MM. Mood Media

 
TIDMMM. 
 
Mood Media Names Kevin Dalton, Currently the Company's Lead Director, 
Non-Executive Chairman of the Board 
 
Current Executive Chairman, Philippe von Stauffenberg, to Continue as Mood 
Director 
 
TORONTO, Nov. 24, 2014 /CNW/ - Mood Media Corporation ("Mood Media," "Mood" or 
"the Company") (ISIN: CA61534J1057) (TSX:MM / LSE AIM:MM), the world's largest 
integrated provider of in-store customer experience solutions, today announced 
that its Board of Directors ("the Board") has elected Kevin Dalton, the 
Company's lead independent director on its board, to the role of Non-Executive 
Chairman of the Board, effective January 1, 2015.  Philippe von Stauffenberg 
will transition from the role of Executive Chairman. Having strengthened the 
Board and successfully overseen the decisive stages of the operational and 
strategic turnaround of the company, Philippe will now focus his attention on 
other transformational opportunities. Given his eight year involvement with 
Mood Media, Philippe will continue to contribute as a director on the Board. 
This development further underscores the Company's commitment to enhancing its 
operating strategy, executing its transformation and maintaining strong 
corporate governance practices. 
 
"Philippe has played an integral role in changing the direction of Mood, 
helping our new management team and board members transition into their 
leadership positions, and collaborating on the Company's transformation 
strategy," said Mr. Dalton. "On behalf of the Board, I would like to thank him 
for his ongoing leadership and dedication to the Company.  I am confident he 
will continue to play an important role as Mood captures the many opportunities 
we see on the horizon. I am excited to take on the responsibility of the 
Chairman and look forward to working closely with Steve Richards and his 
management team as they execute Mood's strategy for growing revenues, expanding 
profitability, and enhancing shareholder value." 
 
"Kevin has been a tremendous asset to Mood since he joined the Board in January 
2014," said Mr. von Stauffenberg.  "Kevin has utilized his in-depth knowledge 
of the financial markets and his strategic acumen to benefit the Company and I 
am confident that he is the right leader for this next stage of value 
enhancement. We have already made significant progress adding new capabilities, 
capturing synergies in the businesses and increasing Mood's profitability as 
measured by EBITDA. Now, with a strong foundation for future growth, Mood is 
well positioned to further advance its transformation for greater shareholder 
value. I look forward to continuing to work with the Board as we deliver on our 
commitments for the benefit of Mood stakeholders." 
 
About Kevin Dalton 
 
Mr. Dalton is a nearly 20-year veteran of the capital markets and investment 
banking industry and retired from full time employment in 2010.  Mr. Dalton 
most recently held the position of Vice Chairman, head of investment banking at 
Desjardins Securities, the brokerage arm of Desjardins Group, the biggest 
financial institution in Quebec and the largest cooperative financial group in 
Canada. Prior to joining Desjardins, Mr. Dalton worked at Blackmont Capital, a 
full-service investment dealer, first serving as managing director and head of 
investment banking, then moving onto the role of president. Mr. Dalton spent 14 
years in the investment banking division of CIBC World Markets, where he 
specialized in the technology, media and telecommunications sectors and served 
as managing director, head of Canadian diversified investment banking. Mr. 
Dalton holds a Bachelor of Arts in Honors Business Administration from the 
University of Western Ontario. 
 
About Philippe von Stauffenberg 
 
Mr. von Stauffenberg invests in underperforming businesses and buy & build 
situations.  In 2006, he built Mood Media by consolidating the three leading 
in-store media businesses in Europe and served as the group's Executive 
Chairman until Fluid Technologies acquired the company in 2010, and in 2011 the 
Company was rebranded as Mood Media.  Mr. von Stauffenberg continued to serve 
as a Vice Chairman of the group until September 2013, when he was appointed by 
the Board to serve as Executive Chairman. 
 
Between 2010 and 2014, Mr. von Stauffenberg was Executive Chairman of Der Grüne 
Punkt - Duales System Deutschland GmbH, the German take-back system for 
packaging waste and the world's largest independent trader of secondary raw 
materials such as used glass, paper, pulp, and plastics.  Previously, he 
founded and chaired the Green Building Group, which has become one of Germany's 
preeminent prefabricated house-builders through a series of acquisitions. 
 
Previously, Mr. von Stauffenberg acquired a significant stake in Klassik Radio, 
a company he helped to develop and position on the German stock exchange, where 
he is now Chairman. Prior to Klassik Radio, he spent five years at Hicks Muse 
Tate & Furst, after serving as Executive Chairman and majority shareholder of 
Heitmann International, a global leader in the technical localization and 
translation business.  Mr. von Stauffenberg previously worked at Warburg Pincus 
and served as a consultant for Bain & Company in Munich.  Mr. von Stauffenberg 
holds BA and MA degrees from Harvard University, as well as a MBA from the 
Harvard Business School. 
 
About Mood Media Corporation 
 
Mood Media Corporation (TSX:MM/ LSE AIM:MM), is one of the world's largest 
designers of in-store consumer experiences, including audio, visual, 
interactive, scent, voice and advertising solutions. Mood Media's solutions 
reach over 150 million consumers each day through more than half a million 
subscriber locations in over 40 countries throughout North America, Europe, 
Asia and Australia. Mood Media Corporation's client base includes more than 850 
U.S. and international brands in diverse market sectors that include: retail, 
from fashion to financial services; hospitality, from hotels to health spas; 
and food retail, including restaurants, bars, quick-serve and fast casual 
dining. Our marketing platforms include 77% of the top 100 retailers in the 
United States and all of the top 50 quick-serve and fast-casual restaurant 
companies. For further information about Mood Media, please visit 
www.moodmedia.com. 
 
 
 
Investor Inquiries: Randal Rudniski, Mood Media Corporation, Tel: +1 (512) 592 
2438, Email: randal.rudniski@moodmedia.com; Dominic Morley, Panmure Gordon (UK) 
Limited, +44 020 7886 2500; North America Media Inquiries: Sumter Cox, Mood 
Media Corporation, Senior Director of Marketing and Communications, Tel: +1 
(803) 242 9147 
 
 
 
 
END 
 

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