TIDMCBRY 
 
RNS Number : 9168G 
Kraft Foods Inc. 
09 February 2010 
 
 
NOT FOR RELEASE, PUBLICATION OR DISTRIBUTION, IN WHOLE OR IN PART, IN, INTO OR 
FROM JAPAN OR ANY OTHER JURISDICTION WHERE TO DO SO WOULD CONSTITUTE A VIOLATION 
OF THE RELEVANT LAWS OF THAT JURISDICTION 
 
Contacts: 
Brunswick Group LLPKraft Foods 
Jonathan Glass: 020 7404 5959                  Jonathan Horrell: 01242 236 101 
Richard Jacques 
 
Cadbury 
Tony Bilsborough:  0121 787 2480 
 
              Cadbury plans for Somerdale plant closure confirmed 
Uxbridge, February 9th, 2010 - Kraft Foods today announced that following 
extensive talks with senior management at Cadbury, it has reluctantly accepted 
that Cadbury plans to close the Somerdale manufacturing facility in Keynsham, 
near Bristol are so far advanced that it is unrealistic to reverse them. 
Regrettably, the company has now confirmed that the Somerdale plant will close 
by 2011 in line with the plans already put in place by Cadbury. 
It has now become clear that the investment required to reverse the closure 
programme would be so significant that alternative plans were not viable. 
Cadbury has already invested more than GBP100 million in building new production 
facilities in Poland and the majority of the lines have, or are about to be, 
transferred by mid of this year. 
Commenting on the announcement, Irene Rosenfeld, Chairman and CEO, Kraft Foods, 
said: 
"In our recent talks with Cadbury senior management, it became clear that it is 
unrealistic to reverse the closure programme, despite our original intent to do 
so. While this is a difficult decision, we have moved quickly to end any further 
uncertainty." 
She continued, "We remain committed to investing in growing our combined 
business in the UK and will continue to support Cadbury's existing GBP30 million 
investment plans for the Bournville site. During the next six months we are 
conducting a strategic review of our combined manufacturing network. We continue 
to believe that the combination of Kraft Foods and Cadbury will accelerate 
growth to the long term benefit of our employees." 
The company has said that it will honour Cadbury's previous undertakings to 
Somerdale employees concerning the terms and conditions of the closure and the 
commitment to rebuild the Fry Club on the Somerdale site. 
 
About Kraft Foods 
The combination of Kraft Foods and Cadbury creates a global powerhouse in 
snacks, confectionery and quick meals.  With annual revenues of approximately 
$50 billion, the combined company is the world's second largest food company, 
making delicious products for billions of consumers in more than 160 countries. 
The combined company's portfolio includes 11 iconic brands with revenues 
exceeding $1 billion - Oreo, Nabisco and LU biscuits; Milka andCadbury 
chocolates; Trident gums; Jacobs and Maxwell House coffees; Philadelphia cream 
cheeses; Kraft cheeses, dinners and dressings; and Oscar Mayer meats.  Another 
70+ brands generate annual revenues of more than $100 million.  Kraft Foods 
(www.kraftfoodscompany.com; NYSE: KFT) is a member of the Dow Jones Industrial 
Average, Standard & Poor's 500, Dow Jones Sustainability Index and Ethibel 
Sustainability Index. 
 
Further information 
Other than as expressly set out in this announcement, capitalised terms used in 
this announcement shall have the meaning given to them in the Final Offer 
Document published by Kraft Foods on 19 January 2010. 
This announcement does not constitute, and must not be construed as, an offer to 
sell or an invitation to purchase or subscribe for any securities or the 
solicitation of an offer to purchase or subscribe for any securities, pursuant 
to the Offer or otherwise. The Offer is being made by the Original Offer 
Documents, the Final Offer Documents and accompanying documentation (the "Offer 
Documentation"). Cadbury Securityholders who accept the Offer may rely only on 
the Offer Documentation for all the terms and conditions of the Offer. 
This announcement is not a prospectus for the purposes of the EU Prospectus 
Directive. Cadbury Securityholders in the EU should not tender their shares 
except on the basis of information in the prospectus published pursuant to the 
EU Prospectus Directive on Kraft Foods' website (as supplemented from time to 
time). In making their decision whether or not to accept the Offer, Cadbury 
Securityholders who are South African residents will need to take into account 
the Excon Regulations, and consider whether or not their acceptance of the Offer 
and their subsequent receipt of consideration for their Cadbury Shares from 
Kraft Foods, whether in the form of cash and/or New Kraft Foods Shares, will be 
in compliance with the Excon Regulations. 
The release, publication or distribution of this announcement and any other 
Offer-related documentation in jurisdictions other than the UK, the US, Canada, 
France, Ireland or Spain, and the availability of the Offer to Cadbury 
Securityholders who are not resident in such jurisdictions may be affected by 
the laws or regulations of relevant jurisdictions. Therefore any persons who are 
subject to the laws and regulations of any jurisdiction other than the UK, the 
US, Canada, France, Ireland or Spain, and Cadbury Securityholders who are not 
resident in such jurisdictions should inform themselves of and observe any 
applicable requirements. 
Forward-looking statements 
This announcement contains forward-looking statements regarding Kraft Foods' 
combination with Cadbury. Such statements include, but are not limited to, 
statements about the benefits of the combination and other such statements that 
are not historical facts, which are or may be based on Kraft Foods' plans, 
estimates and projections. These  forward-looking statements are subject to a 
number of risks and uncertainties, many of which are beyond Kraft Foods' 
control, that could cause Kraft Foods' actual results to differ materially from 
those indicated in any such forward-looking statements. Such factors include, 
but are not limited to, the risk factors, as they may be amended from time to 
time, set forth in Kraft Foods' filings with the US Securities and Exchange 
Commission ("SEC"), including the registration statement on Form S-4, as amended 
from time to time, filed by Kraft Foods in connection with the offer, Kraft 
Foods' most recently filed Annual Report on Form 10-K and subsequent reports on 
Forms 10-Q and 8-K. Kraft Foods disclaims and does not undertake any obligation 
to update or revise any forward-looking statement in this announcement, except 
as required by applicable law or regulation. 
Additional US-related information 
This announcement is provided for informational purposes only and is neither an 
offer to purchase nor a solicitation of an offer to sell shares of Cadbury or 
Kraft Foods. Kraft Foods has filed a registration statement and tender offer 
documents, including subsequent amendments, and Cadbury has filed a 
solicitation/recommendation statement on Schedule 14D-9, including subsequent 
amendments, with the SEC in connection with the recommended final offer. Cadbury 
Shareholders who are US or Canadian residents and holders of Cadbury ADSs, 
wherever located, should read those filings, and any other filings made by Kraft 
Foods and Cadbury with the SEC in connection with the recommended final offer, 
as they contain important information. Those documents, as well as Kraft Foods' 
other public filings with the SEC, may be obtained without charge at the SEC's 
website at www.sec.gov and at Kraft Foods' website at www.kraftfoodscompany.com. 
                            - make today delicious - 
 
This information is provided by RNS 
            The company news service from the London Stock Exchange 
   END 
 
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