VYON CurrentC Power Corporation (PK)

Viyya Technologies, Inc. (PINKSHEETS: VYON) - - The Magazine Publishers of America (MPA) (http://www.magazine.org/) will be hosting a conference titled: "Making Money: One Article At A Time" on January 14, 2010 for the magazine publishing industry. The conference will be held at the MPA's headquarters in New York City. This seminar is designed to help magazine publishers reverse the commoditization of their revenue streams by enhancing and protecting their premium content while restricting the exposure their brands currently receive from the major search engines.

"Interactive" is the key phrase for the magazine industry. The delivery must be in real time and utilize a wide variety of formats and delivery methodology.

Viyya Technologies will review the components of the "interactive" magazine, starting with subscriber interaction through sharing, personalization, notification, search, recommendations, and content filtering. Special focus will be given to the devices and channels that are available for premium content delivery.

Speakers will include representatives from VIYYA TECHNOLOGIES (PINKSHEETS: VYON), QUALCOMM Incorporated, Sprint Nextel Corp., PriceWaterhouseCoopers, and The Rubicon Project.

About Viyya Technologies:

Viyya Technologies (www.viyya.com) (PINKSHEETS: VYON) is a publicly traded company based in Fairfield, New Jersey. The company develops content intelligence SaaS applications and platforms that range from a single user service for the active business professional to large multi-user environments for specific industries in both the public and private sectors.

The company's core technology components manage information by enabling users to customize the way they collect, process, and experience digital content. Its innovative cloud-based technology gives users the ability to retrieve filtered information from multiple sources, organizes it through flexible and dynamic options, and delivers it to any device. For additional company information, please visit www.viyya.com.

Legal Notice: "Forward-looking statements" as defined in the Private Securities Litigation Reform Act of 1995 may be included in this release. These statements relate to future events or financial performance; are based on current expectations/projections about Viyya and its industry; and may differ materially from actual future results or events. Such words as "expects," "believes," and "anticipates" are intended to identify these statements. Viyya disclaims any intention or obligation to revise any forward-looking statements whether as a result of new information, future developments or otherwise.

Source: Viyya Technologies, Inc.

For more information visit: www.viyya.com

Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995: This news release contains forward-looking information within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, including statements that include the words "believes," "expects," "anticipate" or similar expressions. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of the company to differ materially from those expressed or implied by such forward-looking statements. In addition, description of anyone's past success, either financial or strategic, is no guarantee of future success. This news release speaks as of the date first set forth above and the company assumes no responsibility to update the information included herein for events occurring after the date hereof.

Contact: Pam Dominiczak Investor Relations Viyya Technologies, Inc. Phone: 973-276-0555