SRS WOW XT and SRS Xspace 3D Now Available on Tensilica's Xtensa HiFi 2 Audio Engine for Mobile Phones
February 13 2006 - 1:30AM
PR Newswire (US)
Companies to Demonstrate the Technologies at 3GSM Conference in
Barcelona, Spain BARCELONA, Spain and SANTA ANA, Calif., Feb. 13
/PRNewswire-FirstCall/ -- SRS Labs, Inc. (NASDAQ:SRSL), a leading
provider of audio technology solutions, today announced two key
mobile solutions, SRS WOW XT(TM), and SRS Xspace 3D(TM), are now
available on Tensilica's HiFi 2 Audio Engine. SRS WOW XT, expressly
designed for earbuds and the small speakers typically found in
mobile phones, improves the dynamic audio performance of compressed
and uncompressed audio by expanding the size of the audio image and
creating a deep, rich bass response. SRS Xspace 3D, designed from
the ground up for mobile gaming, is a high-performance real-time 3D
audio rendering engine compatible with industry standard
specifications. Demonstrations of SRS WOW XT and SRS Xspace 3D on
the Xtensa HiFi 2 can be experienced at 3GSM in Tensilica's booth,
H27/H28 in Hall 2. The Xtensa HiFi 2 Audio Engine employs over 300
audio-specific DSP (digital signal processing) instructions,
created specifically by the engineers at Tensilica to optimize the
Xtensa LX processor for audio. The optimized combination of
industry standard audio formats and SRS Labs technologies completes
a full multimedia suite including music playback, audio for video,
and gaming. "Tensilica's HiFi 2 Audio Engine is a perfect fit for
our audio technologies in SOC designs for the mobile market," said
Lenka Koloma, director of strategic IC partners at SRS Labs, Inc.
"Combining SRS WOW XT and SRS Xspace 3D on HiFi 2 gives handset
makers a complete feature set with superior performance and a quick
time to market." "Multimedia applications are a key factor which
handset makers can use to differentiate their products," stated
Larry Przywara, Tensilica's director of strategic alliances. "Our
HiFi 2 Audio Engine enabled with the SRS Labs features creates a
unique value proposition which will be attractive to carriers and
consumers." Evaluation packages are available immediately. Handset
makers interested in evaluating SRS WOW XT or SRS Xspace 3D may
contact their local SRS Labs office or email . About SRS WOW(TM) XT
SRS WOW(TM) improves the dynamic audio performance of compressed
and uncompressed audio by expanding the size of the audio image and
creating a deep, rich bass response. The patented techniques in SRS
WOW widen the horizontal sound field and raise the vertical sound
image, retrieving information lost in the mixing process to create
a more natural audio experience. WOW also shapes a maximized bass
response using sculpted filters and driver physics to go beyond the
low-frequency limitations of speakers and headphones. The
combination enables manufacturers of televisions, mobile phones,
and digital audio players to leverage cost-effective components for
a high-quality consumer experience. SRS WOW XT includes special
capability for mobile phones with ultra-wide stereo imaging and
optimized single speaker playback. About SRS Xspace 3D(TM) SRS
Xspace 3D is a high-performance real-time 3D audio rendering engine
designed specifically for mobile platforms. Optimized for low-MIPS
and low-memory environments, SRS Xspace 3D immerses listeners in a
virtual world where the game developer can place and move audio
objects around the player's head. Scalable to a large number of
simultaneous sources, SRS Xspace 3D provides fast response and
accurate positioning. SRS Xspace 3D also supports dynamic effects
such as Doppler and reverb and is the only mobile 3D audio engine
with built-in bass enhancement. SRS Xspace 3D is compatible with
JSR 234 and is available now on multiple platforms. More
information on SRS WOW XT and SRS Xspace 3D is available at
http://www.srslabs.com/. About SRS Labs, Inc. SRS Labs develops
advanced audio and communications technology that optimizes and
improves the listening experience through techniques based on the
latest research into the human auditory system. With over 600
million products shipped worldwide, SRS Labs is a leader in audio.
Incorporated in products ranging from HDTVs and mobile phones to
PCs and automotive entertainment, SRS Labs audio and speech signal
processing provides the best possible sound on every form factor
and in every environment. SRS Labs surround sound solutions enable
the professional broadcast and recording industries with
high-performance production, back-haul, storage, and transmission
capability. SRS Labs supports manufacturers worldwide with offices
in the US, China, Japan, and Korea. About Tensilica, Inc. Tensilica
was founded in July 1997 to address the growing need for optimized,
application-specific processor solutions in high-volume embedded
SOC applications. With over 80 customers worldwide for its Xtensa
configurable and extensible processor cores, Tensilica is the only
company that has transformed the once-arduous task of generating a
customized processor core and companion software development tool
environment into an automated process that takes less than one
hour. For more information on Tensilica's patented approach to the
creation of application-specific building blocks for SOC design,
visit http://www.tensilica.com/. For More Information Contact: SRS
Labs, Inc. Media Contact: Chris Locke (949) 442-5514 Investor
Contact: Connie Chandler (714) 573-1115 Tensilica Media Contact:
Paula Jones (408) 327-7343 DATASOURCE: SRS Labs, Inc. CONTACT:
Media, Chris Locke of SRS Labs, Inc., +1-949-442-5514, ; or
Investors, Connie Chandler, +1-714-573-1115, , for SRS Labs, Inc.;
or Media, Paula Jones of Tensilica, Inc., +1-408-327-7343, Web
site: http://www.srslabs.com/ http://www.tensilica.com/
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