RNS Number:6019Y
Bank of Ireland(Governor&Co)
19 June 2007


                                  SCHEDULE 11

    Notification of Transactions of Directors/Persons Discharging Managerial
                      Responsibility and Connected Persons


This form is intended for use by an issuer to make a RIS notification required
by the Market Abuse Rules and section 53 (as extended by section 64 of the
Companies Act 1990) or entered into the issuer's register in accordance with
section 59 of the Companies Act 1990.


(1)       An issuer making a notification in respect of a transaction relating
to the shares or debentures of the issuer should complete boxes 1 to 16, 23 and
24.


(2)       An issuer making a notification in respect of a derivative relating to
the shares of the issuer should complete boxes 1 to 4, 6, 8, 13, 14, 16, 23 and
24.


(3)       An issuer making a notification in respect of options granted to a
director/person discharging managerial responsibilities should complete boxes 1
to 3 and 17 to 24.


(4)       An issuer making a notification in respect of a financial instrument
relating to the shares of the issuer (other than a debenture) should complete
the boxes 1 to 4, 6, 8, 9, 11, 13, 14, 16, 23 and 24.


All relevant boxes should be completed in block capital letters

  1   Name of the Issuer                 2   State whether the notification
                                             relates to:
      Bank of Ireland                        (i) a transaction notified in
                                             accordance with Market Abuse Rules;
                                             (ii) a disclosure made in
                                             accordance with section 53 (as
                                             extended by section 64 of the
                                             Companies Act 1990) or entered into
                                             the issuer's register in accordance
                                             with section 59 of the Companies
                                             Act 1990; or
                                             (iii) both (i) and (ii).
                                             Notification relates to (iii) above
                                             and to the UK Disclosure Rule 3.1.4
                                             R (1) (a)

  3   Name of person discharging         4   State whether notification relates
      managerial responsibilities/           to a person connected with a person
      director                               discharging managerial
                                             responsibilities/director named in
                                             3 and identify the connected person
      Richie Boucher (Director), John        N/A
      Clifford (Secretary), Des
      Crowley (Director), Denis
      Donovan (Director), Brian Goggin
      (Director), John O'Donovan
      (Director).

  5   Indicate whether the               6   Description of shares (including
      notification is in respect of a        class) debentures or derivatives or
      holding of the person referred         financial instruments relating to
      to in 3 or 4 above or in respect       shares
      of a non-beneficial interest. As
      3 above
                                             Ordinary Stock

  7   Name of registered shareholder     8   State the nature of the transaction
      (s) and, if more than one,
      number of shares held by each of
      them
                                             Grant of Executive Options and Long
                                             Term Incentive Plan Conditional
                                             Awards

  9   Number of shares, debentures or   10   Percentage of issued class acquired
      financial instruments relating         (treasury shares of that class
      to shares acquired                     should not be taken into account
                                             when calculating percentage)

 11   Number of shares, debentures or   12   Percentage of issued class disposed
      financial instruments relating         (treasury shares of that class
      to shares disposed                     should not be taken into account
                                             when calculating percentage)

 13   Price per share or value of       14   Date and place of transaction
      transaction

 15   Total holding following           16   Date issuer informed of transaction
      notification and total
      percentage holding following
      notification (any treasury
      shares should not be taken into
      account when calculating
      percentage)
                                             18 June 2007


If a person discharging managerial responsibilities has been granted options by
the issuer, complete the following boxes:

 17   Date of grant               18   Period during which or date on which it
                                       can be exercised
      12 June 2007 for both the        ESOS - 12/6/2010 to 12/6/2017
      Executive Stock Option
      Scheme (ESOS) and the Long
      Term Incentive Plan (LTIP)
                                       LTIP - Earliest Vesting Date is 12/6/2010

 19   Total amount paid (if any)  20   Description of shares or debentures
      for grant of the option          involved (class and number)
      Nil                              Units of Ordinary Stock:-
                                       Richie Boucher- ESOS 33,950/LTIP 33,950
                                       John Clifford - ESOS 9,600/LTIP 13,950
                                       Des Crowley - ESOS 33,950/LTIP 33,950
                                       Denis Donovan - ESOS 33,950/LTIP 33,950
                                       Brian Goggin - ESOS 112,100/LTIP 74,750
                                       John O'Donovan - ESOS 33,950/LTIP 33,950

 21   Exercise price (if fixed    22   Total number of shares or debentures over
      at time of grant) or             which options are held following
      indication that the price        notification
      is to be fixed at the time
      of exercise
      euro 15.45 for ESOS. Not         Richie Boucher
      applicable to LTIP.
                                           - ESOS 133,450/LTIP 98,950/SAYE 301
                                       John Clifford
                                       - ESOS 92,800/LTIP 92,674/SAYE 301
                                       Des Crowley
                                       - ESOS 251,950/LTIP 174,934
                                       Denis Donovan
                                                   - ESOS 211,950/LTIP 169,293
                                       Brian Goggin
                                          - ESOS 480,100/LTIP 501,168/SAYE 301
                                       John O'Donovan
                                        - ESOS 206,950/LTIP 137,984/SAYE 2,653

 23   Any additional information  24   Name of contact and telephone number for
                                       queries
      Sub-Committee of the Group       Ella Cullen
      Remuneration Committee
      approved the pricing on 14
      June 2007
                                       + 353 1 6043472



Name and signature of duly designated officer of issuer responsible for making
notification

Ella Cullen - Group Secretary's Office
Date of notification 19 June 2007




                      This information is provided by RNS
            The company news service from the London Stock Exchange

END
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