SureWest Selects BigBand Switched Digital Video
June 09 2010 - 5:30AM
Business Wire
BigBand Networks, Inc. (NASDAQ:BBND), a leader in digital video
networking, today announced that SureWest Communications
(NASDAQ:SURW) has selected BigBand's switched digital video
solution (SDV). SureWest is currently executing a bandwidth
management and high definition (HD) strategy, and is beginning to
deploy the equipment and software necessary to meet its long-term
goal of supporting next generation service delivery. As a part of
this initiative, SureWest intends to roll out a full network
deployment of SDV in its Kansas City market to enhance its suite of
video, voice and data services.
"We researched and tested various options for optimization of
our bandwidth and have chosen BigBand's SDV solution due to its
ability to efficiently meet our customers’ expanding demands for
access to additional programming and for an even larger HD channel
lineup," said Ken Johnson, SureWest's Vice President and General
Manager of Operations in Kansas. "SDV will allow us to quickly
regain RF spectrum that can then be reallocated to support high
bandwidth applications such as HD and 3D programming as well as
DOCSIS® 3.0. This should help us to execute our competitive
strategy and quickly respond to market demands. BigBand has a track
record of success, having deployed SDV with a large group of video
providers, and it has a product roadmap that can allow us to
leverage this SDV platform for next generation services.”
SureWest's deployment of SDV will be implemented across its
Cisco set-top box environment in the Kansas City region. SureWest
also has plans to leverage future capabilities of the SDV
architecture for delivery of cost-effective, next-generation
IP-video services that will become increasingly personalized over
time.
"We applaud SureWest for embracing SDV as more than just another
bandwidth approach," said Ray Fitzgerald, Vice President of Global
Cable Sales, BigBand Networks. "SDV is designed to give operators
of all sizes a compelling business opportunity to build more
engaging HD programming line-ups and revenue-generating services
while maximizing cost efficiencies. With SDV, SureWest can both
position its offerings very competitively in the market and lay the
groundwork for dynamic and more personalized services."
BigBand’s SDV solution continues to lead the market and has been
deployed, or is being deployed, by six of the top 10 cable
operators in North America, passing over 35 million households.
BigBand offers service providers a complete suite of tools designed
to help monitor, manage and optimize their existing networks. As
the leading provider of SDV, BigBand has accumulated a wealth of
experience and a defined deployment process that enables its
professional services team to install and initiate a SDV system in
as little as 90 days.
About BigBand Networks
BigBand Networks, Inc. (NASDAQ:BBND) provides broadband service
providers with innovative digital video networking solutions
designed to make it easier to move, manage and monetize video.
These solutions are based on BigBand's video-networking platforms
that are built to enable efficient and reliable delivery across a
wide range of services, including digital TV, high definition TV,
advanced advertising, video-on-demand and interactive TV. BigBand
Networks has done business with more than 200 customers --
including seven of the ten largest service providers in the U.S. --
and leading cable and telco service providers in North America,
Asia and Europe. BigBand Networks is based in Redwood City, Calif.,
with offices worldwide. For additional information about the
company, please call +1-650-995-5000, email info@bigbandnet.com or
visit www.bigbandnet.com.
About SureWest Communications
SureWest Communications (www.surewest.com) is a leading
integrated communications provider and the bandwidth leader in the
markets it serves. Headquartered in Northern California for more
than 95 years, the company expanded into the Kansas City region in
February 2008 with the acquisition of Everest Broadband, Inc. and
offers bundled residential and commercial services that include
IP-based digital and high-definition television, high-speed
Internet, Voice over IP, and local and long distance telephone.
SureWest was the nation's first provider to launch residential HDTV
over an IP network and offers one of the nation's fastest
symmetrical Internet services with speeds of up to 50 Mbps in each
direction on its fiber-to-the-home network.
BigBand Networks' brand and product names are service marks,
trademarks or registered trademarks of BigBand Networks, Inc. in
the United States and other countries. All other marks are the
property of their respective owners.
This release contains "forward-looking statements" as defined
under the U.S. Federal Securities Laws, including the Private
Securities Litigation Reform Act of 1995 and is subject to the safe
harbors created by such laws. Forward-looking statements may relate
to, but are not limited to the functionality, programming potential
and other potential benefits to be derived by SureWest from the use
of BigBand's switched digital video solution, SureWest’s plans to
leverage future capabilities of BigBand's platform for IP-based
video, SureWest’s SDV roll out plans, and SureWest's plans to
evolve its networks to support increasingly personalized video
delivery. Forward-looking statements are based on current
expectations that involve a number of uncertainties and risks that
may cause actual events or results to differ materially. Factors
that could cause actual events or results to differ materially
include, among others, the following: rapid technological change
that can adversely affect the demand for BigBand's products, design
flaws in BigBand's switched digital video solution, shifts in
SureWest's demand, shifts in strategic relationships, delays in
BigBand's ability to deliver or decisions to discontinue its
products and services, or announcements by competitors. These and
other risks may be detailed from time to time in BigBand's periodic
reports filed with the Securities and Exchange Commission, copies
of which may be obtained from www.sec.gov. BigBand Networks is
under no obligation to (and expressly disclaims any such obligation
to) update or alter its forward-looking statements whether as a
result of new information, future events or otherwise. Information
contained in our website is not incorporated by reference in, or
made part of this press release.
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