Experienced Sales Executive Joins Prolong
May 25 2005 - 4:33PM
PR Newswire (US)
Experienced Sales Executive Joins Prolong New VP of Sales Looks to
Invigorate Sales Growth IRVINE, Calif., May 25
/PRNewswire-FirstCall/ -- Prolong International Corporation
(AMEX:PRL) (http://www.prolong.com/), a technology driven holding
company and parent of Prolong Super Lubricants, Inc., manufacturer
and marketer of high tech, cost-saving, consumer, commercial and
industrial products, is very pleased to announce the appointment of
Mark Moreno as Vice President of Sales. Mr. Moreno has a broad
background in both sales and sales management, with experience in
retail, commercial and industrial markets, most recently at Pep
Boys. His early career with Champion Spark Plug/Cooper Automotive,
Inc. was marked by continual performance accomplishments and
progressively responsible positions. He was promoted from Direct
Marketer Specialist to District Manager, and then to National
Account Manager. While responsible for National Accounts, Mr.
Moreno was twice the recipient of the Cooper Gold Circle Award for
the highest percentage increase in sales and repeatedly brought
Vendor of the Year recognition to the company. During his career as
a sales executive, Mr. Moreno has been involved with new product
development, conducted national sales training events, and
established new avenues for promoting products in innovative and
cost effective ways. At the Pep Boys organization, where he was
employed for the last five years, he served as Director of National
Accounts and Special Markets for Pep Boys, where he was
instrumental in helping to grow the company's commercial division,
initiating national programs for major customers. "Mark Moreno's
seasoned experience in the marketplace and unique problem solving
ideas will create value for Prolong and its shareholders," stated
CEO Elton Alderman. "We need top line sales growth here at Prolong,
and I believe Mark Moreno can deliver on this requirement. Mark has
been on both sides of the desk, as a seller and as a buyer. He
understands first hand the pressures and objectives of Prolong's
customers, he appreciates and supports the efforts of our
manufacturer representatives, and he is a real go-getter. Mark's
experience and enthusiasm line up perfectly with Prolong's
aggressive push for sales growth, flexible strategic thinking and
implementation of a sales growth plan in today's market. Mark
Moreno will be directly involved in all areas of sales, and will be
looking to create profitability within all of the Company product
lines." "I have had my eye on Prolong for several years," affirms
Mr. Moreno. "I have always been impressed with the technology and
quality of the company's products and I continue to be amazed at
the growing spectrum of sales opportunities presenting themselves.
Prolong products, including the core product line and the new oil
stabilizer and motor oils provide outstanding cost saving benefits
to factories, fleets and consumers alike. I clearly understand that
we have considerable opportunities to gain much greater market
share, which is always appealing to a sales oriented person like
me. I am convinced we can grow sales significantly, and that my
experience and commitment can make a valuable contribution."
Prolong Super Lubricants, Inc. is an operating subsidiary of
Prolong International Corporation. Prolong International
Corporation (AMEX:PRL), a consumer products holding company
headquartered in Irvine, California, through its operating
subsidiaries, manufactures, markets and distributes a complete line
of patented lubricant and proprietary automotive,
commercial/industrial and household products. The company's
products are marketed and sold under the brand name Prolong Super
Lubricants(R) and are used in automotive, industrial, commercial
and consumer applications. Prolong products are sold throughout the
United States at major chain stores, auto retailers, industrial
supply stores and in international markets. More information about
Prolong International Corporation and its products can be obtained
at http://www.prolong.com/. Forward-Looking Statements Certain
statements in this news release that relate to financial results,
projections, future plans, events, or performance, are
forward-looking statements within the meaning of Section 27A of the
Securities Act of 1933, as amended and Section 21E of the
Securities Exchange Act of 1934, as amended and involve significant
risks and uncertainties, including, but not limited to, the
following: competition, cost of components, product performance and
market acceptance of new products. The words "estimate," "project,"
"potential," "intended," "expect," "anticipate," "believe" and
similar expressions or words are intended to identify
forward-looking statements. The Company's actual results could
differ materially from those anticipated in such forward-looking
statements as a result of a number of factors and conditions. These
risks and uncertainties, and certain other related factors, are
discussed in the Company's Form 10-K, Form 10-Q and other filings
with the Securities and Exchange Commission. In light of the
significant uncertainties inherent in the forward-looking
information included herein, the inclusion of such information
should not be regarded as a representation by the Company or any
other person that the Company's objectives or plans will be
achieved. These forward-looking statements are made as of the date
of this release and the Company assumes no obligation to update
such forward-looking statements. DATASOURCE: Prolong International
Corporation CONTACT: Thomas C. Billstein, Investor Relations of
Prolong International Corporation, +1-949-587-2700 Web site:
http://www.prolong.com/
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