Company Redefines Strategic Growth to Continue
to Lead the Industry
ST.
PETERSBURG, Fla., July 26,
2024 /PRNewswire/ -- AR Franchising, Inc., the
prominent 40-year franchisor brand, AR Homes®, named
Don Whetro its Chief Executive Officer. This strategic move
signals an exciting new chapter for the company as it expands into
more markets and enhances its service offerings for existing
franchises.
Whetro's ability to identify market trends, adapt to changing
customer preferences, and implement innovative strategies earned
him a stellar reputation. He leverages over two decades of proven
experience in franchising and homebuilding. Previously serving as
Chief Operating Officer and Interim Chief Executive Officer for AR
Franchising, Inc., Whetro provides an unparalleled understanding of
the AR Homes® brand, its core values, and adapting for industry
leadership.
"Don's extensive experience and visionary leadership will be
instrumental in driving our growth and innovation," said
Steve Rutenberg, Director. "We are
confident that under his guidance, the AR Homes® brand will
continue to set new standards of excellence in the homebuilding
industry."
Future Plans and Vision Under New Leadership
Under Whetro's leadership as CEO, AR Franchising, Inc. aims to
redefine its strategic direction, foster innovation, leverage
advanced technologies, enhance customer experience, and maintain
the highest quality standards in custom homebuilding.
Upon his appointment, Whetro commented "It is quite humbling to
have the opportunity to lead an iconic brand such as AR Homes®.
Homebuyer behavior and preference is rapidly evolving, and I feel
we are uniquely positioned to serve the luxury home buyer in new
ways and in new markets while still honoring our legacy of
innovation, craftsmanship, and local expertise."
About AR Homes®
Founded in 1978 by award-winning homebuilder Arthur Rutenberg, AR
Homes® is a legendary name in homebuilding, recognized for
exceptional home designs, unrivaled elegance, quality
craftsmanship, and enduring value. AR Homes® are independently
owned and operated franchises in Alabama, Florida, Georgia, Indiana, North
Carolina, South Carolina,
Tennessee, Texas, and Virginia, with additional homebuilding
companies and new home models anticipated to open
nationwide.
According to Avid Ratings, AR Homes® has consistently ranked in
the top 10 percent in terms of customer satisfaction among all
builders. To learn more about AR Homes®, visit
www.ARHomes.com.
Contact: Marli Wills
Marketing Manager
AR Franchising, Inc.
727-536-5900
mwills@arhomes.com
For more information, visit www.ARHomes.com and
www.ARFranchising.com.
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SOURCE AR Homes