Playboy and Roberto Cavalli Unveil the New Interpretation of the Playboy Bunny Costume
November 04 2005 - 9:00AM
PR Newswire (US)
New Designs to Be Used in the Playboy Club & Casino at the
Palms Casino Resort & Spa in Las Vegas LAS VEGAS, Nov. 4
/PRNewswire/ -- Today, Playboy Enterprises, Inc. and world-renowned
fashion designer Roberto Cavalli will unveil the first
reinterpreted Playboy Bunny Costumes to be worn in the highly
anticipated Playboy venues at the new tower of the Palms Casino
Resort. Developed and operated by the N9NE Group, the new Playboy
venues are scheduled to open in May 2006. The innovative couturier
added his own touches to the iconic Playboy Bunny Costume and the
new Cavalli costumes will be showcased along with vintage Playboy
Bunny Costumes in a private media fashion show taking place tonight
at ghostbar in the Palms Casino Resort. Five Cavalli designs will
be modeled by Playboy Playmates and Holly Madison, one of Hugh
Hefner's girlfriends and a star of E!'s hit series "The Girls Next
Door." Two final designs will be selected at the end of the show
that will be worn by female staff in the new Playboy venues at the
Palms. There will also be a public premiere of the Cavalli costumes
on Saturday evening at midnight that will take place during a
Playboy Apparel Fashion Show at Rain in the Palms Casino Resort.
Make-up for both fashion shows will be provided by Playboy Beauty.
"Reinterpreting the Playboy uniform has been an incredible
project," says Mr. Cavalli. "Updating something so iconic with my
own modern design sensibility has been a challenge, and one that
I've really enjoyed." The Bunny Costume was introduced with the
first Playboy Club in Chicago in 1960 and started as a modified
one-piece swimsuit with the addition of collar, cuffs and the
legendary rabbit ears and cottontail. The costume evolved
incrementally and over time the leg cut became higher, a rosette
with the Bunny's name was added and the fabrics and colors
enhanced. With these modest changes, the Bunny costume has become a
powerful symbol of the Playboy brand around the world. Presented
with this opportunity, Roberto Cavalli was inspired and honored to
reinterpret this American iconic symbol. Roberto Cavalli Famous for
"glam-rock" fashions and untamed creativity, Roberto Cavalli has
been a star on the international fashion scene since the 1970's and
is counted among the most well-known fashion designers. His
ever-present provocative themes and sensual silhouettes are
favorites season after season among celebrities and international
jet-setters. Roberto Cavalli's totally unique use of pattern,
color, and texture in his creations has earned him his own place in
fashion history. In 2002, Roberto Cavalli was awarded Designer of
the Year by the Fashion Group International. Roberto Cavalli's work
was recently celebrated in the highly acclaimed "WILD: Fashion
Untamed" exhibit at The Metropolitan Museum of Art's Costume
Institute in New York in 2004 -- a celebration of animal imagery in
fashion -- in which the traditional Playboy Bunny Costume was
showcased. Playboy Enterprises, Inc. Playboy Enterprises is a
brand-driven, international multimedia entertainment company that
publishes editions of Playboy magazine around the world; operates
Playboy and Spice television networks and distributes programming
via home video and DVD globally; licenses the Playboy and Spice
trademarks internationally for a range of consumer products and
services; and operates Playboy.com, a leading men's lifestyle and
entertainment Web site. Palms Casino Resort & Spa The Palms
Casino Resort, heralded as one of Las Vegas' hippest resorts,
offers guests a major destination get-away with a relaxing,
affordable resort atmosphere. Owned by the Maloof family, the
$265-million, 430-room property boasts a diverse mix of restaurants
and bars and a 95,000-square-foot casino. This boutique resort also
offers the Palms Spa and AMP salon, Brenden Theatres, a 14-theatre
Cineplex and IMAX Theatre, Rain Las Vegas, ghostbar, Skin Pool
Lounge, Hart and Huntington Tattoo Company and over 20,000 square-
feet of meeting space. The resort is home to the Real World: Las
Vegas and the Bravo Celebrity Poker Showdown. The Palms features
the hottest specialty suites including the Playpens with a dancer
pole, the Real World Suite as seen on MTV and NBA suites with
extra-large furniture. E!, VH1, CSI and MTV feature the Palms on a
regular basis and the Victoria's Secret Angels made the Palms a
featured destination during their "Angels Across America" tour. The
Palms Casino Resort is located just west of the Las Vegas Strip and
I-15 on Flamingo Road. For room reservation information, call toll
free at (866) PALMS-RES, (866) 725-6773, or visit
http://www.palms.com/ . For groups of 10 rooms or more, contact the
Sales Department at (866) PALMS-MTG or (866) 725-6768. N9NE Group
Childhood friends since the age of nine -- the inspiration behind
their company's name -- Michael Morton (son of the legendary
Chicago restaurateur Arnie Morton, founder of the Morton's of
Chicago steakhouse chain) and Scott DeGraff partnered in 1992 to
launch the nightclub Drink Chicago. They went on to open Drink Las
Vegas in 1995 prior to opening Chicago's inaugural N9NE Steakhouse
and ghostbar in 2000. With the 2001 opening of the Palms Casino
Resort in Las Vegas, they debuted their highly successful dining
and entertainment venues, which include N9NE Steakhouse, Rain
Nightclub, ghostbar, and Skin Pool Lounge. Additional N9NE Group
nightspots will be featured in the new tower of the Palms Casino
Resort, as well as in the upcoming Victory Project in Dallas, TX,
both scheduled to open in 2006. DATASOURCE: Playboy Enterprises,
Inc. CONTACT: Media, Jay Jay Nesheim of Playboy, +1-212-261-4933, ,
or Debra Thom of C&M Media for Cavalli, +1-646-336-1398 ext.
207, Web site: http://www.palms.com/
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