More Value, More Fun! SONIC Debuts New $1.99 Menu Featuring New Queso Wraps
July 01 2024 - 9:00AM
Business Wire
Experience FUN.99 at SONIC with more deals,
more customizations and half-price drinks every day in the SONIC
App
Who said you can’t get fun food at a good price? SONIC® Drive-In
is marking the start of a new era of value, flexibility and fun
with the launch of its new $1.99 Menu, featuring a wide array of
craveable items catering to every taste bud and budget. Whether
you’re looking for a satisfying meal, a savory snack, or a sweet
treat, the new $1.99 Menu has it all, including the stars of the
menu – the all-new SONIC Queso Wraps, available now at SONIC
locations nationwide.
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Experience FUN.99 at SONIC with more
deals, more customizations and half-price drinks every day in the
SONIC App (Photo: Business Wire)
$1.99 Queso Wraps
These mouthwatering wraps combine convenience, bold flavors and
unbeatable value. Guests can choose from two irresistible
varieties:
- Bacon Ranch Queso Wrap: Crispy all-white meat tender,
crisp bacon, melty cheddar cheese, creamy ranch, and luscious white
queso, all wrapped up in a warm flour tortilla.
- Southwest Crunch Queso Wrap: Crispy all-white meat
tender, creamy Southwest sauce, crunchy tortilla strips, melty
cheddar cheese, and indulgent white queso, all nestled inside a
soft flour tortilla.
$1.99 Menu – The Most Fun You Can Have for a $1.99*
As the ultimate destination for customizable meal options, the
new menu makes it easier to choose fun with a variety of snack,
dessert, and entrée items for just $1.99 each, all day, every day –
and it’s a value menu that’s here to stay! In honor of its
new brand platform – LIVE FREE EAT SONIC – which is centered around
choosing fun over the monotony of other fast-food options, SONIC is
nicknaming the new menu FUN.99, emphasizing that delicious food
doesn’t have to break the bank.
The $1.99 Menu options include a Quarter Pound Double
Cheeseburger, Chili Cheese Coney, Bacon Ranch Queso Wrap, Southwest
Crunch Queso Wrap, Small Tots, and any of the 12 flavors of SONIC
Shakes in a 16-ounce size, including Strawberry, Chocolate and
OREO® Cheesecake.
“Now more than ever, consumers are focused on affordable food
options, but they shouldn’t have to settle for the same old, tired
discounts or boring meals. Many restaurant brands are touting value
meals and discounts, and you see a lot of recycled ideas with
limited options. At SONIC, we wanted to do something different –
something fun –, so we focused on variety, which is why we’re
introducing the new $1.99 Menu, or what we like to call the FUN.99
Menu,” said Ryan Dickerson, Chief Marketing Officer of SONIC. “The
FUN.99 Menu is all about choice and fun, whether you want any of
our dozen shake flavors, a chili cheese coney, or our iconic tots
as a midday snack – it’s all there for just $1.99.”
In addition to getting half-price drinks and slushes any time
they order in the SONIC App, app users can take advantage of
half-price classic SONIC Cheeseburgers on Tuesday nights,** and
exclusive monthly rewards and offers.
*Tax not included.
**Includes single-patty SONIC® Cheeseburgers (approx. ¼ lb.
precooked) only; excludes double-patty Cheeseburgers,
limited-time-only Cheeseburgers, Quarter Pound Double Cheeseburgers
and Jr. Burgers. Discount based on menu price. Mobile ordering
available only at select locations; hours may vary. Add-Ins cost
extra. Not good with Combos, delivery or any other offers. Only at
participating SONIC® Drive-Ins. Discount based on menu price;
add-ons cost extra.
About SONIC
SONIC, founded in 1953, is the largest drive-in restaurant brand
in the United States, with more than 3,500 restaurants in 47
states. SONIC is part of the Inspire Brands family of restaurants.
For more information, visit SONICDriveIn.com and
InspireBrands.com.
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Meagan Ashner Meagan.Ashner@mslgroup.com