SALT
LAKE CITY, July 25, 2024 /PRNewswire/ --
MasterControl, a leading provider of quality management and
manufacturing software solutions, today announced the appointment
of Kelly Starman as Chief Marketing
Officer (CMO). Starman brings to MasterControl over two decades of
experience spearheading growth initiatives and leading
high-performance teams. Her expertise spans multiple facets of
marketing, including branding and advertising, product marketing,
digital marketing, demand generation, and marketing
automation.
As MasterControl's Chief Marketing Officer, Starman will be
responsible for developing and implementing marketing strategies
that align with the company's overarching growth objectives. She
will spearhead initiatives that drive brand recognition, customer
acquisition, and market penetration, leveraging her expertise to
enhance MasterControl's position as the life sciences industry's
top provider of quality management and manufacturing software
solutions.
Prior to joining MasterControl, Starman served as CMO for
PartsSource Inc., where she played a pivotal role in accelerating
the company's growth and enhancing its market position. Before her
tenure at PartsSource, she was the CMO of Philips North
America, where she was instrumental in driving strategic marketing
initiatives and elevating the brand's global presence. She has also
held significant leadership roles at Athenahealth and GE
Healthcare. Starman holds a bachelor's degree in Marketing and
Japanese from the University of Notre
Dame and an MBA from Harvard Business School. She will
be based in MasterControl's Salt Lake
City headquarters.
"We are thrilled to welcome Kelly
Starman to our executive team. Her unparalleled experience
and proven track record will be invaluable as we continue to
innovate, expand and accelerate the development of the solutions we
provide to life sciences customers worldwide. Kelly's strategic
insight, particularly within the health care and technology
sectors, will undoubtedly bolster MasterControl's position as a
SaaS leader in the manufacturing industry's much-needed digital
transition," said MasterControl CEO Jon
Beckstrand.
About
MasterControl
MasterControl is a leading provider of software solutions
that enable life sciences and other regulated companies to deliver
life-changing products to more people sooner. The company's
innovative quality and manufacturing software solutions streamline
and automate critical processes, ensuring compliance with industry
regulations and facilitating efficient product development and
delivery.
For more information about MasterControl and their innovative
manufacturing and quality management software solutions, please
visit mastercontrol.com.
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SOURCE MasterControl