mporium Group PLC Commercial agreement w/ major media agency network (3277K)
August 28 2019 - 2:00AM
UK Regulatory
TIDMMPM
RNS Number : 3277K
mporium Group PLC
28 August 2019
28 August 2019
Mporium Group plc
("Mporium" or the "Group")
Commercial agreement with major media agency network
Providing in-game moment marketing for Global Rights Holder
Mporium Group plc (AIM: MPM), the technology firm delivering
event-driven marketing, is pleased to announce a commercial
agreement with the second largest media agency network in the world
(the "Client"). Under the agreement, Mporium will run in-game
moment marketing for a major global rights holder and OTT
subscription service provider for the forthcoming 2019-2020 sports
season.
After a successful launch campaign last season, the Client has
chosen Mporium Sport's technology to continue the growth, scale and
automation of in-game marketing opportunities across additional
global markets for this global rights holder.
Mporium's Chief Executive, Tom Smith, commented:
"Following the recently completed restructuring of the Mporium
business at the end of July, we are extremely pleased to announce
this new contract for our sports division with another major rights
holder. We look forward to seeing our technology deployed in
helping the Client drive campaign performance through subscriber
engagement and long-term subscriber growth."
- Ends -
Enquiries
Mporium: 020 3841 8411
Tom Smith, Chief Executive Officer
finnCap: 020 7220 0500
Henrik Persson / Kate Bannatyne (Corporate Finance)
Andrew Burdis (Corporate Broking)
Yellow Jersey PR: 020 3004 9512
Sarah Hollins
Joe Burgess
Annabel Atkins
Notes to editors
About Mporium
Mporium is a technology company at the forefront of the
transformation in digital marketing. Mporium's proprietary
technology enables advertisers, to identify and leverage moments
when there are significant changes in the levels of consumer
engagement.
Based in the UK, Mporium Group plc is quoted on AIM, the junior
market of the London Stock Exchange plc.
www.mporium.com
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END
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