SRS TruSurround HD4 Now Available on Micronas Platforms for the Television Market
January 08 2007 - 7:30AM
Business Wire
SRS Labs, Inc. (NASDAQ:SRSL), a leading provider of surround sound,
audio and voice technologies, today announced the new SRS
TruSurround HD4� (TS HD4) virtual surround sound audio technology
is available on the latest generation of single-chip TV audio
solutions from Micronas. The latest addition to the SRS
TruSurround� family of multichannel virtualization technologies, TS
HD4 delivers surround sound from front-positioned speaker drivers
ranging from 4.0 to 5.1 discrete channels. Perfectly designed for
the midrange and high-end television market and speaker array
configurations, SRS TruSurround HD4 accepts up to seven (6.1) input
channels and renders virtual surround sound from the front of the
viewer. TS HD4 utilizes proprietary algorithms to enhance signal
clarity and improve the intelligibility of dialog, while
psychoacoustic techniques maximize the perceived bass response.
When televisions featuring SRS TruSurround HD4 receive multichannel
or Lt/Rt content, TruSurround HD4 virtualizes the channels,
creating �phantom� speakers that appear to extend all around the
listener, so the listener experiences a distinctively immersive
surround sound effect without the clutter of extra speakers. When
the audio source is mono or stereo, TruSurround HD4 creates an
expansive three dimensional sound field, provides definition to
high-frequencies and offers a center control feature to adjust the
mix of center information. �The feature-rich solution SRS
TruSurround HD4 provides combined with Micronas� high performance
TV audio DSPs delivers an incredibly immersive and thrilling user
experience,� said Lenka Koloma, senior director, Strategic IC
Partner and Sales, SRS Labs. �The powerful combination also creates
an attractive and seamless offering which TV manufacturers
worldwide can instantly deploy.� The two Consumer Audio
System-on-Chip (SoC) ICs from Micronas that feature SRS TruSurround
HD4, as well as the previously announced SRS TruSurround HD, are
MAP-M and MSP-M. MAP-M is optimized for televisions focusing on
digital TV as well as for home audio applications such as
integrated audio systems, A/V receivers and Home-Theater-in-a-box
(HTiB). MSP-M is designed for televisions receiving analog and
digital broadcasts. Both solutions are fully pin and software
compatible and are the core audio device in HDTVs and home audio
systems. �We are excited to offer SRS Labs' latest virtual surround
technology on our unique single-chip high-end audio system,� said
Stefan Hepp, director marketing Consumer Audio at Micronas. �SRS
TruSurround HD4 delivers superior audio performance. Combined with
our flexible SoC, we are able to provide CE manufacturers with a
cost-effective solution that includes the expanded features to
maximize product differentiation.� SRS Labs will be demonstrating
SRS TruSurround HD4 at the 2007 Consumer Electronics Show in Las
Vegas, January 8-11 at the Las Vegas Convention Center, room N210.
Demonstrations will also be available in Micronas� booth, #35344 /
35875 in South Hall 4. About SRS Labs, Inc. SRS Labs develops
advanced audio and communications technology that optimizes and
improves the listening experience through techniques based on the
latest research into the human auditory system. With over one
billion products shipped worldwide, SRS Labs is a leader in audio.
Incorporated in products ranging from HDTVs and mobile phones to
PCs and automotive entertainment, SRS Labs audio and speech signal
processing provides the best possible sound on every form factor
and in every environment. SRS Labs surround sound solutions enable
the professional broadcast and recording industries with
high-performance production, back-haul, storage, and transmission
capability. SRS Labs supports manufacturers worldwide with offices
in the US, China, Europe, Japan, Korea and Taiwan. Except for
historical information contained in this release, statements in
this release, including those by Mrs. Koloma may constitute
forward-looking statements regarding our assumptions, projections,
expectations, targets, intentions or beliefs about future events
that are based on management's belief, as well as assumptions made
by, and information currently available to, management. While the
Company believes that its expectations are based upon reasonable
assumptions, there can be no assurances that the Company's goals
and strategy will be realized. Numerous factors, including risks
and uncertainties, may affect the Company's actual results and may
cause results to differ materially from those expressed in
forward-looking statements made by or on behalf of the Company.
Some of these factors include the acceptance of new SRS Labs�
products and technologies, the impact of competitive products and
pricing, the timely development and release of technologies by the
Company, general business and economic conditions, especially in
Asia, and other factors detailed in the Company's Form 10-K and
other periodic reports filed with the SEC. SRS Labs specifically
disclaims any obligation to update or revise any forward-looking
statement whether as a result of new information, future
developments or otherwise.
Srs Labs (NASDAQ:SRSL)
Historical Stock Chart
From Jun 2024 to Jul 2024
Srs Labs (NASDAQ:SRSL)
Historical Stock Chart
From Jul 2023 to Jul 2024