By Chao Deng 
 

SHANGHAI--Hong Kong-based private equity firm GCS Capital, which bought the asset management arm of troubled bank Dexia SA (DEXB.BT) earlier this month, said Thursday it plans to help the company expand in Asia via a partnership with the Industrial and Commercial Bank of China Ltd. (1398.HK) to reach more customers on the continent.

Through the partnership with ICBC, China's biggest bank by assets, GCS aims to make Dexia's fund management products available to more investors in Asia, and offer the asset manager's European and Australian clients opportunities to invest in Asia.

The Franco-Belgian bank is selling its asset management arm to GCS Capital for 380 million euros ($496 million). The unit has about 80 billion euros in assets under management and a global staff of 550.

"Asian investors are increasingly interested in genuine European expertise to identify value opportunities, while in China the financial services industry is both expanding and evolving," said GCS Capital Chief Executive Huan Guocang in a company statement.

Dexia is currently selling off assets to pay back 5.5 billion euros worth of bailout money from the French and Belgian governments. The lender has also sold its Turkish and Luxembourg units as part of its restructuring.

Write to Chao Deng at chao.deng@dowjones.com

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