CHICAGO, May 22, 2024
/PRNewswire/ -- CADDi, a leading manufacturing solutions
provider, is pleased to announce the appointment of Aaron Lober as Vice President of Marketing. With
a wealth of experience spanning over 15 years across diverse
industries, Lober joins CADDi to spearhead strategic marketing
initiatives aimed at propelling the company's growth and advancing
digital transformation in manufacturing.
Throughout his career, Lober has successfully launched and
shepherded products across various industries, navigating every
phase of their lifecycle with finesse. He has managed portfolios
exceeding $100 million, demonstrating
his ability to drive substantial growth and value creation.
Notably, Lober played a pivotal role in guiding Procore to its
public offering, showcasing his knack for strategic leadership and
market positioning.
At Procore, Lober launched the company's first data and
analytics product, Procore Analytics, in 2020—the first successful
predictive analytics tool in the construction project management
ecosystem. He also oversaw the launch of Procore Estimating in
2021, which featured machine learning applications using OCR
(object character recognition) to extract metadata from drawings, a
process closely aligned with CADDi's technological approach.
"As we position ourselves for exponential growth, Aaron's
appointment underscores our commitment to assembling a top-tier
team," said Yushiro Kato, CEO and Co-Founder of CADDi. "His deep
understanding of marketing strategy will be instrumental in
amplifying the reach and impact of CADDi Drawer, further
solidifying its position as a game-changer in the industry and
driving strategic growth."
Most recently, Lober served as the Head of Marketing at
Blameless, where he led transformative marketing initiatives and
significantly elevated the brand's visibility within the incident
management industry.
In the midst of rapid digital transformation in the
manufacturing sector, CADDi remains at the forefront with its
revolutionary flagship product, CADDi Drawer—an AI-powered drawing
management system designed to revolutionize the way manufacturers
operate. CADDi Drawer seamlessly integrates engineering,
procurement, and sales teams onto a single platform, providing an
interconnected web of actionable manufacturing data. With its
advanced AI capabilities, CADDi Drawer empowers users to streamline
procurement processes, accelerate project timelines, and reduce
operational costs.
"I'm thrilled to join CADDi at such a pivotal moment," said
Aaron Lober, newly appointed Vice
President of Marketing at CADDi. "Digitization has created amazing
opportunities for manufacturers to enhance productivity and
profitability up and down the supply chain. That said, most
organizations haven't yet been able to fully harness that
potential. What we're doing at CADDi is going to help manufacturing
organizations of every size and type take that next step."
CADDi was recently recognized in Fast Company's annual
list of the Most Innovative Companies for 2024. Lober's appointment
will further strengthen the brand's position as a leader in digital
manufacturing solutions, driving sustainable growth and empowering
manufacturers to thrive in the digital age.
About CADDi Inc.
CADDi is a global manufacturing
company on a mission to "unleash the potential of manufacturing."
The company strives to transform the manufacturing industry through
its primary offering, "CADDi Drawer," an AI-enabled drawing
management system, helping further unlock the potential of
manufacturing by significantly improving the efficiency of
procurement teams. CADDi was recently named to Fast
Company's 2024 Most Innovative Companies list as the only
manufacturing technology company.
Media Contact:
Bob
Spoerl
378081@email4pr.com
774.453.2444
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SOURCE CADDi