CBRY Cadbury

 
TIDMCBRY 
 
27 January, 2010 
 
            Cadbury Announces the Declaration of a Special Dividend 
 
Following the announcement on 19 January 2010 by Kraft Foods Inc. ("Kraft Foods 
") of the detailed terms of a recommended final offer for Cadbury (the "Final 
Offer"), Cadbury announces the declaration by the directors of a special 
dividend of 10 pence (net) per Cadbury Share, conditional on the Final Offer 
becoming or being declared wholly unconditional (the "Special Dividend"). 
 
The Special Dividend will be paid to: 
 
  * Cadbury Shareholders on the register at the close of business on the date 
    on which the Final Offer becomes or is declared wholly unconditional (the " 
    Existing Shareholders Record Date"), in respect of the shares registered in 
    their name at that time; and 
 
  * (i) the holders of options/awards under the Cadbury share schemes granted 
    but not exercised or satisfied as at 6.00 pm (London time) on 14 January 
    2010 and any other options/awards granted or made thereafter with the 
    agreement of Kraft Foods, who in either case exercise options in respect of 
    Cadbury Shares or whose awards of Cadbury Shares vest and who are entered 
    into the register in respect of such shares after the Existing Shareholders 
    Record Date where such options or awards are satisfied by the issue of 
    Cadbury Shares; and/or (ii) the trustee of any employee benefit trust or 
    nominee to which Cadbury Shares are issued after the Existing Shareholders 
    Record Date in order to satisfy such options/awards under the Cadbury share 
    schemes, in each case in respect of such shares. 
 
There will be a "rolling record date" for the holders of options/awards who 
exercise options or whose awards vest after the Existing Shareholders Record 
Date and for the trustee of any employee benefit trust or nominee to which 
Cadbury Shares are issued after the Existing Shareholders Record Date. Each 
holder of options/awards (or the trustee or the nominee as the case may be) 
shall become entitled to the Special Dividend in respect of the relevant shares 
upon the exercise of the holders' options or the vesting of the holders' awards 
and them being entered into the register. 
 
In accordance with the London Stock Exchange's dividend timetable for 2010, the 
ex dividend date for the Special Dividend will be two business days following 
announcement by Kraft Foods of the offer becoming wholly unconditional, if 
announced before 8.00 am (London time), or three business days, if announced 
after 8.00 am (London time). As such, it is currently expected that the ex 
dividend date will be Friday 5 February. 
 
The payment date for the Special Dividend will be: 
 
  * for Cadbury Shareholders on the register at the close of business on the 
    Existing Shareholders Record Date, the date that is 14 days following the 
    Existing Shareholders Record Date; and 
 
  * for the holders of options/awards under the Cadbury share schemes and/or 
    the trustee of any employee benefit trust and/or the nominee in the 
    circumstances set out above, a date not more than 21 days following the 
    date on which they are entered into the register in respect of the relevant 
    shares. This is to allow entitlements to be dealt with periodically for 
    administrative reasons. 
 
No DRIP elections can be made in respect of, and no existing DRIP elections 
will apply to, the Special Dividend. 
 
Terms defined in the revised offer document published by Kraft Foods on 19 
January 2009 in connection with the Final Offer (as defined therein) and 
containing the revised terms of the Final Offer shall have the same meaning in 
this document unless the context requires otherwise. 
 
Ends 
 
For Further Information: 
 
Cadbury plc                                      +44 1895 615000 
 
                                                 http://www.cadbury.com 
 
Capital Market Enquiries                         +44 1895 615124 
 
John Dawson, Michelle Rees and Basak Kotler 
 
Media Enquiries 
 
Cadbury                                          +44 1895 615011 
 
Trevor Datson 
 
Finsbury                                         +44 20 7251 3801 
 
Rollo Head 
 
Finsbury US                                      +1 212 303 7600 
 
Andy Merrill and Jeremy Fielding 
 
 
About Cadbury 
 
Cadbury is one of the world's largest confectionery businesses with number one 
or number two positions in over 20 of the world's 50 biggest confectionery 
markets. It also has the largest and most broadly spread emerging markets 
business of any confectionery company. With origins stretching back nearly 200 
years, Cadbury's brands include many global, regional and local favourites 
including Cadbury Dairy Milk, Flake, Creme Egg and Green & Black's in 
chocolate; Trident, Dentyne, Hollywood and Bubbaloo in gum; and Halls, Cadbury 
Eclairs, Bassett's and The Natural Confectionery Co. in candy. 
 
Forward Looking Statements 
 
Except for historical information and discussions contained herein, statements 
contained in these materials may constitute "forward looking statements" within 
the meaning of Section 27A of the US Securities Act of 1933, as amended, and 
Section 21E of the US Securities Exchange Act of 1934, as amended. Forward 
looking statements are generally identifiable by the fact that they do not 
relate only to historical or current facts or by the use of the words "may", 
"will", "should", "plan", "expect", "anticipate", "estimate", "believe", 
"intend", "project", "goal" or "target" or the negative of these words or other 
variations on these words or comparable terminology. Forward looking statements 
involve a number of known and unknown risks, uncertainties and other factors 
that could cause our or our industry's actual results, levels of activity, 
performance or achievements to be materially different from any future results, 
levels of activity, performance or achievements expressed or implied by such 
forward looking statements. These forward looking statements are based on 
numerous assumptions regarding the present and future strategies of each 
business and the environment in which they will operate in the future. In 
evaluating forward looking statements, you should consider general economic 
conditions in the markets in which we operate, as well as the risk factors 
outlined in our Form 20-F filed with the US Securities and Exchange Commission 
and posted on Cadbury plc's website www.cadbury.com. These materials should be 
viewed in conjunction with our periodic half yearly and annual reports and 
other filings filed with or furnished to the Securities and Exchange 
Commission, copies of which are available from Cadbury plc, Cadbury House, 
Uxbridge Business Park, Sanderson Road, Uxbridge UB8 1DH, UK and from the 
Securities and Exchange Commission's website at www.sec.gov. Cadbury plc does 
not undertake publicly to update or revise any forward looking statement that 
may be made in these materials, whether as a result of new information, future 
events or otherwise. All subsequent oral or written forward-looking statements 
attributable to Cadbury plc or any person acting on their behalf are expressly 
qualified in their entirety by the cautionary statements above. 
 
Publication on Cadbury Website 
 
A copy of this announcement will be made available for inspection on Cadbury's 
website (www.cadbury.com) free of charge. 
 
 
 
 
END 
 

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