Colville Tribal Federal Corporation Selects Bally Technologies as iGaming and Mobile Provider
March 26 2013 - 9:01AM
Business Wire
Bally Technologies (NYSE: BYI), a leader in slots, video
machines, casino-management, interactive applications, and
networked and server-based systems for the global gaming industry,
and the Board of Directors of Colville Tribal Federal Corporation,
a wholly owned entity of the Confederated Tribes of the Colville
Reservation, today announced an agreement for Bally Interactive to
provide its iGaming Platform and mobile solution to Colville’s
three properties in Washington − Mill Bay Casino, Okanogan Bingo
Casino, and Coulee Dam Casino.
John Connelly, Vice President of Business
Development: Bally Technologies, Inc. (Photo: Business Wire)
“The opportunity to partner with Colville Tribal Casinos on
these initiatives is an honor for us,” said Bally Technologies’
Vice President of Business Development John Connelly. “This
partnership represents the first iGaming agreement announced in the
State of Washington and we are confident our award-winning
technology will make a significant and positive impact in numerous
areas of their business.”
Through Bally’s open iGaming Platform, Colville Tribal Casinos
will offer their players online play-for-free poker, slot, and
table-game content. This best-in-class content is provided by Bally
as well as a number of other top content providers partnering with
the Company.
Bally’s mobile platform will allow the Colville Tribal Casinos
to offer and manage custom, native iPhone®, iPad®, and Android®
apps, along with a mobile website from a single content- management
system. The cloud-based platform enables casino operators to create
and easily update special content and offers, and immediately
distribute the information to targeted potential customers. Bally
has created more than 100 features for casino operators to
incorporate into their apps, allowing them to entertain, educate,
interact, market, and learn from their guests and players.
“We are excited to announce the first iGaming platform
partnership in Washington and the future launch of custom mobile
applications for our properties. Even more so, we are pleased to
announce this agreement in anticipation of the outstanding benefits
and entertainment this technology will offer our patrons,” said Joe
Pakootas, Colville Tribal Federal Corporation Chief Executive
Officer. “We are confident an online and mobile play-for-free
offering and custom mobile applications will enhance our patrons’
experience off-property, as well as drive them to our casinos by
providing substantial rewards and benefits for them to take
advantage of on-property.”
“Our iGaming platform provides a number of advantages to
Colville,” Connelly said. “They will have the ability to integrate
the technology with their core casino-management systems and
conduct marketing, bonusing, data tracking and collection
seamlessly, enabling them to market to their players in a way that
has never been possible before. When combined with custom
casino-concierge mobile applications, Colville will be able to
deliver a robust interactive experience. Colville is taking an
important step in enhancing what they offer their patrons, gaining
a competitive advantage, and ultimately helping bring the casino to
their players, and their players to the casino.”
About Colville Tribal Federal
Corporation
The Colville Tribal Federal Corporation (CTFC) is headquartered
in Coulee Dam Washington. It has grown to become one of the
largest, most diverse Native American businesses in northeastern
Washington. The company, wholly owned by the Confederated Tribes of
the Colville Reservation, currently manages 13 enterprises that
include gaming, recreation and tourism, retail and construction.
CTFC continues to be an economic leader in the region. The
corporation employs over 800 people and generates over $120 million
in revenues each year. Our goal is to provide revenue for the
Tribes, and employment and training opportunities for tribal
members.
About Bally Technologies,
Inc.
With a history dating back to 1932, Las Vegas-based Bally
Technologies designs, manufactures, operates, and distributes
advanced gaming devices, systems and technology solutions
worldwide. Bally’s product line includes reel-spinning slot
machines, video slots, wide-area progressives, interactive and
mobile applications, and Class II, lottery, and
central-determination games and platforms. Bally also offers an
array of casino management, slot accounting, bonusing, cashless and
table management solutions. For more information, please contact
Laura Olson-Reyes, Senior Director, Marketing & Corporate
Communications, at 702-584-7742, or visit http://www.ballytech.com.
Connect with Bally on Facebook, Twitter, YouTube,
LinkedIn, and Pinterest.
This news release may contain “forward-looking” statements
within the meaning of the Securities Act of 1933, as amended, and
is subject to the safe harbor created thereby. Such information
involves important risks and uncertainties that could significantly
affect the results in the future and, accordingly, such results may
differ from those expressed in any forward-looking statements.
Future operating results may be adversely affected as a result of a
number of risks that are detailed from time to time in the
Company’s filings with the Securities and Exchange Commission. The
Company undertakes no obligation to update the information in this
press release and represents that the information is only valid as
of today’s date.
– BALLY TECHNOLOGIES, INC. –
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