RealtyGenerator From Market Leader to Be Offered to Leading Real Estate Companies of the World's More Than 5,000 Offices
September 15 2009 - 11:05AM
Marketwired
Market Leader (NASDAQ: LEDR) (http://www.MarketLeader.com), an
innovator in online marketing and technology solutions for real
estate professionals, announced today that it has entered into an
agreement to offer its RealtyGenerator technology platform to the
more than 600 real estate companies and 5,000 offices comprising
the Leading Real Estate Companies of the World® network.
"Successful brokers are in need of technology that delivers a
competitive edge, and RealtyGenerator provides them with the
industry's most effective lead capture and management software
system," said Phil Edwards, vice president of Leading Real Estate
Companies of the World. "The more than 600 real estate companies in
our network are known for being leaders in their respective
markets, and we believe that by adopting RealtyGenerator's lead
generation and lead management system, they can continue to grow
their market share and profitability."
Market Leader's agreement with the large and influential Leading
Real Estate Companies of the World network is the latest indicator
that, despite a down real estate market, Market Leader continues to
grow the influence of RealtyGenerator, its flagship real estate
broker product. In just the past 12 months, Market Leader has seen
more than a 50% increase in the number of companies using
RealtyGenerator.
One Leading Real Estate broker, an early adopter of
RealtyGenerator, has already seen significant returns.
"Joining RealtyGenerator has reduced our dependency on repeat
clients," said Harris Safier, a multi-office broker with Westwood
Metes & Bounds Realty in Ulston County, N.Y. and a member of
the Leading Real Estate Companies of the World network. "Now we
have many new buyers, and our average sale has increased, too."
Leading Real Estate Companies of the World brokers throughout
the United States now have access to the many unique tools of
RealtyGenerator, the industry's most powerful lead generation and
lead management system. RealtyGenerator has a proven track record
of helping brokers attract a steady stream of engaged prospects
while providing their agents with the tools to turn those prospects
into clients.
Among the most powerful benefits RealtyGenerator gives to
brokers is the ability to track individual agent performance.
RealtyGenerator's suite of easy-to-use tools helps brokers create a
profitable online business within their existing brokerage while at
the same time building market share and providing an effective
agent recruiting and retention tool.
"We are gratified by the success that hundreds of real estate
brokers are seeing across the U.S. with RealtyGenerator and are
very pleased to be working with Leading Real Estate Companies of
the World to bring this program to a membership that includes
leading independent brokerage companies from across the nation,"
Market Leader CEO Ian Morris said.
Leading Real Estate brokers looking to take advantage of this
new relationship should call a RealtyGenerator representative at
1-877-732-9518.
Additional information on Market Leader's full line of agent,
team and broker tools is available at www.MarketLeader.com.
About Market Leader
Market Leader (NASDAQ: LEDR) provides real estate professionals
with innovative marketing and technology solutions that enable them
to grow and manage their business. Founded in 1999, Market Leader
provides real estate agents, agent teams, and brokerage companies
with subscription software and advertising products that enable
them to generate a steady stream of prospects, as well as the tools
and training they need to convert these prospects into clients.
With a long history of innovation, Market Leader pioneered
online lead generation for real estate professionals a decade ago
and today is the leading marketing partner to the industry. The
company also provides consumers with free access to the information
and tools they need throughout the home buying and selling process
through its national consumer real estate sites. These websites
enable Market Leader to provide its customers with access to
millions of future home buyers and sellers while providing these
consumers with free access to the information they seek throughout
the home buying and selling process.
For more information, visit www.MarketLeader.com.
About Leading Real Estate Companies of the World®
Leading Real Estate Companies of the World® (www.LeadingRE.com)
is a global real estate network comprising more than 600 of the
best-known local and regional real estate firms. With nearly 5,000
offices and 150,000 sales associates in the United States and 35
countries abroad, LeadingRE affiliates sell almost $300 billion in
home sales, representing nearly one million transactions annually.
The network has #1 market share in more of the top 88 U.S. markets
than any national brand, representing a powerful force in American
real estate.
LEDR: CORPORATE
Investor Contact: Mark Lamb Director of Investor Relations
Market Leader, Inc. 425.952.5801 Email Contact Press Contact: Hugh
Siler Siler & Company for Market Leader, Inc. 949.646.6966
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