Premium Beef Producer B3R Country Meats, In Alliance With Distributor Temple Tag, Ltd., Adopts Digital Angel's Cattle Tracking Technology For Its Food-Audit System ST. PAUL, Minn., May 4 /PRNewswire-FirstCall/ -- Digital Angel Corporation , an advanced technology company in the field of rapid and accurate identification, location tracking, and condition monitoring of high-value assets, today announced that B3R(TM) Country Meats LP based in Childress, TX, in an alliance with Temple Tag, Ltd. of Temple, TX, has selected Digital Angel's Destron(R) cattle-tracking products for use in its food-audit system. B3R is a pioneer in the field of branded, high-quality, all-natural beef products. For over eighteen years, B3R has provided a premium, signature beef line to grocery stores in Texas and the Southwest. "In the course of our business we monitor many critical aspects of the beef production process, and we have been faced with an increasing need to enhance the automation of our data collection process," commented Neil Odom, B3R Special Projects Coordinator. "Destron's technology and Temple's complementary products and services have met our needs by offering a complete line of electronic and visual identification products from the farm through to the processing plant. The resulting improved and simplified data collection process we have adopted also provides quality assurance and traceability for our unique products, ultimately benefiting the consumer. We evaluated Destron's electronic identification products for nearly a year, and we now believe that the system is ready for full-scale implementation into our audit system." Digital Angel's Kevin Nieuwsma, President of the RFID Division, added, "The need for traceability systems has been elevated by outbreaks of bovine spongiform encephalopathy (BSE, or mad cow disease) and foot and mouth disease in the U.K. and Europe in recent years. The occurrence of BSE in North America last December has further heightened the call for a national and branded food safety audit system from farm to plate in the U.S. Our systems provide the necessary tools for the industry automatically to track an individual animal to its farm of origin and to assist in capturing full life- cycle information on individual animals. Because mad cow disease has no known treatment or method of early detection, we believe the cattle industry's best course of action at this time is to attempt contain the disease to the individual, affected animal through tracking technologies, and not to allow that animal to enter the food chain." Bill McCoy, President of Temple Tag, added, "Since the December 23, 2003 discovery of a cow with BSE in the State of Washington, the nation's largest feedlots and cattle processors have been increasingly interested in all aspects of electronic identification as they prepare for a national cattle identification program. The feedlot customers that we meet with are beginning to understand the potential value created by implementing automated systems utilizing electronic tags and scanners, in addition to realizing the impact of the potential compliance requirements that are expected to be a part of any national identification program." About B3R(TM) Country Meats LP B3R Country Meats, based in Childress, TX, is a producer of all-natural, premium-quality, branded beef products. For further information, please visit http://www.b3r.com/. About Temple Tag, Ltd. Temple Tag, Ltd., based in Temple, TX, is a manufacturer and the leading distributor of cattle identification products to the feedlot segment of the cattle industry. For further information, please visit http://www.templetag.com/. About Digital Angel Corporation Digital Angel Corporation develops and deploys sensor and communications technologies that enable rapid and accurate identification, location tracking, and condition monitoring of high-value assets. Applications for the Company's products include identification and monitoring of pets, fish and livestock through its patented implantable microchips; location tracking and message monitoring of vehicles and aircraft in remote locations through systems that integrate GPS and geosynchronous satellite communications; and monitoring of asset conditions such as temperature and movement, through advanced miniature sensors. Digital Angel Corporation is majority-owned by Applied Digital Solutions, Inc. (NASDAQ:ADSXD). For more information about Digital Angel, please visit http://www.digitalangelcorp.com/. The statements in this press release that are not strictly historical, are "forward-looking" statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934 and are intended to be covered by the safe harbors created by these sections. The forward-looking statements are subject to risks and uncertainties and the actual results that the Company achieves may differ materially from these forward-looking statements due to such risks and uncertainties, including, but not limited to, that recent changes in the Company's senior management could have an adverse effect on the Company's financial results that the Company's stockholders will experience dilution if certain debt owned by the Company is converted into common stock; the risk of foreclosure on substantially all of the Company's assets; that the Company's majority stockholder, Applied Digital Solutions, Inc. is able to completely control the board of directors and may support actions that conflict with the interests of other stockholders; that the Company's earnings will decline if it writes off additional goodwill and other intangible assets; that exercises of the Company's options and warrants outstanding and available for issuance may adversely affect the market price of the Company's common stock, the Company's inability to generate income, the Company's ability to maintain patent and trade secret protection, domestic and foreign government regulation, the Company's sales to government contractors of animal identification products, dependence on a single production arrangement for its patented syringe-injectable microchips, dependence on principal customers, competition in the visual and electronic identification markets, foreign currency rate fluctuation, dependence on a small team of senior management and the Company's ability to develop, integrate, miniaturize and market the Digital Angel TM technology. A detailed statement of risks and uncertainties is contained in the Company's reports to the Securities and Exchange Commission, including in particular the Company's Form 10-K for the fiscal year ended December 31, 2003. Investors and stockholders are urged to read this document carefully. The Company can offer no assurances that any projections, assumptions or forecasts made or discussed in this release will be met, and investors should understand the risks of investing solely due to such projections. The Company undertakes no obligation to revise any forward- looking statements in order to reflect events or circumstances that may arise after the date of this press release. For further information, please contact Jay F. McKeage, investors, +1-212-691-8087, , or Len Hall, media, +1-949-474-4300, , both of Allen & Caron Inc, for Digital Angel Corporation. DATASOURCE: Digital Angel Corporation CONTACT: Jay F. McKeage, investors, +1-212-691-8087, , or Len Hall, media, +1-949-474-4300, , both of Allen & Caron Inc, for Digital Angel Corporation Web site: http://www.digitalangelcorp.com/ http://www.templetag.com/ http://www.b3r.com/

Copyright