This Summer, Teremana® Tequila
Encourages Everyone to Savor Their Summer with the Spirit of
Mana
NEW
YORK, May 20, 2024 /PRNewswire/
-- Teremana® Tequila, the premium, small-batch
tequila founded by Dwayne "The Rock" Johnson has announced
the Summer of Mana Bucket List Challenge, a new
initiative that celebrates Sharing the Mana through a series of
summer-centric activities designed to help people savor the spirit
of the season.
Summer is a time to relax, unwind and spend time with family and
friends, but it always feels fleeting and over far too soon.
Teremana's Summer of Mana Bucket List Challenge encourages
people to bring Mana energy to their summers and make it feel like
it lasts forever. Mana is at the core of the Teremana®
brand and is about sharing positive energy, bringing people
together, and doing the right thing. From grilling tips and recipes
to beach days and block parties, the Summer of Mana Bucket List
Challenge provides the tools to harness the essence of the
season and emphasizes the simple joys of spending time with friends
and family.
Starting Monday, May
20th and running through Labor Day (September 2nd), Teremana®
will launch the Summer of Mana Bucket List Challenge with an
exclusive online destination site where fans and tequila lovers
will find all the tools, inspiration and opportunities they need to
create a Mana-ful summer with those they care about the most. Full
details are available at SummerofMana.com and the four bucket list
challenges include:
- Fire Up the Grill (May
20th - June
16th): Teremana®
enhances the classic summer BBQ with new specialty grilled cocktail
recipes perfect for bringing people together at backyard
parties.
- Take the Scenic Route (June
17th - July
14th): Just in time for summer travel,
Teremana® will curate itineraries for four
Mana-ful road trips across the country, featuring unique stops and
off the beaten path destinations.
- Shake Things Up (July
15th - August
11th): Tequila fans will learn cocktail
basics and summer drink hacks designed to please the crowd, whether
at home or outdoors.
- Cap Off the Summer (August
12th - September
2nd): Everyone is invited to raise a
Teremana® toast and attend the brand's
end-of-summer celebration in New
York or host their own Mana-ful gathering with ideas, tips
and inspiration supplied by Teremana®.
Ahead of Memorial Day Weekend, Teremana® will also
kick off the summer with the launch of a limited-edition summer
cocktail kit on Monday, May
20th in partnership with Cocktail Courier.
Available nationwide throughout the summer, The People's Margarita
"Grilled Edition" is a grilled twist on the brand's signature
recipe that combines Teremana® Blanco Tequila, agave
nectar, lime, and pineapple juice. With ingredients to make six
cocktails and a code to redeem for a free Teremana® BBQ
tool set, the kit will be available for purchase directly here for
a price of $69.99.
Closing the Summer of Mana festivities will be the Mana
Block Party taking place in New York
City in August with the exact location yet to be revealed.
Designed to bring people together to celebrate the end of summer
and create memorable experiences, the event will feature live
entertainment, summer-inspired snacks, refreshing treats, and a
selection of delicious Teremana® Tequila
cocktails. Entry will be free of charge, and fans can sign up here
to be notified as soon as tickets become available.
Ongoing throughout the Summer of Mana,
Teremana® will offer fans the chance to win hundreds of
exclusive rewards for each bucket list challenge as well as the
grand prize of a Teremana® Solo Stove at the end of
summer. Fans are encouraged to participate every day and check back
each Summer of Mana Bucket List period for new prizes. The
full list of rules and requirements is available here.
Summer of Mana will be live from May 20th - September 2nd, 2024. To explore each
bucket list challenge, please visit SummerofMana.com and follow on
social media at @teremana. Consumers must be 21 and over to enjoy a
Teremana® Tequila cocktail and enter the Summer of
Mana Block Party experience. ENJOY RESPONSIBLY.
About Teremana®
Tequila
Teremana® is a premium,
small-batch tequila founded by Dwayne 'The Rock' Johnson,
Jenna Fagnan, Ken Austin and Dany
Garcia. Crafted at Destilería Teremana® De
Agave nestled in the highest peaks of the Jalisco highlands,
Teremana® offers three distinct expressions
- Blanco, Reposado, and Añejo.
Each bottle is meticulously crafted from 100% fully mature agave,
slow roasted in traditional brick ovens, and distilled in handmade
copper pot stills. Rooted in the principles of quality and
accessibility, Teremana® embodies the spirit
of Mana, a powerful force that inspires us to foster good energy,
bring people together, and do the right thing.
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SOURCE Teremana Tequila