Google Joins the AR Alliance for Augmented Reality Wearable Devices
June 18 2024 - 8:00AM
The AR Alliance announces that Google will become the next founding
member with a seat on the board of directors.
The AR Alliance provides a supportive and neutral environment
for organizations of all sizes to take an active role in advancing
and strengthening the augmented reality hardware development
ecosystem. Diverse organizations across the expanding, global AR
ecosystem work together through the AR Alliance to speed innovation
of breakthrough technologies and processes for building AR
wearables and devices that create a meaningful and positive
experience for users.
“We are building AR together,” said Dr. Bharath Rajagopalan,
chair, AR Alliance, and director of strategic marketing,
STMicroelectronics. “The promise of AR and its potential market are
so vast that there is ample room for all our member companies to
succeed together. The AR Alliance is the place where concrete work
takes place to harmonize approaches for advancing, unifying, and
growing the global AR supply chain and accelerating innovation. We
are excited for Google to join us in this important work and bring
their technology leadership, deep market understanding and unique
market experiences and perspectives to help propel the AR
market.”
Steve Goldberg, Director, Next-Gen HW/SW Platforms, at Google
added “Our mission is to organize the world’s information and make
it universally accessible and useful. AR technologies, like those
the AR Alliance is working on, have the potential to transform how
we interact with information by blending our physical and digital
worlds. We look forward to partnering with AR Alliance and its
members to continue exploring the possibilities of AR and how it
can be harnessed to solve real-life everyday challenges.”
About the AR AllianceThe AR Alliance Founding
Board Members are represented by STMicroelectronics, META, Essilor
Luxottica, Corning, Dispelix, Optofidelity, MICROOLED &
Google.
Organizations of every size and at any spot in the ecosystem are
respected, heard and advocated for via the AR Alliance’s
non-competitive environment. Flexible membership levels allow
companies of varying strategies, maturity, and resources to
engage.
To learn more about membership in the AR Alliance, please visit
www.thearalliance.org.
About Google
Google is an American multinational corporation
and technology company focusing on online advertising, search
engine technology, cloud computing, computer software, quantum
computing, e-commerce, consumer electronics, and artificial
intelligence (AI).
For more information, please visit Google at
https://about.google/
MEDIA CONTACTS
Katherine ValentiSr. Program Manager –
The AR
AllianceKatherine.Valenti@ieee-isto.org
Kaori MiyakeGlobal Communications and
Public Affairs –
Googlepress@google.com