GTECH'S HotTrax(R) Race-Based Monitor Game Debuts in Rhode Island
May 27 2004 - 5:20PM
PR Newswire (US)
GTECH'S HotTrax(R) Race-Based Monitor Game Debuts in Rhode Island
WEST GREENWICH, R.I., May 27 /PRNewswire-FirstCall/ -- GTECH
Holdings Corporation (NYSE:GTK) today announced that HotTrax(R), a
new 3D animated lottery game, will debut in Rhode Island on May 28,
2004. This race-based monitor game provides players with an
exciting opportunity to place a variety of wagers on the finishing
order of the racecars every four minutes. HotTrax is the first game
of its kind in the lottery industry. "Bringing sight, sound, and
motion to life, the release of HotTrax is an important milestone
for the lottery industry, representing a new direction in content
design and quality for lottery games," said GTECH Vice President of
Corporate Marketing Chris Lyons. "The approach is designed to
increase the entertainment value of lottery products as well as
gain a broader acceptance in social space environments. A
significant step in support of this approach is the debut of
HotTrax at Chelo's restaurants across Rhode Island." The Rhode
Island Lottery will launch HotTrax at 50 locations in Rhode Island
initially, with plans to expand the distribution over time. For a
list of locations, please visit the Rhode Island Lottery's website
at http://www.rilot.com/hottraxretailers.htm. In support of the
game launch, the Rhode Island Lottery will run Race Nights each
weekend in order to educate players, generate excitement, and
provide players with the opportunity to win giveaways and prizes.
"We are excited to be the first and only state currently to offer
HotTrax," said Rhode Island Lottery Executive Director Gerald
Aubin. "GTECH has taken the popularity of Keno and added the
excitement of auto racing, giving Rhode Island lottery players a
truly unique gaming option." GTECH, a leading global information
technology company with over $1 billion in revenues and more than
5,500 people in 45 countries, provides software, networks, and
professional services that power high-performance, transaction
processing solutions. The Company's core market is the lottery
industry, with a growing presence in financial services transaction
processing. For more information about the Company, please visit
GTECH's website at http://www.gtech.com/. Contact: Robert K.
Vincent Public Affairs GTECH Corporation 401-392-7452 DATASOURCE:
GTECH CONTACT: Robert K. Vincent, Public Affairs, GTECH
Corporation, +1-401-392-7452 Web site: http://www.gtech.com/
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