DRJ Dreams, Inc.

Now that the festivities have ended, the time has come to officially say goodbye to the Orange Bowl Stadium. On February 9 beginning at 11 a.m. EST., Mounted Memories will host a public auction to liquidate items from the stadium. Virtually everything is up for sale, including signs, lockers, benches, framed Athletic Club photos, urinals, turnstiles and more. Even traditional operating items such as A/C units, generators, trees, garbage cans and food equipment are being liquidated in an attempt to generate as much revenue for the City of Miami as possible to fund the demolition process. In addition, outstanding memorabilia from Mounted Memories� inventory will be for sale at the auction including autographed, framed and plaqued mementos. �We encourage anyone who wants a piece of the Orange Bowl Stadium to come out and bid on some of the most prized elements of this historic place,� said Ross Tannenbaum, president of Dreams, Inc. (AMEX:DRJ), parent company of Mounted Memories which is handling the asset recovery process at the stadium. �We have already received significant interest from individuals and businesses and we look forward to a large turnout on February 9.� Those who cannot attend the auction, but would like to participate through the Internet, can view the full catalog, place absentee bids prior to the sale and bid live as the sale is taking place at www.orangebowlstadium.com or www.liveauctioneers.com. However, online bidders must pre-register on the web site prior to the event. A preview of auction items will be held on Friday, February 8 from 10 a.m. until 5 p.m. and on Saturday, February 9 from 9 a.m. until 11 a.m. The auction will begin at 11 a.m. and last until 5 p.m. on Saturday and, depending on the availability and quantity of the remaining items, additional auction hours are scheduled for Sunday from 12 noon until 5 p.m. For more information, please visit www.orangebowlstadium.com. Dreams, Inc. trades under the ticker symbol: AMEX:DRJ www.dreamscorp.com Statements contained in this press release, which are not historical facts, are forward looking statements. The forward-looking statements in this press release are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements made herein contain a number of risks and uncertainties that could cause actual results to differ materially. These risks and uncertainties include, but are not limited to, specific factors impacting the Company�s business including increased competition; the ability of the company to expand its operations and attract and retain qualified personnel, the uncertainty of consumer�s desires for sports and celebrity memorabilia; the availability of product; availability of financing; the ability to sell additional franchises; and general economic conditions.