CMG Croma Grp

RNS Number:3230G
CMG PLC
4  July 2001


4 July 2001


                  CMG and Telenor introduce the World's First
          High Performance Multimedia Messaging Service Centre (MMSC)


CMG plc announced today that Telenor of Norway, recognised as one of the most
innovative mobile telecommunications operators in the world, has purchased
CMG's Multimedia Messaging solution, the world's first high performance
Multimedia Message Service Centre (MMSC). The MMSC is a key element in CMG's
product strategy for extending its market leadership in wireless data solutions
into next generation mobile networks and services. Delivery of the MMSC is
scheduled for the third quarter of 2001 and will comprise test and commercial
MMSCs, as well as CMG's MMS user agent, the core communicating software to be
used in advanced mobile devices.

Geert Kolthof, Vice President Mobile Internet at CMG Wireless Data Solutions,
commented:

"With this step, Telenor opens the long awaited bridge between today's plain
text messaging to the 3G multimedia messaging environment of tomorrow. The
stage is now set for the mobile industry to extend the Short Message Service
(SMS) success of today into even more lucrative 2-way, full colour, multimedia
messaging.

"Our relationship with Telenor goes back to 1990 and in 1992 we developed and
sold the first SMSC to the company. Since then, both our relationship and our
SMS product - currently rated at 8,000 messages per second - have grown. We are
proud to have been chosen yet again to be part of this pioneer's strategic
plans, and we are confident that our solution will play a key role in
fulfilling them.

"The bottom line is that CMG provides a proven end to end messaging solution
that allows operators and Mobile Virtual Network Operators (MVNOs) to achieve
their aggressive growth targets. Together with Telenor we will bring the mobile
data revolution to the world.

Background and product description

Europe has been a major driving force behind the phenomenal success of SMS.
Telenor claims the highest number of SMS messages per subscriber in Europe.
From early on they have been users of the CMG top-of-the-range High Performance
SMS messaging solution. Other well known operators and MVNOs in the world that
use the CMG messaging solution include Telefonica, Vodafone D2, T-Mobil, France
Telecom, SFR, One2One, Virgin, KPN, Globe Telecom, Mobile One, Celcom,
Telkomsel, Telet and many others. The CMG messaging solution provides operators
with between 4 and 40% of their total revenue and thus provides an effective
way of battling falling voice ARPU (Average Revenue Per User). Currently 7 out
of the 10 largest and most successful GSM operators use the CMG messaging
solution.

The worlds fastest MMSC

CMG has already announced the world's fastest SMSC with 8,000 messages per
second on a single platform. The predicted explosion in MMS message volume and
size will place enormous capacity demands on message processing facilities. In
addition, the introduction of MMS-related value-added services is expected to
further increase performance requirements. Quality of service will remain key
in fast growth markets as prepaid, interactive and premium services are
intolerant to any delays in message delivery. Consequently, demand for
resilient, proven high-capacity multimedia centres is expected to increase as
the MMS business grows and profitability increases.

Business critical design

The CMG High performance MMSC is based on truly open standards and comes with a
flexible architecture, allowing operators to configure it to meet their
capacity, performance, reliability and budgetary requirements. This
scalability, combined with advanced network management and control features,
reduces investment and operational costs, as well as offering low
cost-of-ownership. CMG's business critical design philosophy caters for
integration of any brand of best-of breed components allowing full flexibility
for growth. The same unique approach made CMG a market-leader with SMS in
markets where most revenues are generated.

Legacy support

Furthermore, CMG's MMSC supports legacy SMS handsets and this will increase the
uptake and acceptance of MMS in its early stages as 100% of subscribers can
experience multimedia instantly.

Proven ability and track-record

Telenor selected CMG's MMSC solution because of its track record and proven
expertise in high-performance messaging systems.

Total value proposition

CMG offers a total MMS solution. In addition to its core product, the MMSC, and
a suite of superior MMS applications, CMG offers related business critical
systems, such as the Wireless Service Brokera , Payment Broker with real-time
Prepaid Billing System and unrivalled Business Tools for real-time traffic
analysis (OLAP). Its services include full system integration and 7x24 support.



For further information please contact:

Tony Richards, Group Communications (London)

Tel: +44 (0)20 7592 4442
Jan Massier, Group Communications (Amsterdam)

Tel: +31 (0)20 6720444
Toby Mountford, Citigate Dewe Rogerson

Tel: +44 (0)20 7638 9571


About CMG (investor.cmg.com)

CMG is a global Information & Communications Technology (ICT) group, with
leading positions in the provision of business information services and
wireless data solutions. Through management consultancy, systems development &
integration, software applications and the outsourced management of key
business processes, CMG helps organisations to generate revenues, improve
competitive positioning and enhance operational efficiency. Today that process
includes building secure ICT platforms that enable the adoption of electronic
and mobile business models (e&mCommerce).

Established in 1964, CMG is headquartered in London and Hoofddorp (near
Amsterdam) and now implements and supports applications for customers worldwide
from bases in 16 countries. CMG has proven knowledge, solutions and products
across a wide spectrum of markets, including finance, transport,
telecommunications, media, petrochemicals, utilities, retail, manufacturing and
governments. The Group also provides long term management of business processes
ranging from payroll, call centres and networks to infrastructure management,
application maintenance and hosting services.

CMG Wireless Data Solutions has established a leading position in wireless
messaging and gateway products, mobile Internet and e-mail, cell broadcast and
customer care & billing systems. These products are provided to mobile
telecommunication operators and service providers worldwide from offices in
Europe, the Americas, Africa and Asia Pacific. They also underpin the Group's
ability to advise organisations on mCommerce strategies and implement them
effectively.

CMG works alongside its customers in long term relationships to generate
success for them. Through the quality of its services, products and
professionally committed people, CMG adds value to its customers' businesses.
This creates a basis for the Group's sustained success.

CMG is listed on both the London Stock Exchange (FTSE 100 and techMARK 100) and
Euronext in Amsterdam (AEX Midcap and Euronext 100).

About CMG Wireless Data Solutions

CMG Wireless Data Solutions is the leading global supplier of messaging, mobile
Internet and Customer Care & Billing solutions for the wireless industry. CMG
develops high-end solutions in close co-operation with its partners. To date,
more than 150 of these quality solutions have been delivered to over 75
operators worldwide. They are widely recognised to be the best around,
combining minimum operator intervention with maximum performance and
availability. The solutions portfolio includes solutions based on the Wireless
Service BrokerTM, Unified Messaging solution, Multimedia Message Service
Centre, Short Message Service Centre, Cell Broadcast System and EPPIX (Customer
Care & Billing System).

CMG Wireless Data Solutions is a division of CMG plc (www.cmg.com)

About Telenor Mobil

Telenor Mobil is a company within Telenor Mobile Communications (TMC). It is
Norway's biggest mobile operator with a mobile customer base of 2.3 million
(31-12-2000), and a turnover of NOK 9.1 billion in Norway. Telenor Mobil has
1,300 employees stationed in 20 different locations around the country. The
company's aim is to be in the forefront when it comes to the development of new
mobile communication services while remaining dedicated to the advancement of
the mobile Internet through its portal, djuice.com.

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