National Union of Agricultural Cooperatives
of Greece (ETHEAS) and Latvian
Dairy Committee (LDC) promote Latvia's top-quality dairy, snacks, and
confectionery through a campaign highlighting EU standards for
safety, quality, and sustainability in food production.
MONTREAL, July 30,
2024 /CNW/ -- The "Premium European
Products" campaign, led by the National Union of
Agricultural Cooperatives of Greece (ETHEAS) and the Latvian Dairy
Committee (LDC), promotes a diverse range of high-quality
products from Latvia. This
initiative showcases Latvia's
exceptional offerings in dairy, dried fruits, snacks, chocolate,
and confectionery, highlighting their unique qualities and high
standards. The campaign underscores Latvia's exceptional craftsmanship in food
production.
![Funded by the European Union. Views and opinions expressed are however those of the author(s) only and do not necessarily reflect those of the European Union or the European Research Executive Agency (REA). Neither the European Union nor the granting authority can be held responsible for them. (PRNewsfoto/Premium European Products) Funded by the European Union. Views and opinions expressed are however those of the author(s) only and do not necessarily reflect those of the European Union or the European Research Executive Agency (REA). Neither the European Union nor the granting authority can be held responsible for them. (PRNewsfoto/Premium European Products)](https://mma.prnewswire.com/media/2417544/PRIME_EUROPEAN_PRODUCTS_LOGO_OUTLINES_03___EN__1_Logo.jpg)
The European Union's steadfast commitment to safety, quality,
and animal welfare is reflected in every aspect of food production.
EU regulations enforce stringent safety protocols, including
meticulous controls on pesticide use and rigorous hygiene standards
in processing facilities. These measures ensure that consumers can
trust the safety and quality of the products they purchase.
European products, renowned for their exceptional taste and high
standards, include Latvian specialties such as cream cheese, curd
snacks, sour cream, fermented milk drinks, and processed cheese,
each crafted with care to offer a delightful culinary
experience.
Latvian dairy products are celebrated for their
versatility and rich flavors. Cream cheese, used in a
variety of dishes from breakfast to desserts, is made from milk or
curd with added cooking cream or butter, and can be flavored with
herbs, vegetables, or fruits. Curd snacks, a beloved treat,
combine high-quality curd with ingredients like chocolate chips and
berries, coated in a delectable chocolate or caramel glaze. Sour
cream, a staple in Northern
Europe, is known for its tangy taste and creamy texture.
Additionally, Latvia offers
fermented milk drinks, processed cheese, UHT cream, cottage
cheese, and white salad cheese, reflecting the region's rich
dairy traditions.
Latvia also produces candied
fruits and berries, pastillas, dried fruit and berry powders, BIO
Juice, and traditional syrups, all made with natural
ingredients and without artificial additives. In the snacks
category, Latvian potato chips and corn snacks are
crafted without artificial additives, emphasizing the natural
flavors of the ingredients. The campaign also highlights
chocolate and confectionery products made with responsibly
sourced cocoa, certified by the Rainforest Alliance, ensuring
ethical practices and environmental stewardship. Since 2019, the
sugar used in these chocolate products, biscuits, and wafers has
been certified by the Farm Sustainability Assessment (FSA), sourced
from high-quality sugar beets, further demonstrating a commitment
to sustainability.
Through the "Premium European Products'' campaign, ETHEAS
and the LDC celebrate Latvia's
rich agricultural and culinary traditions, promoting the country's
reputation for quality and innovation. This initiative provides
consumers with the opportunity to experience the best of Latvian
products, showcasing the dedication and craftsmanship that define
these exceptional offerings.
For more information about the "Premium European Products"
campaign and its associated programs, please visit
https://premiumeuropeanproducts.eu/ or email us to
info@premiumeuropeanproducts.eu.
Pages dedicated to this program can be found on Instagram,
Facebook and YouTube.
Funded by the European Union. Views and opinions expressed
are however those of the author(s) only and do not necessarily
reflect those of the European Union or the European Research
Executive Agency (REA). Neither the European Union nor the granting
authority can be held responsible for them.
About "PREMIUM EUROPEAN PRODUCTS" PROGRAM
The campaign: "Premium European Products: Better
Knowledge, Better Choices" is co-funded by the European Union
and managed by the National Union of Agricultural Cooperatives of
Greece (ETHEAS) and the Latvian
Dairy Committee (LDC). It aims to promote exquisite added-value
products in Canada, South Korea, and Malaysia, including PDO olive oils, table
olives, dried grapes, saffron, hard cheese, gum, and gum oil from
Greece, as well as dairy products,
candied fruits, chocolates, confectionery, and salty snacks from
Latvia. Spanning from 2024 to
2026, the program seeks to significantly elevate the profile of
European products in these markets through a four-pronged approach:
raising awareness, enhancing recognition among consumers,
increasing consumption, and boosting exports to Canada, Malaysia, and South
Korea.
The beneficiaries: The National Union of
Agricultural Cooperatives of Greece (ETHEAS), established by the Greek
State Law, coordinates over 300 agricultural cooperatives across
Greece, representing about 80% of
the total turnover of such cooperatives. It focuses on rural and
cooperative development, supports member activities domestically
and internationally, issues opinions on agricultural matters,
supervises cooperative promotion, and conducts educational
activities. The Latvian Dairy Committee (LDC), established
in 1995, represents Latvian milk producers and aims to protect
their interests. It consists of 17 members producing approximately
80% of industrially produced milk in Latvia.
SOURCE Premium European Products