Ingram Micro Content Creation Service Turns Digital Signage Into Recurring Revenue Model
October 24 2011 - 10:38AM
Marketwired
Ingram Micro channel partners can now add another layer of value to
their digital signage solutions by leveraging Digital Signage
Content Creation Services by Ingram Micro Inc. (NYSE: IM).
Announced today, the new services complement Ingram Micro's
growing digital signage portfolio and deliver a commonly requested
component within a turnkey solution -- the custom content viewed on
the screen.
"Ingram Micro's new Content Creation Services enable us to
deliver an integrated soup-to-nuts digital signage solution to our
channel partners that is affordable, customizable and scalable,"
says Kevin Prewett, vice president, vendor management, Ingram Micro
U.S. "These new, high-value services will help fill in the gaps
where a solution provider or managed service provider (MSP) might
not have the knowledge or expertise on staff to offer a complete
digital signage solution."
The ability to extend a digital signage sale into an ongoing
recurring revenue model by adding customizable content creation for
customers enables Ingram Micro channel partners to market and sell
digital signage solutions with an ongoing service, explains
Prewett.
"While some resellers have tackled content creation, it can be a
stumbling block for others," says Prewett. "With Ingram Micro's
Digital Signage Content Creation Services, we've simplified the
model and made it easier and more profitable for channel partners
to offer content creation and management services as part of the
solution and service."
To help channel partners maximize their digital signage sales
opportunities, Ingram Micro is working closely with key
manufacturer partners including NEC, LG and Sharp to offer targeted
education, training, content creation software, and support that
will help resellers tackle creation and management of content and
offer a wider array of digital signage solutions.
"Content creation services enable resellers to sell a complete
turnkey solution and strengthen their relationship with their
digital signage customers by simplifying the management of digital
signage networks," says Ashley Flaska, vice president of marketing,
NEC Display Solutions. "We are pleased to see Ingram Micro take the
lead in this area in order to further support the channel."
Available in the U.S. and coming soon to Canada, Ingram Micro's
Digital Signage Content Creation Services include presentation
creation to enable a seamless display presentation.
"Customizable content creation services are a must-have for
solution providers that are serious about selling digital signage
solutions," says Kevin Griffin, president of BLR Sign Systems and a
founding member of Ingram Micro's Digital Signage Advisory Council.
"It's great to see Ingram Micro bring its services expertise,
manufacturer relationships and scale to this emerging market to
help channel partners add more value and improve margins."
Channel partners that are interested in learning more about
Ingram Micro's Digital Signage Content Creation Services should
contact the Ingram Micro Digital Signage sales team at
800-456-8000, x77607 or their Ingram Micro sales
representative.
For more information on Ingram Micro visit
www.ingrammicro.com.
Follow Ingram Micro Inc. on Facebook at
www.facebook.com/IngramMicro and Twitter at
www.twitter.com/IngramMicroInc.
About Ingram Micro Inc. As a vital link in
the technology value chain, Ingram Micro creates sales and
profitability opportunities for vendors and resellers through
unique marketing programs, outsourced logistics, technical and
financial support, managed and cloud-based services, and product
aggregation and distribution. The company is the only global
broad-based IT distributor, serving more than 150 countries on six
continents with the world's most comprehensive portfolio of IT
products and services. Visit www.ingrammicro.com.
Add to Digg Bookmark with del.icio.us Add to Newsvine
Press Contact: Marie Rourke WhiteFox Marketing (for
Ingram Micro) (714) 292-2199 Email Contact
Ingram Micro A (NYSE:IM)
Historical Stock Chart
From Jun 2024 to Jul 2024
Ingram Micro A (NYSE:IM)
Historical Stock Chart
From Jul 2023 to Jul 2024