TSXV: PAD MONTREAL and PARIS, France, July 31, 2012 /CNW Telbec/ - Parta Dialogue , expert in Social Campaign Optimization and Social Learning, announces two new global customers in Europe for the eValue™ Social Media ROI Suite: a global software developer & a major public transportation provider. "Today's announcement continues to reinforce Parta's complementary social media agency offering expert in engagement and optimization. Our experience has given us the unique ability to solve our customers' social media pain points. As the strategic global early adopters list continues to grow, we believe it will further propel the eValue™ Suite into the spotlight of America, Europe and Asia," states Paul Allard, CEO of Parta Dialogue. The growing number of global brands adopting eValue™ confirmed by recent market trends indicates that marketers will require data to justify campaigns and social media marketing budgets. The Association of National Advertisers recently reported that 62 percent of marketers indicated that the inability to prove ROI in new media platforms is their current top concern. About PARTA PARTA offers Social Media and Social Learning solutions to its clients from offices in Montreal, Paris and Mexico and is the developer of leading eValue™ Social Media ROI Suite:  www.evaluesuite.com Many visionary businesses already employ PARTA's solutions for internal and external online engagement. Among these are Renault, Orange, Michelin, Hydro-Québec, Iusacell (Mexico), Dassault Systems, Nestlé Waters and Crédit Agricole. www.partadialogue.com PARTA is listed on the TSX Venture Exchange under the symbol PAD and operates through two subsidiaries: #engagementlabs, an all-digital agency offering a targeted range of social strategies, customized engagement platforms and analytic tools to measure performance and ROI totally focused on social engagement & optimization: www.engagementlabs.com. edu-performance, totally focused on internal engagement and productivity, Edu-Performance offers customized Social Learning and online training solutions: www.eduperformance.com. "Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release." PARTA DIALOGUE INC. CONTACT: Tom Liacas, VP Social MediaParta Dialogue Inc.+1 (514) 771-5120tom.liacas@partadialogue.comPaul Allard, President & CEOParta Dialogue Inc.+1 (514) 831-4245paul.allard@partadialogue.com

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