SECAUCUS, N.J., Jan. 4, 2013 /PRNewswire/ -- Panasonic
(@PanasonicUSA) announced today that it will host their global
interactive video stream broadcast, Panasonic LIVE @
CES, for the second straight year during the 2013 International
Consumer Electronics Show (CES). The show debuted to critical
acclaim at CES 2012.
The broadcast will air on January
8-9 for eight hours each day from Panasonic's booth (#9406)
at the Las Vegas Convention Center. For the first two days of
CES 2013, fans at home can truly feel as though they are at CES by
visiting www.panasonic.com/CES, where they can view and interact
with a live video streaming broadcast direct from the show floor.
Throughout the program, viewers can join the conversation and ask
questions to guest experts featured on the show by using the
Twitter hashtag #PanasonicCES or by visiting Panasonic's Facebook™
page at Facebook.com/panasonic.
Panasonic LIVE @ CES host Cali Lewis (@CaliLewis) returns
for a second year to kick-off live coverage at the start of CES on
Tuesday, January 8 at 10:00 a.m. PT / 1:00 p.m.
ET / 6:00 p.m. GMT.
Cali, the host of GeekBeat.TV and
President of Livid Lobster, Inc, Geek Beat's parent company brings
years of consumer tech expertise to Panasonic LIVE @ CES,
and is among the podcasting pioneers with her podcasts being viewed
hundreds of millions of times in the last five years. Rejoining
Cali as co-host is Jordan
Burchette (@JordanBurchette), Senior Editor at Thrillist.com.
Jordan has previously worked at Men's Fitness, Maxim.com,
ESPN.com, CNN.com, CBS Sports Network and brings his personality,
knowledge and insightful commentary to Panasonic LIVE @
CES. New this year, former freestyle motocross rider and
star of MTV's Nitro Circus, Andy
Bell (@AndyBell) will complete the trio as the third host
filing roving video reports from across Las Vegas. Andy is a
veteran of TV, having appeared on Eurosport, Fox Sports Net,
MTV/MTV2 and National Geographic.
"The Consumer Electronics Show is a true wonder and spectacle of
gigantic proportions. Panasonic is proud to be at the show
each year and continues to look for ways to make it a special
experience for technology enthusiasts around the world. With
Panasonic LIVE @ CES, we're looking to make the
experience even more interactive in year two and beyond," said
Betty Noonan, Vice President of
Marketing and Brand Management, Panasonic Corporation of
North America. "The feedback we
received from our viewers and guests was remarkable last year and
we look to continue that the level of engagement in
2013."
Panasonic is pleased to welcome a variety of high-profile guests
throughout the two days, including new Panasonic Corporation
President Kazuhiro Tsuga and 2012
Olympic Gold Medalist Abby
Wambach from the US Women's Olympic Soccer Team. The
show's live CES coverage also welcomes guests from Deadspin, NBC
News, SlashGear, USA Today as well
as Simeon Dawes and Mark Francis from FOX International,
Steve Polsky, President and COO of
Flixster and Camille Ford, Host of
Travel Channel's Food Wars who will take questions from viewers at
home who submit questions at www.panasonic.com/CES, Facebook or
using #PanasonicCES on Twitter. Visit www.panasonic.com/CES
starting on January 8 at 10:00 am PST to ask live questions, or to view
the schedule of guests, industry panel discussions and other
programming details. Due to its live nature, also stay tuned
for any potential surprise guest visitors.
Last year's broadcast was met with critical acclaim and industry
awards for its informative and unique content. The live show
featured top media personalities including contributors from ABC,
CNN, Engadget, Forbes, Men's Journal, NBC and
Wired, as well as numerous celebrities including US Women's
Soccer players Abby Wambach, Heather
O'Reilly & Alex Morgan, famed
James Bond directors John Glen, Martin
Campbell, Michael Apted,
actor Ed Begley, videographer
Louis Schwartzberg and other
influential figures in the CE world. Panasonic is raising the
bar this year, giving viewers additional hours of live access to
experience the excitement normally only seen by CES guests and
exhibitors.
Throughout the broadcast, Cali,
Jordan and Andy will welcome industry experts, influencers, media
and celebrities to discuss the hot topics trending at CES.
Panasonic will also broadcast industry panels, typically only seen
by those attending the event. For those not attending CES,
visiting Panasonic LIVE @ CES is the only way to watch this
exclusive content from anywhere in the world.
On January 7, Panasonic will also
videostream its CES press conference with live broadcast coverage
starting at 10:00 a.m. PT /
1:00 p.m. ET / 6:00 p.m. GMT. Tune in to learn about
Panasonic's latest products and initiatives for 2013. Panasonic
executives will introduce the newest consumer products and welcome
some special guests to share other industry news.
Additionally this year, Panasonic has the privilege of hosting the
keynote address with company CEO Kazuhiro
Tsuga to share Panasonic's vision for the future including
Eco and Smart solutions to engineer a better world. This
keynote address will also be live streamed starting at 8:30 a.m. PT / 11:30 a.m.
ET / 4:30 p.m.
GMT.
Key Dates/Times for Live Viewing at
www.panasonic.com/CES:
January 7
- Live coverage of Panasonic's Press Conference starts at
10:00 a.m. PT / 1:00 p.m. ET / 6:00 p.m.
GMT
January 8
- Live coverage of Panasonic's Keynote Address starts at
8:30 a.m. PT / 11:30 a.m. ET / 4:30 p.m.
GMT
- Panasonic LIVE @ CES – 8 hours of live coverage
starts at 10:00 a.m. PT /
1:00 p.m. ET / 6:00 p.m. GMT
January 9
- Panasonic LIVE @ CES – 9 hours of live coverage starts
at 10:00 a.m. PT / 1:00 p.m. ET / 6:00 p.m.
GMT
For all the latest news and guest updates, follow @PanasonicUSA
ON Twitter or visit www.panasonic.com/CES to interact with
Panasonic LIVE @ CES.
About Panasonic Consumer Marketing Company of North America
Based in Secaucus, N.J.,
Panasonic Consumer Marketing Company of North America, a Division of Panasonic
Corporation of North America, the
principal North American Subsidiary of Panasonic Corporation (NYSE:
PC) and the hub of Panasonic's U.S. marketing, sales, service and
R&D operations, offers a wide-range of consumer solutions in
the U.S. and Canada. The Company's
portfolio of innovative consumer products ranges from VIERA Full HD
3D Televisions, Blu-ray players, LUMIX Digital Cameras, Camcorders,
Home Audio, Cordless Phones, Home Appliances, Wellness and Personal
Care products and more.
Panasonic is pledged to practice prudent, sustainable use of the
earth's natural resources and protect our environment through the
company's Eco Ideas programs. In the 2012 Interbrand Annual Best
Global Green Brands ranking, the Panasonic brand jumped four spots
to number six:
http://www.interbrand.com/en/best-global-brands/Best-Global-Green-Brands/2012-Report.aspx.
Follow Panasonic on Twitter @panasonicusa, and additional
company information for media is available at
www.panasonic.com/pressroom.
All company and product names are trademarks of their
respective corporations.
SOURCE Panasonic