EMERYVILLE, Calif.,
Aug. 20, 2015 /PRNewswire/
-- LeapFrog Enterprises, Inc. (NYSE:LF), the leader in
innovative learning solutions for children, today unveiled the new
LeapFrog Epic (www.leapfrog.com/epic) Android-based kids tablet,
which marks the first time LeapFrog has offered a vast,
award-winning selection of learning content on a tablet made
specifically for sale in the consumer electronics section of
stores. The LeapFrog Epic tablet was built from the ground up to
adapt as a child grows, offering endless possibilities for children
to explore safely, play, imagine and create. The full-featured
tablet delivers access to unique personalized learning experiences
that auto-level with a child's progress; an amazing
first-of-its-kind, customizable, interactive, playable home screen;
kid-safe browsing right out of the box that can adjust
accessibility as a child is ready; and easy-to-use parental
controls that help define the play experience for each individual
child.
![LeapFrog Epic Logo LeapFrog Epic Logo](https://photos.prnewswire.com/prnvar/20150820/259851LOGO)
"We create tablets for parents that are looking for the perfect
introduction to tablet play for their child, with the best safety
features available today and access to a vast selection of our
award-winning content that not only provides a breadth of
entertainment, but delivers life-changing learning and
development," said John Barbour,
LeapFrog CEO. "The LeapFrog Epic tablet is age-appropriate
right out of the box, but grows with a child. Children expect
technology that's more like their parents' – sleeker and faster,
whereas parents want technology that has been designed with kids in
mind and safely delivers educational and development benefits, not
just another TV screen. The LeapFrog Epic tablet is a perfect
balance – a unique, full-featured kid's tablet experience with the
learning content and controls that parents can trust and all the
play, creativity, and exploration children will love."
LeapFrog and Kelton (www.keltonglobal.com), a leading global
insights company, recently conducted a survey of 1,000 U.S. parents
with children ages three to eight years old, asking for their
perspective on their children's use of technology. According to the
results, almost universally parents want the mobile device their
child uses to be a great educational tool (98%), yet they admit
that just half (50%) of the content their child experiences on
these devices is actually educational. And, 66 percent of parents
say the mobile device their child uses does not contain content
that has been curated by educational experts, but 57 percent wish
it did.
"Part of addressing the needs of a growing child includes
providing educational content that continues to inspire a love of
learning," said Dr. Jody Sherman
LeVos, director of LeapFrog's Learning Team. "With the
LeapFrog Epic tablet, we expanded the learning and personalization
in our tablet offering, while also offering parents the ability to
monitor and customize their child's experience.
First-of-Its-Kind Interactive, Customizable, and Playable
Homescreen
According to the survey, 66 percent of parents would like a
tablet with a child friendly interface and 61 percent ask for a
personalized experience that's right for their child's age. The
LeapFrog Epic tablet provides a perfect solution with a
revolutionary new homescreen* where children can personalize,
create, and interact with innovative features that provide a world
of discovery while it grows and changes as they do.
Grow with Your Child Kid-Safe Browsing and Expandable Parent
Controls
Seventy-five percent of parents say it's very important that
their child does not see inappropriate content, such as on the
Internet or TV shows; however, less than half of parents (43%) have
set controls on their devices. In fact, almost 1 in 5 parents (17%)
say their child has stumbled upon inappropriate content on a mobile
device.
Out of the box, the LeapFrog Epic tablet provides children a
kid-safe browsing experience through its proprietary LeapSearch
browser only allowing access to pre-selected, kid-safe web content
from over 5,000+ videos, images, websites and games all reviewed
and approved by LeapFrog learning experts. Through the LeapSearch
browser on the tablet, parents can feel confident that the content
their child sees is age appropriate. As their child's interests
change and grow, parents can simply add new websites to the
LeapSearch browser, yet still feel secure in knowing exactly the
types of content and websites their child can access through the
tablet. As the ultimate "grow with your child" feature, parents can
unlock an unrestricted, open browser, but at the time when they
believe their child is ready.
In addition, with new, easy-to-use control settings, parents can
adjust the amount of time their child spends on the tablet by total
time, hours of the day and by app category for up to three
different user profiles – providing the opportunity to customize
the control settings for the differing needs of each child using
the tablet.
The Power and Design of a Parent Tablet Made For Kids
Built with unique features made just for kids, the LeapFrog Epic
tablet comes with all the features expected from a full-featured
adult tablet. Using an operating system based on Android™ 4.4, the
LeapFrog Epic tablet features a quad-core processor, brilliant
seven-inch multi-touch capacitive LCD screen, front and back
camera, video recorder, 16 GB of memory and six plus hours of
battery life, to deliver amazing performance perfect for a child's
every adventure.
For a sleeker look, children can also remove the included
kid-safe bumper and untether the stylus for the ultimate cool
factor that looks more like their parents' tablet.
Award-winning LeapFrog Content and Kid Favorite Android
Apps
The LeapFrog Epic tablet will include LeapFrog games, apps,
ebooks and more that draw from 2,600 skills, including creativity,
STEM and problem solving. LeapFrog games and apps cover all the
basics including math and reading, but go beyond to spark
imagination and logic, support social-emotional learning, inspire
scientific thinking and more. LeapFrog's exclusive Just for Me™
learning technology personalizes select games up to 10 unique ways
from remembering curricular progress across games to automatically
adjusting learning levels and providing tutorials on demand with a
touch of the hint button. In addition, parents can expand the fun
with other kid favorite Android-based games from some of the top
children's app developers. Every piece of content included in the
LeapFrog Epic App Center is LeapFrog approved to ensure there are
no in-app purchases, no harmful third party ads, and only
age-appropriate experiences.
Share Your Epic Story and Win the LeapFrog Epic
Sweepstakes!
Today through September 27, 2015,
parents are invited to tell us why their child is epic with
#LeapFrogEpicSweepstakes on Facebook, Twitter or Instagram. Parents
can share their epic story along with their contact information on
the sweepstakes page at www.leapfrog.com/epic-sweeps for the chance
to win one of six prize packs worth $500 each with one winner each week. Prize packs
include a LeapFrog Epic tablet, LeapFrog app card, gift card to use
for an epic adventure, LeapFrog tote bag and a LeapFrog water
bottle.
LeapFrog Epic Availability
The LeapFrog Epic tablet (MSRP $139.99, for children three to nine years old)
will be available online and at major retail locations in the
consumer electronics aisle in September
2015.
About LeapFrog
LeapFrog Enterprises, Inc. is the leader in innovative solutions
that encourage a child's curiosity and love of learning throughout
their early developmental journey. For 20 years, LeapFrog has
helped children expand their knowledge and imagination through
award-winning products that combine state-of-the-art educational
expertise led by the LeapFrog Learning Team, innovative technology,
and engaging play – turning playtime into quality time that helps
children LeapFrog Ahead®. LeapFrog's proprietary
learning tablets and ground-breaking developmental games, learn to
read and write systems, interactive learning toys and more are
designed to create personalized experiences that encourage, excite
and build confidence in children. LeapFrog is based in
Emeryville, California, and was
founded in 1995 by a father who revolutionized technology-based
learning solutions to help his child learn how to read. Learn more
at www.leapfrog.com.
TM & © 2015 LeapFrog Enterprises, Inc. All rights
reserved.
*Based on a 2015 LeapFrog survey of major U.S. children's
tablet brands.
Media
Contacts:
|
|
Danielle
Cantrell
|
Katie
Zeiser
|
LeapFrog Enterprises,
Inc.
|
Access
Communications
|
510-420-4886
|
415-844-6219
|
dcantrell@leapfrog.com
|
kzeiser@accesspr.com
|
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SOURCE LeapFrog Enterprises, Inc.