and Headline Search
Ads, and reporting best practices.
“Selling on Amazon provides a huge opportunity for branded
manufacturers to build their brand awareness, boost product
visibility and grow channel sales. Our aim with this webinar series
is to provide brands with key insights in digestible segments to
help them maximize their return on their Amazon investment,” said
Jonathan Laverentz, product marketing manager at
ChannelAdvisor.
This 30-minute webinar is part of ChannelAdvisor’s new Brand
Strategy Series and marks the first session in its four-part master
class designed to provide expert advice and actionable tips to
brands navigating the e-commerce space. Attendees of “Amazon 101:
Owning Your Brand Strategy” will receive access to a new eBook on
First Party (1P) advertising, entitled, “Keeping Your Edge: 5
Mistakes to Avoid When Advertising 1P on Amazon,” along with a new
brand strategy tip sheet.
For more information and to register for the webinar, please
visit: bit.ly/2fLW2YU.
For more details about ChannelAdvisor, visit our blog, follow us
on Twitter @ChannelAdvisor, Like us on Facebook and connect with us
on LinkedIn.
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version on businesswire.com: http://www.businesswire.com/news/home/20161129005017/en/
ChannelAdvisor CorporationCaroline Riddle,
919-439-8026caroline.riddle@channeladvisor.com
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