NEW
YORK, May 14, 2024 /PRNewswire/ -- The
global tissue paper market size is estimated
to grow by USD 29.39 bn from
2024-2028, according to Technavio. The market is estimated to grow
at a CAGR of almost 5.82% during the forecast
period.
For more insights on the forecast market size and
historic data (2018 - 2022) - Download
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Forecast
period
|
2024-2028
|
Base Year
|
2023
|
Historic
Data
|
2018 - 2022
|
Segment
Covered
|
Application (Commercial
and Residential), Distribution Channel (Hypermarkets and
supermarkets, Convenience stores, Online retail, and Drug and
pharmacy stores), Product (Toilet paper, Facial tissue, Paper
towel, and Others), and Geography (APAC, North America, Europe,
South America, and Middle East and Africa)
|
Region
Covered
|
APAC, North America,
Europe, South America, and Middle East and Africa
|
Key companies
profiled
|
American Paper
Converting Inc., Asia Pulp and Paper APP Sinar Mas., Carmen Tissues
SAE, Cascades Inc., Clearwater Paper Corp., Good Goods Pty Ltd,
JUKEBOXPRINT.COM INC., Kimberly Clark Corp., Koch Industries Inc.,
Kruger Inc., MPI Papermills Inc., Paper Mart, Resolute Forest
Products Inc., The Cheeky Panda, The Procter and Gamble Co., The
SCA Group LLC, Unicharm Corp., Unilever PLC, METSA GROUP, Hengan
International Group Co. Ltd., Empresas CMPC S.A., Sofidel Group,
and Amazon.com Inc.
|
Key Market Trends Fueling Growth
The global tissue paper market is experiencing a surge in online
sales due to vendors offering discounts as marketing tools. Small
and local vendors reach premium customers nationally, with
increasing internet penetration driving awareness of online tissue
paper purchases. Key trends include health standards, improved
sanitation, and hygiene, leading to tissue product demand in
various sectors like healthcare, corporate workplaces, and
hospitals. Sustainably sourced materials, such as wood fiber and
recycled paper pulp, are eco-friendly alternatives gaining
popularity. Market growth is forecasted, driven by factors like
population growth, household sanitation, and hygiene awareness.
Companies like Marriot International and Kimberly-Clark Corporation
innovate with product offerings, including germ protection, natural
ingredients, and fragranced products. The market includes a wide
range of tissue paper usage, from wipes and paper towels to bath
& toilet segment items. The World Bank Group supports recycled
paper material production to reduce deforestation and promote
pulp-based items as raw materials.
Market Challenges
- The tissue paper market encompasses various segments, including
bath and toilet, household paper, and industrial applications. Key
players include Marriot International, Kimberly-Clark Corporation,
and Resolute Forest Products. Factors driving demand include
hygiene awareness, consumer spending, and sustainably sourced
materials like wood fiber and recycled paper pulp. However, the
rise of hand dryers in commercial places, such as hotels,
restaurants, and workplaces, poses a threat due to their
convenience and minimal wastage. This shift may adversely impact
paper towel sales. Additionally, product innovation, eco-friendly
toilet paper, and natural ingredients like aloe vera and almond
oils are trending. Market sizes vary, influenced by human
development, country-specific associations, exchange rates, and
global events like the Russia-Ukraine war.
Research report provides comprehensive data on
impact of trend, driver and challenges - Buy
Report
Segment Overview
This tissue paper market report extensively covers market
segmentation by
- Application
- 1.1 Commercial
- 1.2 Residential
- Distribution Channel
- 2.1 Hypermarkets and supermarkets
- 2.2 Convenience stores
- 2.3 Online retail
- 2.4 Drug and pharmacy stores
- Product
- 3.1 Toilet paper
- 3.2 Facial tissue
- 3.3 Paper towel
- 3.4 Others
- Geography
- 4.1 APAC
- 4.2 North America
- 4.3 Europe
- 4.4 South America
- 4.5 Middle East and
Africa
1.1 Commercial- The Tissue Paper Market is
experiencing significant growth, driven by the commercial or
non-residential segment. This segment encompasses the use of tissue
paper in various industries, including healthcare, corporate
workplaces, catering places, hotels, and restaurants. Health
standards and improved sanitation facilities are primary factors
fueling this growth. Annually, millions of people are hospitalized,
increasing the demand for tissue paper to maintain hygiene. Travel
and tourism also contribute, with an increasing number of people
occupying hotels and utilizing catering services. Historical
developments, such as the advocacy of doctors and health
practitioners for tissue paper usage, have further boosted market
volume. Survey results indicate a growing trend towards
eco-friendly tissue products, such as those made from sustainably
sourced materials, wood fiber, and recycled paper pulp. Market
forecasting projects an annual growth rate of X% for the tissue
paper industry. Population growth and increasing hygiene awareness
are also key factors. In the household sanitation sector, tissue
paper usage is on the rise, with consumers preferring natural
ingredients like aloe vera and almond oils in their tissue
products. Corporate workplaces and catering places are innovating
with fragranced products and wipes. In the healthcare sector,
tissue paper demand is high due to the presence of germs and
viruses. The World Bank Group is promoting the use of recycled
paper material to reduce deforestation and the production of
pulp-based items. Raw materials, such as wood fiber and recycled
paper pulp, are being sourced sustainably to meet the market's
demands. The bath & toilet segment is a significant contributor
to the tissue paper market, with companies like Marriot
International and the Kimberly-Clark Corporation leading the way in
product innovation. The residential segment is also growing, with
consumers increasingly conscious of their environmental impact and
opting for eco-friendly toilet paper.
For more information on market segmentation with
geographical analysis including forecast (2024-2028) and historic
data (2018 - 2022) - Download a Sample Report
Research Analysis
The Tissue Paper Market encompasses a wide range of hygiene
products, including toilet paper, paper tissues, and incontinence
products. Demand for these items is significant in various sectors,
such as corporate workplaces, catering places, hospitals, and
households. With the ongoing concern for germs and viruses, the
market for tissue products has experienced substantial growth.
According to surveys and historical developments, retail sales have
been the primary sales channel, but online sales channels are
gaining popularity. Market sizes vary greatly depending on
population density and income levels. Forecasting future market
volume relies on factors like population growth, economic
conditions, and consumer preferences. Additionally, the market
includes face masks and baby diapers, which cater to specific
hygiene needs.
Market Research Overview
The Tissue Paper Market represents a significant segment of the
broader Paper and Packaging Industry. This market encompasses a
wide range of products, including facial and toilet tissues, paper
towels, and napkins. The demand for tissue paper is driven by
various factors, such as increasing population, rising disposable
income, and changing consumer preferences. Moreover, the market is
witnessing a shift towards eco-friendly and biodegradable tissue
paper options. Key players in the market focus on innovation,
sustainability, and cost-effectiveness to cater to the evolving
consumer needs. The production process involves raw materials like
wood pulp, water, and chemicals. The tissue paper market is
segmented by product type, application, and region. Major players
include companies that specialize in paper production and those
that focus on tissue paper manufacturing. The market is expected to
grow at a steady pace in the coming years due to the increasing
demand for hygiene and convenience products.
Table of Contents:
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation
- Application
-
- Distribution Channel
-
- Hypermarkets And Supermarkets
- Convenience Stores
- Online Retail
- Drug And Pharmacy Stores
- Product
-
- Toilet Paper
- Facial Tissue
- Paper Towel
- Others
- Geography
-
- APAC
- North America
- Europe
- South America
- Middle East And Africa
7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix
About Technavio
Technavio is a leading global technology research and advisory
company. Their research and analysis focuses on emerging market
trends and provides actionable insights to help businesses identify
market opportunities and develop effective strategies to optimize
their market positions.
With over 500 specialized analysts, Technavio's report library
consists of more than 17,000 reports and counting, covering 800
technologies, spanning across 50 countries. Their client base
consists of enterprises of all sizes, including more than 100
Fortune 500 companies. This growing client base relies on
Technavio's comprehensive coverage, extensive research, and
actionable market insights to identify opportunities in existing
and potential markets and assess their competitive positions within
changing market scenarios.
Contacts
Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/
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SOURCE Technavio