Gateway Expands 'ProNet' Channel Program to Target Broader Base of Solution Providers
August 18 2004 - 9:00AM
PR Newswire (US)
Gateway Expands 'ProNet' Channel Program to Target Broader Base of
Solution Providers New Associate Level Supports Small Resellers by
Offering Discounts, Online Quoting, Training, 24/7 Technical
Support and More POWAY, Calif., Aug. 18 /PRNewswire-FirstCall/ --
Gateway, Inc. today announces the expansion of its ProNet(SM)
channel program to encompass a broader base of solution providers
that serve small- and medium-sized business (SMB) businesses
nationwide. (Logo:
http://www.newscom.com/cgi-bin/prnh/20020930/LAM050LOGO) The
Gateway ProNet Associate Level membership targets solution
providers buying less than $50,000 of Gateway hardware and services
per quarter. Through the new program, resellers can achieve
double-digit discounts on Gateway products, credit terms (for
qualified members), access to Gateway's eSource online quoting
tool, participation in product training and webinars, 24x7
technical support and listing in the partner locator on Gateway's
website. In addition, members receive regular communications on
Gateway products, promotions and programs, including monthly
e-newsletters and real-time e-mail blasts. "This enhancement
addresses the unique needs of resellers who remain focused on
serving the SMB market," said Tiffani Bova, Gateway's senior
director of channel sales and marketing. "Small businesses have
very specific needs. Gateway believes that by nurturing solution
providers focused on the SMB space, we can not only serve our
customers better, but also help our channel partners grow and be
successful." For larger resellers, the Gateway ProNet program also
offers Member and Premier Member levels: * Member Level --
Commercial solution providers earning between $50,000 and $250,000
per quarter receive all the benefits of the Associate Level, as
well as deeper product discounts, 45-day credit terms (for
qualified members), an assigned inside account representative,
program tools and marketing support, access to Gateway's Custom
Integration Services group and joint-selling opportunities. *
Premier Member Level -- By participating in Gateway's most
lucrative level, resellers earning an average of $250,000 per
quarter receive all the benefits of the Associate and Member
Levels, as well as aggressive product discounts, an assigned ProNet
inside account manager and a field representative to assist in
selling activities. The Gateway ProNet program brings together IT
value-added resellers (VARs) and professional audio-video (pro-AV)
VARs to integrate Gateway's growing front- and back-office business
product lines for customers. Gateway is dedicated to helping
resellers build complete Gateway business solutions for their
customers -- from four-way servers to ultra-thin plasma TVs.
Resellers are not required to pay program fees to join Gateway
ProNet, but must meet certain requirements, such as completing
Gateway program application, maintaining a minimal average sales
volume on Gateway hardware products and employing a certain number
of sales and technical staff. About Gateway Since its founding in
1985, Gateway (NYSE:GTW) has been a technology pioneer, offering
award-winning PCs and related products to consumers, businesses,
government offices and schools. With its acquisition of eMachines
now complete, Gateway is the third largest PC company in the United
States and among the top ten worldwide. Its products under both
brands received more than 150 awards and honors last year. Gateway
products are offered at major retailers, over the web and phone,
and through its direct sales force. eMachines products are sold by
major retailers. See http://www.gateway.com/ for more information.
http://www.newscom.com/cgi-bin/prnh/20020930/LAM050LOGO
http://photoarchive.ap.org/ DATASOURCE: Gateway, Inc. CONTACT:
Pamela Jacques of Independent Marketing, +1-626-432-4705, , for
Gateway, Inc. Web site: http://www.gateway.com/
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