Macy’s “Weddings with Clinton Kelly” Campaign Offers New Resources for Brides-To-Be
August 05 2014 - 11:42AM
Business Wire
As “Wedding’s Best Man” for Macy’s, Clinton
Kelly lends his lifestyle expertise to help with everything
wedding, from building the perfect registry to getting aisle
ready
One lucky couple will win a $10,000 registry to
build their dream home, complete with a VIP shopping experience
with Kelly in New York City
Macy’s today announced a new campaign, “Weddings with Clinton
Kelly,” providing a treasure trove of big-day advice and helpful
resources for couples. Starting this month as “Wedding’s Best Man”
for Macy’s, Clinton Kelly will lend his lifestyle, fashion,
entertaining and etiquette expertise through a new online hub,
macys.com/weddingswithclintonkelly. As part of the campaign, one
lucky couple also will win a $10,000 registry courtesy of Macy’s
and a trip to New York City to shop with Kelly.
Macy's teams up with lifestyle expert
Clinton Kelly to offer new resources for brides and grooms-to-be
via macys.com/weddingswithclintonkelly (Photo: Business Wire)
“Clinton Kelly has long been a valuable member of the Macy’s
family, and we’re excited to embark on this collaboration to help
our customers as they enter one of the most exciting chapters of
their lives,” said Martine Reardon, Macy’s chief marketing officer.
“In addition to useful content and tips for each step of the
wedding planning process, one lucky couple will have the
opportunity to receive one-on-one tips from Clinton and a $10,000
registry to furnish their dream home.”
Weddings with Clinton Kelly
As a former host of TLC’s longest-running primetime reality
series, What Not to Wear, author of multiple style and entertaining
books, and current moderator for ABC’s The Chew, Kelly is known for
providing fabulous advice that women love. A part of Macy’s family
since 2005, Kelly has offered his unique blend of fashion expertise
and style secrets to customers through special events, online
content and more. Now, in collaboration with Macy’s, the lifestyle
authority will lend his advice via a new online hub –
macys.com/weddingswithclintonkelly.
The guide features a comprehensive collection of articles and
videos to help build the perfect registry, including tips on
choosing the right flatware and fine china, bedding, and kitchen
essentials. Kelly’s famed fashion advice also will live on the
site, covering topics such as how to accessorize the gown in smart
ways, big-day beauty tips and how to dress for all the big events
coming up – from engagement parties and showers to the bachelorette
and rehearsal dinner.
“There’s a lot that goes into preparing for the happily ever
after and I wanted to help brides-to-be navigate the wedding
process from start to finish – whether it’s big-day style and
finding the right accessories for the gown or choosing the right
registry items that fit your lifestyle,” said Kelly. “I’m thrilled
to partner with Macy’s on this program, and hopefully we’ll make
checking off the big wedding day to-do list easier.”
Ultimate Registry Experience with Clinton Kelly
One couple will win a VIP registry experience to make their
happily ever after even sweeter. Customers who visit
macys.com/clintonkellysweeps between August 14 and September 14 can
enter for a chance to win a weekend getaway to New York City,
complete with air travel, hotel accommodations for two nights and
dinner for two. As part of this exclusive prize package, the
winning couple will have the opportunity to shop at Macy’s Herald
Square with Kelly, who will help them build their dream home with a
$10,000 registry, courtesy of Macy’s.
The Weddings with Clinton Kelly campaign will be supported by
exclusive events with Kelly in select stores, social media, digital
media and print advertising.
For more information about the new campaign and for wedding
advice from Macy’s and Clinton Kelly, visit
macys.com/weddingswithclintonkelly.
About Macy’s
Macy's, the largest retail brand of Macy's, Inc. (NYSE:M),
delivers fashion and affordable luxury to customers at
approximately 800 locations in 45 states, the District of Columbia,
Puerto Rico and Guam, as well as to customers in the U.S. and more
than 100 international destinations through its leading online
store at macys.com. Via its stores, e-commerce site, mobile and
social platforms, Macy's offers distinctive assortments including
the most desired family of exclusive and fashion brands for him,
her and home. Macy's is known for such epic events as Macy's 4th of
July Fireworks® and the Macy's Thanksgiving Day Parade®, as well as
spectacular fashion shows, culinary events, flower shows and
celebrity appearances. Macy's flagship stores -- including Herald
Square in New York City, Union Square in San Francisco, State
Street in Chicago, Dadeland in Miami and South Coast Plaza in
southern California -- are known internationally and leading
destinations for visitors. Building on a more than 150-year
tradition, and with the collective support of customers and
employees, Macy's helps strengthen communities by supporting local
and national charities giving more than $70 million each year to
help make a difference in the lives of our customers.
For Macy’s media materials, including images and contacts,
please visit our online pressroom at macys.com/pressroom.
Photos/Multimedia Gallery Available:
http://www.businesswire.com/multimedia/home/20140805006251/en/
Macy’s Media RelationsJulie Strider Fukami,
646-429-5213julie.striderfukami@macys.comorTracy Hom,
646-429-7470tracy.hom@macys.com
Mexico Fund Wd (NYSE:MXF.W)
Historical Stock Chart
From Jun 2024 to Jul 2024
Mexico Fund Wd (NYSE:MXF.W)
Historical Stock Chart
From Jul 2023 to Jul 2024