New Designs to Be Used in the Playboy Club & Casino at the Palms Casino Resort & Spa in Las Vegas LAS VEGAS, Nov. 4 /PRNewswire/ -- Today, Playboy Enterprises, Inc. and world-renowned fashion designer Roberto Cavalli will unveil the first reinterpreted Playboy Bunny Costumes to be worn in the highly anticipated Playboy venues at the new tower of the Palms Casino Resort. Developed and operated by the N9NE Group, the new Playboy venues are scheduled to open in May 2006. The innovative couturier added his own touches to the iconic Playboy Bunny Costume and the new Cavalli costumes will be showcased along with vintage Playboy Bunny Costumes in a private media fashion show taking place tonight at ghostbar in the Palms Casino Resort. Five Cavalli designs will be modeled by Playboy Playmates and Holly Madison, one of Hugh Hefner's girlfriends and a star of E!'s hit series "The Girls Next Door." Two final designs will be selected at the end of the show that will be worn by female staff in the new Playboy venues at the Palms. There will also be a public premiere of the Cavalli costumes on Saturday evening at midnight that will take place during a Playboy Apparel Fashion Show at Rain in the Palms Casino Resort. Make-up for both fashion shows will be provided by Playboy Beauty. "Reinterpreting the Playboy uniform has been an incredible project," says Mr. Cavalli. "Updating something so iconic with my own modern design sensibility has been a challenge, and one that I've really enjoyed." The Bunny Costume was introduced with the first Playboy Club in Chicago in 1960 and started as a modified one-piece swimsuit with the addition of collar, cuffs and the legendary rabbit ears and cottontail. The costume evolved incrementally and over time the leg cut became higher, a rosette with the Bunny's name was added and the fabrics and colors enhanced. With these modest changes, the Bunny costume has become a powerful symbol of the Playboy brand around the world. Presented with this opportunity, Roberto Cavalli was inspired and honored to reinterpret this American iconic symbol. Roberto Cavalli Famous for "glam-rock" fashions and untamed creativity, Roberto Cavalli has been a star on the international fashion scene since the 1970's and is counted among the most well-known fashion designers. His ever-present provocative themes and sensual silhouettes are favorites season after season among celebrities and international jet-setters. Roberto Cavalli's totally unique use of pattern, color, and texture in his creations has earned him his own place in fashion history. In 2002, Roberto Cavalli was awarded Designer of the Year by the Fashion Group International. Roberto Cavalli's work was recently celebrated in the highly acclaimed "WILD: Fashion Untamed" exhibit at The Metropolitan Museum of Art's Costume Institute in New York in 2004 -- a celebration of animal imagery in fashion -- in which the traditional Playboy Bunny Costume was showcased. Playboy Enterprises, Inc. Playboy Enterprises is a brand-driven, international multimedia entertainment company that publishes editions of Playboy magazine around the world; operates Playboy and Spice television networks and distributes programming via home video and DVD globally; licenses the Playboy and Spice trademarks internationally for a range of consumer products and services; and operates Playboy.com, a leading men's lifestyle and entertainment Web site. Palms Casino Resort & Spa The Palms Casino Resort, heralded as one of Las Vegas' hippest resorts, offers guests a major destination get-away with a relaxing, affordable resort atmosphere. Owned by the Maloof family, the $265-million, 430-room property boasts a diverse mix of restaurants and bars and a 95,000-square-foot casino. This boutique resort also offers the Palms Spa and AMP salon, Brenden Theatres, a 14-theatre Cineplex and IMAX Theatre, Rain Las Vegas, ghostbar, Skin Pool Lounge, Hart and Huntington Tattoo Company and over 20,000 square- feet of meeting space. The resort is home to the Real World: Las Vegas and the Bravo Celebrity Poker Showdown. The Palms features the hottest specialty suites including the Playpens with a dancer pole, the Real World Suite as seen on MTV and NBA suites with extra-large furniture. E!, VH1, CSI and MTV feature the Palms on a regular basis and the Victoria's Secret Angels made the Palms a featured destination during their "Angels Across America" tour. The Palms Casino Resort is located just west of the Las Vegas Strip and I-15 on Flamingo Road. For room reservation information, call toll free at (866) PALMS-RES, (866) 725-6773, or visit http://www.palms.com/ . For groups of 10 rooms or more, contact the Sales Department at (866) PALMS-MTG or (866) 725-6768. N9NE Group Childhood friends since the age of nine -- the inspiration behind their company's name -- Michael Morton (son of the legendary Chicago restaurateur Arnie Morton, founder of the Morton's of Chicago steakhouse chain) and Scott DeGraff partnered in 1992 to launch the nightclub Drink Chicago. They went on to open Drink Las Vegas in 1995 prior to opening Chicago's inaugural N9NE Steakhouse and ghostbar in 2000. With the 2001 opening of the Palms Casino Resort in Las Vegas, they debuted their highly successful dining and entertainment venues, which include N9NE Steakhouse, Rain Nightclub, ghostbar, and Skin Pool Lounge. Additional N9NE Group nightspots will be featured in the new tower of the Palms Casino Resort, as well as in the upcoming Victory Project in Dallas, TX, both scheduled to open in 2006. DATASOURCE: Playboy Enterprises, Inc. CONTACT: Media, Jay Jay Nesheim of Playboy, +1-212-261-4933, , or Debra Thom of C&M Media for Cavalli, +1-646-336-1398 ext. 207, Web site: http://www.palms.com/

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