SWD Sportsworld

RNS Number:3293A
Sportsworld Media Group PLC
12 March 2001

12 March 2001


SPORTSWORLD MEDIA GROUP PLC ("Sportsworld" or "the Company")


Establishment of non-dilutive share option plan


Sportsworld announces that it has established a non-dilutive, three year share
option plan ("the Plan") to incentivise members of the Sportsworld Global
Management Team (including the executive directors of the Company). The plan
will be managed by the Remuneration Committee and options granted pursuant to
the Plan will be exercisable at a price of #2.98 per share on the achievement
of thirty percent annual growth over the three years in the Company's earnings
per share.


The Kennedy Settlement, a trust of which Geoff Brown, Chief Executive Officer
of the Company is a beneficiary, has today sold 650,000 ordinary shares of 1p
each in the Company at a price of 298 pence per share to Sportsworld's
Employee Benefit Trust (SEBT) in order to facilitate the set up of the Plan.
The SEBT has been established in order to hold the shares over which options
may be granted pursuant to the Plan.


The Kennedy Settlement retains 1,685,144 ordinary shares, representing 2.45
percent of the Company's issued share capital. In addition, The Kennedy
Settlement holds warrants over a further 1,714,284 ordinary shares. The
Kennedy Settlement is therefore interested, in aggregate, in approximately
4.94 percent of the share capital of the Company, assuming that all such
warrants were exercised.


Commenting on the establishment of the Plan, Geoff Brown, Chief Executive of
the Company, said:


"I am delighted we have finalised this share option plan, which I believe
incentivises our key employees to make significant contributions to the
enhancement of shareholder value. I am particularly pleased that we have been
able to deliver this plan without causing any dilution to shareholders. The
establishment of this plan enlarges to 2,500,000 the pool of non-dilutive
share options available to Sportsworld at an exercise price of #2.98 and
subject to a demanding thirty per cent. earnings growth exercise condition."


Enquiries:


Sportsworld Media Group plc

Geoff Brown, Chief Executive Officer

Andy Fletcher, Chief Financial Officer

020 7240 9626


Investec Henderson Crosthwaite

Jagjit Mundi, Managing Director of Corporate Finance

020 7597 5970

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