SALT LAKE CITY, June 1, 2021 /PRNewswire/ -- Daz 3D, the
sister brand of Tafi Co and a leader in 3D digital art, released
its latest Non-Fungible Token ("NFT") in partnership with The
Diigitals, the leading all-digital modeling agency. Building on
their prior NFT collaboration in support of Black Girls Code, The
Diigitals and Daz are now releasing an innovative and
ground-breaking NFT designed in collaboration with Asian and
Pacific Islander artists to showcase the Asian American and Pacific
Islander experience. To provide further benefit to this important
cause, Daz 3D will release an exclusive bundle of 3D content on its
leading Daz 3D digital content marketplace. All proceeds from the
NFT sales, both primary and secondary, and fifty percent of the 3D
content sales on the Daz 3D marketplace will be donated
to Stop AAPI Hate.
This unique and inspirational NFT features Joon Yung ("J-Yung"), a Korean inspired virtual
idol from The Diigitals. In the NFT, J-Yung wears an outfit
designed by LEE EUN JIN
(@Jin3d_226), a South Korean 3D apparel designer, accompanied by
music played by Braeden Duperron, a
14 year-old violinist of Japanese, Hawaiian, and Filipino heritage,
and with animations by Juan
Mendiola, a Filipino Canadian senior 3D artist and founder
of ThreeDigital.
For Daz 3D and The Diigitals, this NFT, in coordination with the
ability to donate to an organization addressing anti-Asian racism,
is important work in their continued efforts to promote inclusivity
and diversity across the digital spaces. The J-Yung and Shudu NFT
will be available on May 27.
"The increase in anti-Asian sentiment across the country is very
troubling and disturbing," said Jin3D, digital fashion designer. "A
natural reaction in the Asian-American community has been to hide
our Asian identities and cultures for fear of being targeted for
verbal or physical attacks. Turning to digital art and digital
fashion has allowed me to express myself while keeping true to my
Asian identity. I am honored to use my digital skills in support of
AAPI month."
"Bringing together art and technology to benefit such an amazing
initiative and stand against anti-Asian hate was an easy decision
for us at The Diigitals," said Cameron
James-Wilson, founder and CEO of The Diigitals. "I've always
imagined that Shudu would be outspoken on issues of racism, so to
create an NFT with her and J-Yung was our way of showing that
support. As an artist who is heavily inspired by Korean culture, I
cannot be silent on the rising issue of anti-Asian hate across the
world."
All proceeds from the NFT sales will be going to Stop AAPI Hate.
This nonprofit organization operates the Stop AAPI Hate Reporting
Center, which tracks incidents of hate and discrimination against
Asian Americans and Pacific Islanders in the United States. During this month, Daz will
be releasing a content bundle in the Daz marketplace in support of
this initiative. Additionally, later this year, Daz will also
release Jin3D's outfit for the artist.
"With all proceeds going to Stop AAPI Hate, this NFT drop is
deeply personal to me," said Preston
Woo, Chief Strategy Officer of Daz 3D and Tafi. "I'm proud
of Daz 3D and our collaboration with The Diigitals and OpenSea in
support of this important and relevant cause."
Using digital art to drive inclusivity and diversity while
supporting and driving awareness for organizations addressing these
larger systemic issues is a guiding principle for both Daz 3D and
The Diigitals. Over the last year, Daz 3D has led awareness
campaigns and initiatives for organizations like Catalyst, Black
Girls Code, and Movember and have matched employee donations to
organizations devoted to advancing equality, inclusion, and social
justice. The Diigitals work to champion diversity in both the
virtual and fashion worlds, collaborate with creators from emerging
economies and under-represented communities, and partner with
up-and-coming designers and brands.
The NFT is now live:
https://opensea.io/assets/0x63e0eab409f1c1e737aad225003d709b57dbe9e5/19
About Daz 3D
Daz 3D, a subsidiary of Tafi Co, is a 3D
marketplace and free software suite with content that can go
anywhere, so 3D artists and designers can create their own
high-resolution 3D stills and animations while building
professional quality 3D scenes. Founded in 2000, Daz 3D's digital
marketplace offers hobbyists and professionals tens of thousands of
3D products with over five million inter-compatible 3D assets for
Daz Studio and other 3D applications. Daz 3D has created the most
artist-friendly digital marketplace, paying nearly $100 million to its global network of
contributing artists. Users of Daz Studio create more than 20
million images and animations annually using Daz 3D products. With
over 3 million downloads, Daz continues to drive efforts at the
forefront of digital identity and expression.
About The Diigitals
The Diigitals was founded by
Cameron-James Wilson, British
photographer and visual artist. Utilizing the rising accessibility
of new technologies and taking the first steps into a new frontier
of digital exploration, The Diigitals is the world's first digital
modeling agency. Within its collaborative hub, The Diigitals
demonstrate the potential of 3D fashion modeling and showcase its
applications for innovative brands. Acting as both a showroom to
illustrate possibilities of a more sustainable fashion industry and
a gallery of diverse digital identities, The Diigitals erase the
boundaries between reality and the digital. Learn more
at www.thediigitals.com.
CONTACT
Kasey
Thomas
tafi@nextpr.com
Jennifer Powell
Jen@jenniferpowell.com
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SOURCE Daz 3D