COLUMBUS, Ohio, March 18, 2015 /PRNewswire/ -- Columbus International Auto Show attendees will get to experience the power, capabilities and performance of the award-winning Ram trucks at the Ram Off-road Experience test track, returning to the show March 19-22.

"We are proud to showcase the most innovative lineup of full-size pickup trucks on the market," Jeff Hines, Director of the Great Lakes Business Center, FCA US LLC, said. "The Ram Off-road Experience will be engaging and memorable for riders as they experience the refined interior, capabilities and handling of the Ram 1500."

Participants in the Ram Off-road Experience will be given rides with a performance driver through an indoor obstacle course that exhibits the truck's various capabilities, including a 30-degree wedge to demonstrate traction; rocks and logs to demonstrate articulation and stability; bumps to demonstrate suspension; and a Ram Mountain to demonstrate the ground clearance, approach and departure angles.

Upon completion of the ride, participants will receive a commemorative Ram T-shirt that they are encouraged to wear at the auto show for a chance to win a $25 American Express gift card. There is no additional fee for show attendees to participate in the experience. 

Ram Off-road Experience Hours

  • Thursday, March 19: noon to 8 p.m.
  • Friday, March 20: noon to 8 p.m.
  • Saturday, March 21: 10 a.m. to 8 p.m.
  • Sunday, March 22: 10 a.m. to 5 p.m.

The Ram Off-road Experience can be found adjacent to the FCA US display at the Greater Columbus Convention Center, 400 N. High St., Columbus, Ohio. For more information about the Columbus International Auto Show visit www.columbusautoshow.com

About Ram Truck Brand 
Since its launch as a stand-alone division in 2009, the Ram Truck Brand has steadily emerged as an industry leader with one goal: to build the best pickup trucks and commercial vehicles in the industry.

Creating a distinct identity for Ram Trucks has allowed the brand to concentrate on core customers and features they find valuable. Whether focusing on a family that uses a Ram 1500 day in and day out, a hard-working Ram 3500 Heavy Duty owner or a business that depends on its Ram ProMaster commercial van every day for deliveries, Ram has the truck market covered.

In order to be the best, it takes a commitment to innovation, capability, efficiency and durability. Ram Truck invests substantially in its products, infusing them with great looks, refined interiors, durable engines and exclusive features that further enhance their capabilities.

Moving into the 2015 model year, Ram continues to beat the competition in the two most sought-after titles, fuel economy and towing capacity:

  • Best-in-class fuel economy with exclusive EcoDiesel – 29 mpg with Ram 1500
  • Best-in-class towing capability – 30,000 pounds with Ram 3500 
  • Best-in-class payload – 7,390 pounds with Ram 3500
  • Best-in-class torque – 865 lb.-ft. with Ram 3500 equipped with Cummins 

Truck customers, from half-ton to commercial, have a demanding range of needs and require their vehicles to provide high levels of capability. Ram trucks are designed to deliver a total package. 

Follow Ram and FCA US news and video on:
FCA Content On Demand (COD): www.fcacod.com 
Company blog: http://blog.fcanorthamerica.com 
Company website: www.fcanorthamerica.com 
Media website: http://media.fcanorthamerica.com 
FCA360: www.fca360.com 
Ram Trucks brand: www.ramtrucks.com 
Ram Zone blog: www.ramzone.com 
Facebook: www.facebook.com/RamTrucks or www.facebook.com/ChryslerGroup 
Flickr: www.flickr.com/RamTrucks or www.flickr.com/ChryslerGroup 
Pinterest: www.pinterest.com/ramtrucks or www.pinterest.com/FCAcorporate 
Instagram: www.instagram.com/ramtrucks or  www.instagram.com/FCAcorporate 
Streetfire: www.streetfire.net/uploaded/chryslervideo.htm 
Twitter: www.twitter.com/RamTrucks or www.twitter.com/FCAcorporate 
YouTube: www.youtube.com/RamTrucks or www.youtube.com/pentastarvideo

 

 

To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/ram-truck-off-road-experience-comes-to-the-columbus-international-auto-show-300052653.html

SOURCE FCA US LLC

Copyright 2015 PR Newswire

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