NEW YORK, April 14, 2011 /PRNewswire/ -- Vu1 Corporation (OTCBB: VUOC), a developer and manufacturer of mercury-free, energy efficient general illumination lighting technology, today confirmed that shipments of its R30 Electron Stimulated Luminescence™ light bulb commenced on April 13, 2011.

The bulb, which is based on Vu1's unique ESL lighting technology platform, uses accelerated electrons to stimulate phosphor and create light, making the surface of the bulb glow and providing natural light quality for up to 11,000 hours.  The bulbs are fully dimmable, energy efficient, non-toxic and provide a light quality virtually indistinguishable from traditional incandescent light bulbs.

The R30 light bulb sells at the MSRP of $19.95 (excluding tax, shipping and handling), approximately half the price of LEDs at the lowest end of the LED pricing range, and is currently available for purchase on the Company's website at www.vu1.com.

About Vu1 Corporation

New York City-based Vu1 Corporation is dedicated to applying its technology to produce energy efficient, environmentally friendly lighting solutions worldwide. Vu1 has developed a new energy efficient light bulb to provide the consumer market with the first affordable, non-toxic light bulb with features consumers are demanding and not receiving from existing products. Learn more about Vu1 at www.Vu1.com. For the latest news, find Vu1 on Facebook and follow us on Twitter.

For investor inquiries, please contact Ian Bailey at (212) 359-9587 or Michael Polyviou at (913) 789-9978. For product enquiries, please contact: Integrated Sales Solutions at (678) 385-5385.

Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995: This press release includes forward-looking statements including, but not limited to, our ability to obtain future funding required for our operations, the future demonstration and commercial availability of our light bulb, timing for bulb production and sales, manufacturing capability of our facility, future interest of channel partners and distributors, our strategic planning and business development plans, future applications of the technology, and the viability, pricing and acceptance of our products in the market. These forward-looking statements are subject to a number of risks and uncertainties that may cause actual results to differ materially from those described in the forward-looking statements. The words "may," "would," "will," "expect," "estimate," "anticipate," "believe," "intend"  and similar expressions and variations thereof are intended to identify forward-looking statements. Investors are cautioned that any such forward-looking statements are not guarantees of future performance and involve risks and uncertainties, many of which are beyond the company's ability to control, as well as the risks and other factors set forth in our periodic filings with the U.S. Securities and Exchange Commission (including our Form 10-K for the year ended December 31, 2010 and our other periodic reports as filed from time to time).

SOURCE Vu1 Corporation

Copyright 2011 PR Newswire

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