Fusionex International PLC New GIANT 2016 platform secures first contract (0677D)
July 04 2016 - 2:00AM
UK Regulatory
TIDMFXI
RNS Number : 0677D
Fusionex International PLC
04 July 2016
4 July 2016
Fusionex International plc
("Fusionex" or "the Company" or "the Group")
New GIANT 2016 platform secures first contract
Fusionex, an award-winning and market-leading international
provider of software specialising in Analytics, Big Data and the
Internet of Things, is pleased to announce that it has secured a
million dollar, multi-year contract with an integrated holiday
resort in Asia to use the Group's proprietary Big Data Analytics
platform Fusionex GIANT 2016 to optimise its marketing strategy.
This is the first significant contract to be secured for Fusionex
GIANT 2016, the next generation of the Group's GIANT platform,
initially launched on 28 June 2016.
The contract will see Fusionex assist the holiday resort by
leveraging customer preferences to drive strategic growth. Using
its advanced Big Data solution, Fusionex will carry out analytics
on the resort's customer data, including social media posts and
online reviews, in order to detect trends in food, entertainment
and lodging more effectively and generate actionable business
insights.
The resort, which contains accommodation, a theme park, golf,
shopping and dining facilities, will be able to better serve
existing guests and future visitors by employing GIANT, in
particular creating profiles for each customer for a more
personalised holiday experience. Additionally, real-time marketing
of specific offerings to customers will help to develop customer
relationships and encourage future visits, strengthening potential
revenue streams.
Ivan Teh, Fusionex Chief Executive Officer, commented:
"We are delighted to have secured a significant multi-year
contract with one of Asia's leading resort providers. This is
particularly encouraging as it is the first contract we have
announced for our recently launched next generation offering,
Fusionex GIANT 2016.
Fusionex believes this contract demonstrates the benefits of Big
Data Analytics for the leisure and hospitality industry. Making the
leap into the Big Data age by employing GIANT makes complete sense
for such companies given the significant number of guests they
handle every year, especially during peak seasons. By accessing
actionable insights and identifying trends, industry players will
be able to serve their customers better by improving speed and
quality, hence setting themselves apart from their competitors as
the destination of choice."
For further details:
Fusionex
Ivan Teh, Chief Executive Officer Through Buchanan
Yuen Choong Lai, Chief Financial Officer
Darren Hopkins, Director of Investor Relations &
Corporate Development
Panmure Gordon
Fred Walsh, Alina Vaskina (Investment Banking)
Erik Anderson, Charles Leigh-Pemberton (Corporate
Broking) 020 7886 2500
RBC Capital Markets 020 7653 4000
Pierre Schreuder or Ema Jakasovic
Buchanan
Sophie McNulty, Steph Watson, Patrick Hanrahan
www.buchanan.uk.com 020 7466 5000
This information is provided by RNS
The company news service from the London Stock Exchange
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