Xcel Brands, Inc. Announces Licensing Deal With Glove It, LLC
August 09 2012 - 11:28AM
Xcel Brands, Inc. (OTCQB:XELB) has signed an exclusive licensing
agreement with Glove It, LLC. This agreement will give Glove It the
license to manufacture and distribute golf, tennis and active
accessories for the Isaac Mizrahi New York brand. The
collection will be available at retail in Spring 2013.
Robert D'Loren, Chairman and Chief Executive Officer, Xcel
Brands, Inc., said, "I am very excited to partner with Glove It on
this great line of golf, tennis and active accessories. This
license marks the beginning of our presence in the active
category."
Karen Lovcik, Chief Operating Officer, Glove It, LLC, said, "We
are thrilled to join forces with Xcel Brands and launch the Isaac
Mizrahi New York brand for golf, tennis, and active lifestyle
accessories. This strategic partnership will not only allow us to
enhance our product mix, but will also expand our distribution
channels. Isaac's iconic designs will translate brilliantly
into this active category."
Xcel Brands, Inc. ("Xcel") engages in the
acquisition, design, licensing, and marketing of consumer brands.
Xcel is leading the Omni Channel sales strategy across three
channels of distribution including interactive media, online and
brick and mortar retailers. In 2011, Xcel acquired designer
apparel brand Isaac Mizrahi New York. Xcel's management team
consists of executives with significant experience in creating and
growing businesses in the branded consumer products industry and
has a proven track record for successfully completing multiple
similar acquisitions. Xcel will seek to acquire brands that it can
utilize in an Omni Channel sales strategy with a focus on
identifying designers or celebrities with personalities that
connect directly with consumers through social and other
media. www.xcelbrands.com.
Isaac Mizrahi has been a leader in
the fashion industry for almost 30 years. Since his first
collection in 1987, Mr. Mizrahi's designs have come to stand for
timeless, cosmopolitan style. He has been awarded four CFDA
awards, including a special award in 1996 for the groundbreaking
documentary "Unzipped." In December 2009, Mr. Mizrahi launched
his exclusive lifestyle collection, ISAACMIZRAHILIVE! on QVC. In
addition, television audiences have come to value Isaac's media
presence through his roles on "Project Runway All Stars" for
Lifetime, "The Fashion Show" for Bravo and his own series for both
Oxygen and the Style Network. www.isaacmizrahiny.com
Glove It, LLC is celebrating it's ten year
anniversary and is the leading manufacturer for women's fashion
golf, tennis and active lifestyle accessories. Known for
merging chic designs with practical features, they are a two-time
award winner of the Best New Products at the PGA Merchandise Shows.
Glove It's quality golf gloves, headwear, golf bags with
coordinating accessories and tennis accessories, are widely
available at fine golf and tennis specialty retailers world-wide.
www.gloveit.com
CONTACT: Erika Stair
Vice President of Public Relations
Xcel Brands, Inc.
347-727-2476
Estair@xcelbrands.com
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