CLTV Cellcast Plc

RNS Number:7350R
Cellcast plc
23 February 2007


 Press Release                                                  23 February 2007



                                  Cellcast plc

                         ("Cellcast" or "the Company")





Loan Facility, Conversion to Equity and Placing, Notice of EGM





Further to the announcement made on 19 February 2007 relating to the delay to
the draw down of the loan facility, Cellcast plc (AIM:CLTV), the global
interactive digital broadcaster, announces an additional #173,000 drawdown of
its #1 million convertible loan facility with Headstart Funds ("Headstart") (the
"Headstart Facility") in order to fund working capital.



On 20 February 2007 Headstart issued conversion notices in respect of #198,000
out of the #225,000 convertible redeemable loan notes issued to them in respect
of the #225,000 drawdown by the Company under the Headstart Facility on 26
January 2007.  In the conversion notices Headstart has directed that the
3,142,857 shares issued pursuant to the notices (the "Conversion Shares") be
issued and placed with an investor at 6.3 pence per share (who will subscribe a
total of #198,000 for the Conversion Shares).



Application has been made for the Conversion Shares, which will rank pari passu
with the existing shares in issue, to be admitted to AIM, and admission is
expected to become effective on 28 February 2007.



Following this notification, the total number of shares in issue stands at
49,988,447 shares.



Cellcast also announces that notice of an extraordinary general meeting (EGM),
to be held at 15.00hrs on 23 March 2007 at the Company's offices, 3-8 Bolsover
Street London W1W 6AB, has been posted to shareholders.



To ensure the ability of the Company to pursue opportunities if and when they
become available, the Directors are seeking approval to increase the Company's
authorised ordinary share capital and to grant the Directors the power to allot
new ordinary shares for cash on a non-pre-emptive basis.



Resolutions to the following effect will be proposed at the EGM as Ordinary
Resolutions:



(a)  to increase the authorised share capital to create 50,000,000 new Ordinary
Shares;



(b)  to authorise the Directors to allot all new 50,000,000 Ordinary Shares of
the

Company;



and a resolution will to the following effect be proposed as a Special
Resolution:



(c)  to authorise the Directors to allot up to 50,000,000 Ordinary Shares for
cash as if Section 89(1) of the Companies Act 1985 did not apply.



Copies of the notice of the EGM will be available for public viewing at the
registered office of the Company, The Registry, 34 Beckenham Road, Beckenham
Kent BR3 4TU.






                                    - Ends -



For further information:
Cellcast plc
Andrew Wilson, CEO                                   Tel: +44 (0) 20 7190 0300
andrew@cellcast.tv                                             www.cellcast.tv


HB Corporate
Edward Hutton/ Rachel Kane                           Tel: +44 (0) 20 7510 8600
e.hutton@hbcorporate.co.uk                               www.hbcorporate.co.uk
r.kane@hbcorporate.co.uk








Media enquiries:
Abchurch
Henry Harrison-Topham / Joanne Shears                 Tel: +44 (0) 20 7398 7700
joanne.shears@abchurch-group.com                         www.abchurch-group.com



Notes to Editors:

Cellcast plc

Cellcast plc (AIM:CLTV) is a leading international provider of participation
television applications and interactive mobile content in the fast-growing
multi-platform digital entertainment sector.  Headquartered in London, with
associated operations in Paris, Beirut, Mumbai, Miami, Hong Kong and Sao Paolo,
Cellcast's applications and programming are distributed on the Sky Digital and
Freeview platforms in the UK and broadcast partners include Canal+ in France;
Future TV, Dubai Television and Rotana TV in the Middle East; Zee TV, STAR TV
and Sahara TV in India; TVS-3 in China; TV3 in Malaysia; and Rede TV, TV Gazetta
and TV Banderantes in Brazil.



Cellcast's revenues streams are independent of both advertising and subscription
fees.  With a network of revenue sharing agreements with telecommunications
carriers and aggregators across five continents, Cellcast receives a share of
the call revenue every time a consumer uses a mobile or fixed-line phone to
participate in its interactive entertainment, revenue which is retained or
shared with its broadcast partners.  Cellcast's programme formats and
proprietary Interactive Platform (CIP) also facilitate delivery of content to
mobile phones, the internet and broadband-delivered IPTV.  This enables viewers
to continue participating in a programme away from the TV, generating 24/7
revenue opportunities.



Cellcast plc joined the AIM market of the London Stock Exchange on 21 September
2005.




                      This information is provided by RNS
            The company news service from the London Stock Exchange
END

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