KFC Western Europe selects Trace One PLM to maximize data-driven brand and customer experiences
July 30 2024 - 8:00AM
KFC Western Europe, the quick service restaurant business known for
its finger-lickin’ good chicken, is implementing Trace One Product
Lifecycle Management (PLM) to build deeper efficiencies and data
connectivity to unlock improved brand experiences for customers.
KFC Western Europe selected Trace One over competitors because of
Trace One’s dedication to carefully understand its challenges,
working closely with the teams at KFC to configure Trace One PLM to
effectively support their business needs.
With Trace One PLM, KFC gains the ability to unify and connect
its copious amounts of data to leverage a product lifecycle
management approach. Trace One’s cloud-based tools with baked-in
analytics enable KFC to transform the way it manages its product
development, packaging and networking processes for global
enhancements. By formalizing project and data management processes,
KFC will be able to deliver better customer experiences via
improved operational efficiencies and reduced error rates. “We’re
looking forward to working with KFC to achieve its project goals
and build a lasting relationship,” said Trace One CEO Christophe
Vanackère.
Now, KFC will be able to connect and consolidate data from
across disparate operational departments. This will equip business
leaders with a Single Source of Truth view of the company through
standardized processes, reporting and more readily identifiable
opportunities for optimization and product portfolio growth.
Trace One PLM and KFC launch highlightsKFC
Western Europe will launch Trace One PLM with the full suite of
modules to manage critical business operations that include
end-to-end product lifecycle management, packaging development,
documentation, data insights and supplier collaboration. KFC
intends to support the following organizational processes with
Trace One PLM:
- Connected data management
- A unified operational vision
- Security and regulatory compliance
- Greater brand viability
- Improved supplier relationship management
About Trace One Trace One is a global leader in
PLM and compliance solutions within the process manufacturing and
retail CPG space. With more than 30 years of industry expertise, we
deliver innovative and scalable solutions that support the entire
product manufacturing lifecycle and equip our customers to thrive
in new markets. Serving more than 9,000 brand owners worldwide,
Trace One is committed to delivering the best in every aspect of
business. For more information, please
visit https://www.traceone.com/
About KFC Western EuropeA subsidiary of Yum!
Brands, KFC’s Western Europe Business Unit spans 11 countries and
has been present in the region for over 50 years, with 820
restaurants throughout the continent. Thanks to its 30,000+
employees, the company serves over 400,000 customers every day.
Specializing in chicken, KFC across Western Europe offers consumers
an affordable range based on quality products. These products come
from rigorously selected supply chains and are cooked according to
unique recipes and inimitable know-how. KFC Western Europe is
committed to continuous improvement in terms of local sourcing,
nutrition, animal welfare and the environment. For more
information, please
visit https://www.yum.com/wps/portal/yumbrands/Yumbrands
Contact:
Saida Ait
communications@traceone.com