Market Leader Launches Significant Advances to RealtyGenerator Product
June 08 2010 - 9:00AM
Marketwired
Market Leader (NASDAQ: LEDR) (http://www.MarketLeader.com), an
innovator in online marketing and technology solutions for real
estate professionals, today announced a significant advancement of
its RealtyGenerator product, combining innovations in marketing
tools with best practices and suggestions from customers. The
result is a product perfectly positioned to accelerate business for
real estate broker owners as they get ready for the busy summer
home buying and selling season.
"These advancements will enable broker owners to increase
activity, company dollar, and market share," said Ian Morris, chief
executive officer for Market Leader. "By involving our customers
throughout the development process, we're confident these
advancements will enable brokers to capture more prospects so they
can grow their businesses faster than ever before."
Central to the enhancements of RealtyGenerator is the new
Vision™ contact management system, which is focused on helping
brokers close more business in less time with tools for managing
prospects, agents, and activities all from a single easy to use
dashboard.
In addition, RealtyGenerator customers can generate additional
leads with enhanced search engine optimization and listing
syndication to 20 of the top real estate listing websites, plus
tools that help increase consumer engagement and response. Broker
owners can see the impact of these new features and measure the
results of all of their marketing campaigns in real time with new
site activity reports.
These enhancements are the result of feedback from customers
like broker Mike Arant of Exit Central Realty in Newark, Del., who
relies on RealtyGenerator as an important source of income.
"We generated $312,500 in gross commission income in the last
year alone," Arant said. "I love it, and my agents love it. We are
'Generator Junkies.' RealtyGenerator creates a steady and
predictable flow of good quality leads and ultimately a steady
outcome of new sales and repeat business."
To celebrate the launch of the new RealtyGenerator, brokers who
sign up by June 30 will receive free system setup and their first
full month of the system at no cost. Brokers who are interested in
learning more about this promotion may visit
http://www.marketleader.com/newrealtygenerator or call toll-free
1-877-732-9516.
For more information on Market Leader and its products, visit
www.MarketLeader.com.
About Market Leader
Market Leader (NASDAQ: LEDR) provides real estate professionals
with innovative marketing and technology solutions that enable them
to grow and manage their businesses. Founded in 1999, Market Leader
provides real estate agents, agent teams, and brokerage companies
with subscription software and advertising products that enable
them to generate active prospects, as well as the tools and
training they need to convert these prospects into clients.
With a long history of innovation, Market Leader pioneered
online lead generation for real estate professionals a decade ago
and today is the leading marketing partner to the industry. The
company also provides consumers with free access to the information
and tools they need throughout the home buying and selling process
through its national consumer real estate sites. These websites
enable Market Leader to provide its customers with access to
millions of future home buyers and sellers while providing these
consumers with free access to the information they seek throughout
the home buying and selling process. For more information, visit
www.MarketLeader.com.
LEDR: CORPORATE
Investor Contact: Mark Lamb Director of Investor Relations
Market Leader, Inc. 425.952.5801 markl@marketleader.com Press
Contact: Matt Heinz Heinz Marketing for Market Leader, Inc.
425.894.3387 matt@heinzmarketing.com
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