Albert Hires Former Adobe & Oracle Growth Leader to Drive Alliances and Channel Development
January 23 2018 - 9:00AM
Business Wire
Mao Keo joins Albert Technologies, Makers of
Autonomous Digital Marketer Albert, to Expand International
Partnerships and Channels
Albert Technologies, ltd (LSE: ALB.L), the AI company behind
autonomous digital marketer Albert, today announced the hiring of
Mao Keo as its Global VP, Alliances & Channel Development. Keo
joins Albert from Adobe, where for over two years she handled
international business development for the media and entertainment
group, with a specific focus on driving revenue and expanding the
international market for Adobe Marketing Cloud for OTT video
delivery and advertising. Prior to Adobe, Keo spent 13 years at
Oracle, where, in her final four years, she served as Global
Business Development Director, SaaS and Cloud. At Albert, Keo will
build out Albert’s international partnerships and channels in a
concerted effort to expand its global presence.
Albert was founded in Israel in 2010. The company went public on
the London Stock Exchange in 2015, and entered the U.S. market as
the first major autonomous business AI solution in August 2016. Its
rapid adoption by domestic and global brands has led to organic
expansion into international markets, including Australia, Brazil
the Philippines, and a number of European countries. Keo’s hire
formalizes Albert’s newly revealed commitment to work with global
partners and bring Albert’s capabilities to their markets.
“Albert’s decision to move into key international markets has
been very deliberate,” said Geoff Farris, CRO of Albert, to whom
Keo will report. “We defined the new Global VP Role as someone
who’s had repeat success accelerating and scaling growth—not only
at emerging technology companies, but at larger enterprises, too.
Keo moves freely between these two worlds, as well as between the
markets we’re specifically eager to move into.”
While at Adobe, Keo’s focus was on driving high revenue and
market growth across the Americas, Europe Middle East Africa (EMEA)
and Asia Pacific. She worked directly with international media and
entertainment enterprises and partners in local markets to deliver
strong revenue growth and product innovation with Adobe Marketing
Cloud as their delivery platform for video and digital marketing
strategy. At Oracle, Keo built the global SaaS sales strategy and
developed its new channel model for recruiting, enabling and
generating SaaS revenue through strategic partnerships with Cloud
Service Providers, ISVs, and SIs.
“The artificial intelligence space is still very much in early
days, so the opportunity to come into an organization that has
already truly emerged as the leader in autonomous marketing was too
important to pass up,” said Keo. “My enterprise experience and
international background paired with Albert’s sophisticated
technology and positive industry reception gives us everything we
need to expand into new channels and bring growth to the next
level.”
Keo is multilingual, with expertise adapting to and working
within diverse business cultures. She has relocated to New York
City from San Francisco for the new position.
About Albert™
Albert, created by Albert Technologies, LTD. (LSE: ALB.L), is
the world’s first and only fully autonomous digital marketer. The
enterprise-level artificial intelligence platform drives digital
marketing campaigns from start to finish for some of the world’s
leading brands. Albert liberates businesses from the data and
technology complexities of digital marketing—not just by
replicating their existing efforts, but by executing them at a pace
and scale not possible by human teams. “He” accomplishes this by
wading through mass amounts of data, converting this data into
insights, and autonomously acting on these insights, across
channels, devices and formats, in real time. Brands such as
Harley-Davidson, Gallery Furniture, EVISU, and Dole Asia credit
Albert with significantly increased sales, an accelerated path to
revenue, the ability to make more informed investment decisions,
and reduced operational costs. Visit albert.ai.
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