STOCKHOLM, July 4, 2018 /PRNewswire/ --
COMMENT FROM DANIEL
HASSELBERG, CEO
"Two global game launches and improved earnings
On the last day of the reporting period, we launched the game
Word Domination globally on App Store and Google Play. The game
received strong support from both Apple and Google with solid
exposure on the front page of the stores in all major western
markets. Word Domination has now reached more than a million
players and we believe it will be an important product for MAG for
years to come.
During the first half of June, the game Paint Hit was launched
globally on App Store and Google Play and we announce today that
the game has surpassed five million downloads. Paint Hit is a
so-called Hyper Casual game which is a new category of games for
MAG and we look forward to seeing how the game will develop over
time.
The earnings for the period (EBITDA) increased by 10% compared
to the same period last year. This is the result of a strong
underlying profitability where the contribution from games
increased by more than 40%.
Our ambition is to increase our investments in marketing over
time, and we see an increase in both marketing volume and revenue
in June versus the end of the reporting period thanks to the two
new game launches."
SUMMARY OF THE PERIOD MARCH UNTIL MAY
2018
- The Group's Net sales for the period were 51,202 KSEK (75,139
KSEK), a decrease of 32% compared to the same period previous
year. Net sales adjusted for currency effects is 51,832 KSEK.
- The Group's game contribution for the period was 31,103 KSEK
(21,231 KSEK), an increase of 46% compared to the same period the
previous year.
- Daily and monthly active users (DAU and MAU) were 2.9 million
and 9.7 million respectively during the quarter, an increase 60%
and 22% respectively compared to the same period previous
year.
- The Group's EBITDA for the period was 5,417 tkr (4,919 tkr) an
increase of 10%.
SIGNIFICANT EVENTS SINCE THE END OF THE REPORTING
PERIOD
- On June 11 the company announced
the release of the game Paint Hit and on June 12 further announced that the game had
reached 1 million downloads.
Full interim report is available at
http://www.maginteractive.com/investor-relations/.
Further reporting
dates
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Interim report
September-August 2017/2018 and year-end report
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17 October 2018
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TWITCH CAST
The 4th of July at 10:00, CEO Daniel
Hasselberg and CFO Magnus
Wiklander will hold a Twitch video cast call to present the
interim report. Link to the Twitch feed
www.twitch.com/maginteractive.
More information is available at
www.maginteractive.se/investor-relations.
This announcement contains inside information pursuant to
Article 7 of the EU Market Abuse Regulation relating to MAG
Interactive AB (publ). The information was submitted for
publication through the agency of the contact persons set out
below, on July 4th, 2018 at 08.00
CET.
For additional information, please contact:
Daniel Hasselberg
VD
+46(0)8-644-35-40
daniel@maginteractive.com
Magnus Wiklander
CFO
+46(0)8-644-35-40
magnus.wiklander@maginteractive.com
About MAG Interactive
MAG Interactive is a leading developer and publisher of casual
mobile games for a global audience. MAG Interactive reaches over 10
million active players every month and the game portfolio consists
of ten successful games with over 200 million downloads, including
successful titles Ruzzle, Quiz Duel and WordBrain, all of which
have reached #1 spots on the App Store and Google Play. With
offices located in Stockholm and
Brighton, MAG Interactive's games are distributed through virtual
app stores allowing for global reach with minimum effort. MAG
Interactive is listed on Nasdaq First North Premier with ticker
MAGI. Avanza Bank AB is acting as MAG Interactive's Certified
Adviser. For more information visit www.maginteractive.com.
This information was brought to you by Cision
http://news.cision.com
http://news.cision.com/mag-interactive/r/mag-interactive-ab--publ--presents-interim-report-sep-2017---may-2018,c2567241
The following files are available for download:
http://mb.cision.com/Main/16579/2567241/872610.pdf
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MAG Interactive AB
Interim report Sep 2017-May 2018
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