MEMPHIS, Tenn., March 22, 2022 /PRNewswire/ -- Through
March 31, St. Jude Children's
Research Hospital® supporters are encouraged to tap
into their creativity and embrace their inner artist through a new
virtual campaign "Spring Into Holi, Splash Into Color" that
celebrates Holi, the Hindu festival of colors marking new
beginnings and the arrival of spring.
Family-friendly Holi events spotlight the
many cultures celebrated at St. Jude Children's Research
Hospital.
Online participants can produce watercolor art and create
vivid digital photographs reflective of the cheerful and brightly
colored halls at St. Jude Children's Research Hospital. The goal is
to raise awareness and support for kids with childhood cancer and
other life-threatening diseases.
One young man celebrating new beginnings is St. Jude
patient Avyan. When a CT scan revealed a cancerous tumor in
his brain, Avyan's doctor referred him to St. Jude Children's
Research Hospital where he received chemotherapy and a special
radiation therapy. Today, Avyan's scans show no more evidence of
cancer and he is getting ready to celebrate Holi at home with his
family – as well as during a special St. Jude party online.
On March 18, St. Jude launched its
Holi observance with a virtual photo booth allowing visitors
to take selfies, choose special backgrounds and decorate
the photos with frames inspired by St. Jude patient art. There
is also an option to turn selfies into a multi-photo
digital file for an added touch of fun.
Another offering is "Splash into Color", an art workshop on
Facebook on Tuesday, March 29, where
artist Ericka Troyer from The
Imagination Spot will show Avyan and attendees how to create a
unique and colorful elephant with a watercolor gel crayon medium.
At St. Jude, the elephant's connotations of long life, family and
memory hold special meaning for patients battling life-threatening
diseases. Elephants are featured often in St. Jude patient art and
around patient housing facilities, such as St. Jude Target
House.
Participants in the photo booth activity and the Facebook paint
party are encouraged to share their images and experiences on
social media using the hashtag #SplashIntoColor.
This Holi celebration presents an opportunity to share
the global impact of St. Jude Children's Research Hospital.
Its work is central to the ongoing six-year $11.5 billion St. Jude strategic plan that
triples its global investments to help more of the 400,000 kids
around the world with cancer each year.
"We're grateful for organizations like St. Jude that help kids
with cancer and other catastrophic diseases," Jasmine Wall, founder of The Imagination Spot.
"Spring Into Holi, Splash Into Color is a wonderful way for people
to enjoy Holi and expand their knowledge of Hindu culture, all
while helping families find a home away from home at St. Jude by
celebrating cherished cultural traditions."
To join the festivities,
visit: https://www.stjude.org/get-involved/other-ways/holi-festival-of-colors.html
About St. Jude Children's Research Hospital
®
St. Jude Children's Research Hospital is
leading the way the world understands, treats and defeats childhood
cancer and other life-threatening diseases. Its purpose is clear:
Finding cures. Saving children.® It is the only National
Cancer Institute-designated Comprehensive Cancer Center devoted
solely to children. Treatments invented at St. Jude have helped
push the overall childhood cancer survival rate from 20% to more
than 80% since the hospital opened in 1962. St. Jude won't stop
until no child dies from cancer. St. Jude shares the breakthroughs
it makes, and every child saved at St. Jude means doctors and
scientists worldwide can use that knowledge to save thousands more
children. Because of generous donors, families never receive a bill
from St. Jude for treatment, travel, housing or food, so they can
focus on helping their child live. Visit St. Jude
Inspire to discover powerful St. Jude stories of hope,
strength, love and kindness. Join the St. Jude mission by visiting
stjude.org, liking St. Jude on Facebook, following St. Jude
on Twitter, Instagram, LinkedIn and TikTok, and
subscribing to its YouTube channel.
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SOURCE ALSAC/St. Jude Children's Research Hospital