Ralph Angiuoli, Chairman of NASCO Specialty Brands, LLC. and former President of R.J. Reynolds Tobacco, and Thomas Schroepfer, CEO of Smokefree Innotec Inc. (PINKSHEETS: SFIO) (www.sfio.us or www.smokefree-innotec.com) announced today that they have signed a joint venture to develop new national and international branding and distribution of their respective company products. Mr. Angiuoli stated, “We look forward with enthusiasm to SFI’s applying its proprietary methods to NASCO’s tobacco-free cigarette products, already in worldwide distribution, to create additional new products dispensing nicotine employing SFI’s nanotechnology and NASCO’s packaging and manufacturing capabilities.”

Mr. Schroepfer added “We are very pleased to cement our relationship with NASCO, an experienced company, to what we feel to be profitable for both corporations and their shareholders. We look forward to expanding this relationship into additional products and distribution channels worldwide. SFI’s penetration into the international market is already rapidly expanding as reflected by a $70,000 initial order received from one of the largest vending machine operators in the European Union, with over 70,000 locations.”

The management of both companies acknowledged their appreciation that they were brought together in this joint venture as another one of the successful business partnerships initiated by Leading Points Corporation, (www.leadingpoints.com) whose mission is matching industry leaders in order to capture market share.

About Smokefree Innotec, Inc: www.smokefree-innotec.com

Smokefree Innotec, Inc. is in the business of designing, developing, manufacturing and marketing a hi-tech, nicotine delivery cigarette-like device which is completely smoke and vapor-free and tobacco-free. Smokefree Innotec’s products are designed to protect the non-smoker from second hand smoke and all its effects while providing the smoker a way to enjoy a smoke-free cigarette anywhere, including places where smoking tobacco or similar substances is prohibited. Further, our products will allow the smoker to enjoy smoking while not having to worry about the offensive dangers and ill effects of regular cigarette smoking.

About NASCO Specialty Brands, LLC:

NASCO Specialty Brands, LLC designs, develops, manufactures, markets and distributes a variety of smoking cessations products. Our management team has over 90 years of experience in the industry, lead by Ralph Angiuoli Sr. former President of R.J. Reynolds Tobacco Company and Barry Saintsing, Sr. former Master Product Developer of R.J. Reynolds Tobacco Company. NASCO has offices, warehouse, and an R & D lab in the Winston-Salem area of North Carolina. NASCO develops leading edge technology to address current issues/regulations that smokers face in their everyday situations such as workplace, restaurants, and airports, etc. Products such as our Smokers Option and E Cigarette address all of the above issues.

A number of statements referenced in this Press Release are forward-looking statements, which are made pursuant to the Safe Harbor Provisions of the Private Securities Litigation Reform Act of 1995, and within the meaning of Section 27A of the Securities Act of 1933 and Section 21B of the Exchange Act of 1934. Any statements that express or involve discussions with respect to predictions, expectations, beliefs, plans, projections, objectives, and goals, assumption of future events or performance are not statements of historical fact and may be "forward-looking statements." Forward-looking statements are based on expectations, estimates and projections at the time the statements are made that involve a number of risks and uncertainties which could cause actual results or events to differ materially from those presently anticipated. Forward-looking statements in this Release may be identified through the use of words such as "expects," "will," "anticipates," "estimates," "believes," or statements indicating certain actions "may", "could," or "might" occur. Such statements reflect the current views of Smokefree Innotec Inc. with respect to future events and are subject to certain assumptions, including those described in this release. These forward-looking statements involve a number of risks and uncertainties, including the timely development and market acceptance of products, services, and technologies, competitive market conditions, successful integration of acquisitions, the ability to secure additional sources of financing, the ability to reduce operating expenses, and other factors. The actual results that the Company achieves may differ materially from any forward-looking statements due to such risks and uncertainties. Smokefree Innotec Inc. does not undertake any responsibility to update the "forward-looking" statements contained in this news release.

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