On pace to exceed 2022 goals of 150 franchise agreements and
over 40% year-over-year growth, Entrepreneur Magazine's No. 1
bakery/café brand is poised to meet, if not exceed, its goal of 56
units opened in 2022. The new bakery café will open at 4511 Old
Perimeter Way Suite 800.
ATLANTA, Oct. 7, 2022
/PRNewswire-PRWeb/ -- Paris Baguette, the bakery café concept with
4,000 units worldwide including 100 in the United States, has seen significant growth
in the first half of 2022. After a strong first half of the year,
the brand is continuing its expansion with the opening of a new
bakery café at 4511 Old Perimeter Way Suite 800.
"We are thrilled to announce our new opening within Georgia. There's a tremendous amount of
opportunity in the bakery café space," explained Mark Mele, chief development officer. "No one
else is doing what we are on the same scale, and that's attracting
a lot of attention. It's a really exciting time for us as we
continue seeing growth through franchise expansion and
year-over-year revenue numbers."
The Atlanta café will bring the
total number of locations within Georgia to three. The café will be opened by
Jun Lee, a Duluth resident and 23-year-old South Korean
native who is pioneering the additional growth.
"When looking for the right franchise opportunity, Paris
Baguette was the ideal fit because of its amazing product line,
store design, and proven response from communities throughout
the United States," said Lee.
Moving forward, the brand continues to eye the 1,000 unit mark
within the states by 2030, and as it continues to grow, Mele
explained that Paris Baguette seeks passionate franchisees
interested in serving people in a welcoming neighborhood
establishment.
"We want someone who is going to take the time to be present in
their store and be caring with the staff so that everyone
understands the most important person is the guest," he added.
Though the bakery market as a whole has become a nearly
$12 billion segment, Paris Baguette
continues to fill the void for high-quality, freshly made foods.
Unlike many bakery concepts, which have shifted to soups, salads,
and pre-made bakery items, Paris Baguette continues to offer a wide
range of products produced in the café daily.
For franchisees looking to enter the bakery café space, the
brand provides exceptional support without straying from its roots
as a true bakery concept.
Paris Baguette is targeting several markets in 2022 and aims to
sign 150 franchise agreements and open 56 units. Mele said target
markets for the coming year include Washington, California, Arizona, Colorado, Minnesota, Kansas, Oklahoma, Texas, Missouri, Wisconsin, Illinois, Tennessee, Georgia, Florida, North
Carolina, South Carolina,
Kentucky, West Virginia, Virginia, Ohio, Indiana, Michigan, Pennsylvania and Maryland. He added that the brand will
continue its development in New
Jersey and New York and
expand in some additional states in New
England, including Connecticut and Massachusetts.
"We are on track to enter three new markets and open a total of
56 units by the end of 2022," said TJ Rogers, franchise sales
manager. "Even throughout the pandemic, we did not shy away from
opening additional units and exploring new markets. With great
year-over-year revenue increases — a 42% jump from last year — and
a persistent interest in the brand from franchisees and consumers
alike, we expect nothing but a strong continued growth trajectory
for the brand."
The total investment to franchise with Paris Baguette ranges
from $528,270 and $1,638,554, including a $50,000 franchise fee. For more information,
please visit https://parisbaguette.com/franchising/ or
http://www.1851franchise.com/parisbaguette
ABOUT PARIS BAGUETTE
Paris Baguette is a bakery café franchise with more than 4,000
units across the globe. The brand first arrived in the U.S. in 2005
and has since established nearly 100 locations in markets across
the country, making it one of the premier franchise opportunities
in its category. Paris Baguette's primary mission, executed every
day by its expert staff of bakers, cakers and baristas, is to share
moments of joy with customers and help customers share moments of
joy with their friends and family by providing world-class cakes,
pastries, coffees, breads and other French-inspired bakery café
fare. For more information, please visit
https://parisbaguette.com/franchising/
Media Contact
Julie Maw, Mainland, 3125263996,
jmaw@hellomainland.com
SOURCE Mainland