Chicago Tribune Modifies Newspaper Size to Conform to New Industry Standards
August 17 2007 - 3:02PM
PR Newswire (US)
CHICAGO, Aug. 17 /PRNewswire-FirstCall/ -- Starting January 14,
2008, Chicago Tribune will debut slightly modified page dimensions
to its printed newspaper that provides an improved reader and
advertising experience as well as brings it in line with other
major metropolitan newspapers. Chicago Tribune's new page width
will be 12 inches, 1/2-inch narrower, while its height will remain
the same. The change to this new industry standard width will
provide advertisers with more universal ad sizes and conserve
newsprint. Chicago Tribune's editorial design will also be updated
to enhance reader appeal. "This minor change in our page dimensions
will allow the newspaper to more effectively serve our customers
with our award-winning journalism and an enhanced advertising
environment," said Scott Smith, president, publisher and CEO of
Chicago Tribune Company. About Chicago Tribune Company Chicago
Tribune Company publishes the Pulitzer Prize-winning newspaper with
daily readership of about 1.8 million and about 2.6 million on
Sunday. The company also operates related print and interactive
media serving Chicagoland. Chicago Tribune is the founding
publication of Tribune Company (NYSE:TRB), one of the country's
leading media companies, operating businesses in broadcasting,
publishing and on the Internet. For more information: Michael
Dizon, communications manager 312-222-3165 DATASOURCE: Chicago
Tribune Company CONTACT: Michael Dizon, communications manager of
Chicago Tribune Company,+1-312-222-3165, Web site:
http://chicagotribune.com/
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